🌱 Building Strong Relationships: A Key Lesson for SaaS Founders In this episode of The SaaS CFO Podcast, I had the pleasure of speaking with Aurora Maggio, who shared invaluable advice for early-stage SaaS founders. Aurora emphasized that while strategy is crucial, the real key to success lies in building strong relationships. She learned that it's not just about pitching your product—it's about connecting with people, understanding their backgrounds, and involving them in your journey. Aurora advises founders to openly share their challenges, involve potential investors in discussions, and even let them speak with your customers. It's about making sure they truly understand the problem you're solving and the passion driving your 24/7 efforts. In the end, it's the people, not just the strategy, that make all the difference. Episode 150 is now available, links down below 👇 YouTube: https://lnkd.in/gGCivuKH Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #StartupAdvice #FoundersJourney #RelationshipBuilding #SeedFunding #Entrepreneurship #StartupLessons #EarlyStageStartups #InvestorRelations #CustomerEngagement #SaaSFounders #BusinessGrowth #TechStartups #Leadership #StartupTips #VentureCapital #ProductStrategy #SaaSLeaders #StartupWisdom #Networking
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📊✨ New Episode Alert! The SaaS CFO Podcast with Colby DeRodeff ✨📊 In this episode, Colby DeRodeff shares his favorite metrics for guiding a business just over a year in. 📈 When asked by host Ben Murray about his top metric, Colby highlights revenue as his primary focus. 💵 But that’s not all! He also emphasizes the importance of engagement and inbound metrics, as these lead to conversions and ultimately drive revenue. 🔄🔝 Join Ben Murray and Colby for an insightful discussion on the critical metrics that matter most in the early stages of a business. Learn how to prioritize and measure what truly drives growth and success in the SaaS world. 🌐📊 Episode 138 is now available, links down below 👇 YouTube: https://lnkd.in/gCvhDZHj Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #VentureCapital #Startups #Entrepreneurship #BusinessGrowth #InvestmentTips #TechIndustry #Podcast #StartupAdvice #Innovation #FinancialStrategy #VCFunding #TechTalk #SaaSBusiness #StartupSuccess #InvestorRelations #BusinessInsights #GrowthHacking #TechFinance #BusinessPodcast #SaaSLeadership
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📊✨ New Episode Alert! The SaaS CFO Podcast with Colby DeRodeff ✨📊 In this episode, Colby DeRodeff shares his favorite metrics for guiding a business just over a year in. 📈 When asked by host Ben Murray about his top metric, Colby highlights revenue as his primary focus. 💵 But that’s not all! He also emphasizes the importance of engagement and inbound metrics, as these lead to conversions and ultimately drive revenue. 🔄🔝 Join Ben Murray and Colby for an insightful discussion on the critical metrics that matter most in the early stages of a business. Learn how to prioritize and measure what truly drives growth and success in the SaaS world. 🌐📊 Episode 138 is now available, links down below 👇 YouTube: https://lnkd.in/gCvhDZHj Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #VentureCapital #Startups #Entrepreneurship #BusinessGrowth #InvestmentTips #TechIndustry #Podcast #StartupAdvice #Innovation #FinancialStrategy #VCFunding #TechTalk #SaaSBusiness #StartupSuccess #InvestorRelations #BusinessInsights #GrowthHacking #TechFinance #BusinessPodcast #SaaSLeadership
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🎙️ On The SaaS CFO Podcast, Sergio Gonzalez shares his focus on key metrics as his business nears its first anniversary. 📊 While many would prioritize ARR, Sergio emphasizes the importance of user adoption and engagement, as well as refining the go-to-market strategy. Tune in to learn how these metrics drive their growth and iteration. Hosted by Ben Murray, this episode is a must-listen for SaaS leaders prioritizing user experience and strategic learning. Episode 121 is now available, links down below 👇 YouTube: https://lnkd.in/gURBDMD3 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #UserAdoption #UserEngagement #GoToMarketStrategy #SaaSFounders #StartupGrowth #BusinessMetrics #PodcastDiscussion #Entrepreneurship #TechStartups #FounderInsights #BusinessStrategy #SaaSIndustry #LearningAndIterating #CustomerSuccess #StartupSuccess #ProductDevelopment #SaaSCommunity #BusinessGrowth
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🎙️ On The SaaS CFO Podcast, Sergio Gonzalez shares his focus on key metrics as his business nears its first anniversary. 📊 While many would prioritize ARR, Sergio emphasizes the importance of user adoption and engagement, as well as refining the go-to-market strategy. Tune in to learn how these metrics drive their growth and iteration. Hosted by Ben Murray, this episode is a must-listen for SaaS leaders prioritizing user experience and strategic learning. Episode 121 is now available, links down below 👇 YouTube: https://lnkd.in/gURBDMD3 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #UserAdoption #UserEngagement #GoToMarketStrategy #SaaSFounders #StartupGrowth #BusinessMetrics #PodcastDiscussion #Entrepreneurship #TechStartups #FounderInsights #BusinessStrategy #SaaSIndustry #LearningAndIterating #CustomerSuccess #StartupSuccess #ProductDevelopment #SaaSCommunity #BusinessGrowth
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Dive into the dynamics of SaaS company partnerships with Michael Zuercher on The SaaS CFO Podcast! 🚀 In this episode, Michael sheds light on the ideal revenue range for collaboration, from early-stage startups to Fortune 500 giants. Host Ben Murray leads the discussion, exploring the sweet spot where companies are poised to benefit most from solutions like Michael's. Gain valuable insights into the challenges and opportunities of working with SaaS companies across the spectrum of growth stages. Tune in for actionable strategies to drive success in the dynamic SaaS ecosystem! Episode 115 is now available, links down below 👇 YouTube: https://lnkd.in/gGMZecXA Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSPartnerships #BusinessCollaboration #RevenueGrowth #StartupAdvice #Entrepreneurship #Fortune500 #SaaSIndustry #Podcast #BusinessInsights #IndustryLeaders #TechStartups #BusinessStrategy #ScaleUp #FounderStory #EntrepreneurialJourney #BusinessAcumen #GrowthStage #SweetSpot #SaaSCompany #TechPartnerships
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Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks
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Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks
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Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks
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Launching a new product in an unfamiliar market can be a challenge, especially when the problem you're solving isn't fully recognized by potential customers. In this episode of The SaaS CFO Podcast, I chat with Nathan Mackinnon about their go-to-market strategy as they launch a product in a new vertical. While they believe strongly in product-led growth, they've discovered that the real challenge lies in educating companies about the true impact of the problem they're addressing. Many businesses don't realize just how much they're losing—often hundreds of thousands of dollars—until it's too late. Nathan shares insights on balancing education with growth and how they're navigating this unique space. 🎧 Join us for a deep dive into go-to-market strategies and the realities of launching in a new market. Episode 144 is now available, links down below 👇 YouTube: https://lnkd.in/ggKpCuTx Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #GoToMarket #ProductLedGrowth #SaaS #StartupStrategy #MarketEducation #BusinessGrowth #ProductLaunch #Innovation #TechTrends #BusinessStrategy #Entrepreneurship #Leadership #SaaSBusiness #CFO #Podcast #SoftwareDevelopment #CustomerEducation #TechStartups #BusinessLeadership #StartupGrowth #TechTalks
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Dive into the dynamics of SaaS company partnerships with Michael Zuercher on The SaaS CFO Podcast! 🚀 In this episode, Michael sheds light on the ideal revenue range for collaboration, from early-stage startups to Fortune 500 giants. Host Ben Murray leads the discussion, exploring the sweet spot where companies are poised to benefit most from solutions like Michael's. Gain valuable insights into the challenges and opportunities of working with SaaS companies across the spectrum of growth stages. Tune in for actionable strategies to drive success in the dynamic SaaS ecosystem! Episode 115 is now available, links down below 👇 YouTube: https://lnkd.in/gGMZecXA Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSPartnerships #BusinessCollaboration #RevenueGrowth #StartupAdvice #Entrepreneurship #Fortune500 #SaaSIndustry #Podcast #BusinessInsights #IndustryLeaders #TechStartups #BusinessStrategy #ScaleUp #FounderStory #EntrepreneurialJourney #BusinessAcumen #GrowthStage #SweetSpot #SaaSCompany #TechPartnerships
