The SaaS CFO’s Post

🚨🗣️ New Episode Alert! The SaaS CFO Podcast with Colby DeRodeff 🗣️🚨 In this episode, Colby DeRodeff shares a critical lesson about potential conflicts of interest when seeking investment. 🤝💡 He recounts a conversation where he addressed a potential conflict with an investor who claimed they could invest in whatever they wanted. This raised serious concerns for Colby about partnering with someone who might also invest in a competitor. ⚖️❌ Join Ben Murray, host of The SaaS CFO Podcast, and Colby as they discuss the importance of being vigilant about such conflicts and ensuring your partners have your best interests at heart. Learn how to navigate these tricky situations and make informed decisions in the world of SaaS and venture capital. 🌐💼 Episode 138 is now available, links down below 👇 YouTube: https://lnkd.in/gCvhDZHj Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #VentureCapital #Startups #Entrepreneurship #BusinessGrowth #InvestmentTips #TechIndustry #Podcast #StartupAdvice #Innovation #FinancialStrategy #VCFunding #TechTalk #SaaSBusiness #StartupSuccess #InvestorRelations #BusinessInsights #GrowthHacking #TechFinance #BusinessPodcast #SaaSLeadership

🚨🗣️ New Episode Alert! The SaaS CFO Podcast with Colby DeRodeff 🗣️🚨 In this episode, Colby DeRodeff shares a critical lesson about potential conflicts of interest when seeking investment. 🤝💡 He recounts a conversation where he addressed a potential conflict with an investor who claimed they could invest in whatever they wanted. This raised serious concerns for Colby about partnering with someone who might also invest in a competitor. ⚖️❌ Join Ben Murray, host of The SaaS CFO Podcast, and Colby as they discuss the importance of being vigilant about such conflicts and ensuring your partners have your best interests at heart. Learn how to navigate these tricky situations and make informed decisions in the world of SaaS and venture capital. 🌐💼 Episode 138 is now available, links down below 👇 YouTube: https://lnkd.in/gCvhDZHj Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #VentureCapital #Startups #Entrepreneurship #BusinessGrowth #InvestmentTips #TechIndustry #Podcast #StartupAdvice #Innovation #FinancialStrategy #VCFunding #TechTalk #SaaSBusiness #StartupSuccess #InvestorRelations #BusinessInsights #GrowthHacking #TechFinance #BusinessPodcast #SaaSLeadership

🎙️ On The SaaS CFO Podcast, Sergio Gonzalez shares his focus on key metrics as his business nears its first anniversary. 📊 While many would prioritize ARR, Sergio emphasizes the importance of user adoption and engagement, as well as refining the go-to-market strategy. Tune in to learn how these metrics drive their growth and iteration. Hosted by Ben Murray, this episode is a must-listen for SaaS leaders prioritizing user experience and strategic learning. Episode 121 is now available, links down below 👇 YouTube: https://lnkd.in/gURBDMD3 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #UserAdoption #UserEngagement #GoToMarketStrategy #SaaSFounders #StartupGrowth #BusinessMetrics #PodcastDiscussion #Entrepreneurship #TechStartups #FounderInsights #BusinessStrategy #SaaSIndustry #LearningAndIterating #CustomerSuccess #StartupSuccess #ProductDevelopment #SaaSCommunity #BusinessGrowth

🎙️ On The SaaS CFO Podcast, Sergio Gonzalez shares his focus on key metrics as his business nears its first anniversary. 📊 While many would prioritize ARR, Sergio emphasizes the importance of user adoption and engagement, as well as refining the go-to-market strategy. Tune in to learn how these metrics drive their growth and iteration. Hosted by Ben Murray, this episode is a must-listen for SaaS leaders prioritizing user experience and strategic learning. Episode 121 is now available, links down below 👇 YouTube: https://lnkd.in/gURBDMD3 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #UserAdoption #UserEngagement #GoToMarketStrategy #SaaSFounders #StartupGrowth #BusinessMetrics #PodcastDiscussion #Entrepreneurship #TechStartups #FounderInsights #BusinessStrategy #SaaSIndustry #LearningAndIterating #CustomerSuccess #StartupSuccess #ProductDevelopment #SaaSCommunity #BusinessGrowth

Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks

Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks

Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks

📊✨ New Episode Alert! The SaaS CFO Podcast with Colby DeRodeff ✨📊 In this episode, Colby DeRodeff shares his favorite metrics for guiding a business just over a year in. 📈 When asked by host Ben Murray about his top metric, Colby highlights revenue as his primary focus. 💵 But that’s not all! He also emphasizes the importance of engagement and inbound metrics, as these lead to conversions and ultimately drive revenue. 🔄🔝 Join Ben Murray and Colby for an insightful discussion on the critical metrics that matter most in the early stages of a business. Learn how to prioritize and measure what truly drives growth and success in the SaaS world. 🌐📊 Episode 138 is now available, links down below 👇 YouTube: https://lnkd.in/gCvhDZHj Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #VentureCapital #Startups #Entrepreneurship #BusinessGrowth #InvestmentTips #TechIndustry #Podcast #StartupAdvice #Innovation #FinancialStrategy #VCFunding #TechTalk #SaaSBusiness #StartupSuccess #InvestorRelations #BusinessInsights #GrowthHacking #TechFinance #BusinessPodcast #SaaSLeadership

📊✨ New Episode Alert! The SaaS CFO Podcast with Colby DeRodeff ✨📊 In this episode, Colby DeRodeff shares his favorite metrics for guiding a business just over a year in. 📈 When asked by host Ben Murray about his top metric, Colby highlights revenue as his primary focus. 💵 But that’s not all! He also emphasizes the importance of engagement and inbound metrics, as these lead to conversions and ultimately drive revenue. 🔄🔝 Join Ben Murray and Colby for an insightful discussion on the critical metrics that matter most in the early stages of a business. Learn how to prioritize and measure what truly drives growth and success in the SaaS world. 🌐📊 Episode 138 is now available, links down below 👇 YouTube: https://lnkd.in/gCvhDZHj Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #VentureCapital #Startups #Entrepreneurship #BusinessGrowth #InvestmentTips #TechIndustry #Podcast #StartupAdvice #Innovation #FinancialStrategy #VCFunding #TechTalk #SaaSBusiness #StartupSuccess #InvestorRelations #BusinessInsights #GrowthHacking #TechFinance #BusinessPodcast #SaaSLeadership

Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks