Unless you've been blissfully off the grid for the past several days, you've probably heard that Amazon's Prime Day event just took place. The annual summer savings event, which sees millions of products put on sale for 24 hours, has been an ongoing promotion for the retail giant for about a decade. In 2023, Amazon announced it had the best Prime Day event yet. The event, which took place from July 11-12, 2023, brought in a record $12.7 billion in sales. That's up 6.1% compared to 2022, when the event brought in $11.9 billion. And Amazon's continued success with its annual promotion just keeps rolling.
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Amazon Brand Manager l Sourcing Specialist l 🌟 Maximizing Profits | Streamlining Operations | Driving Growth.
🌟 What is Amazon Prime Day? 🌟 Amazon Prime Day is one of the most anticipated shopping events of the year, exclusively for our Prime members. It's a 48-hour event filled with incredible deals, discounts, and promotions across various categories, from electronics and home goods to fashion and groceries. Prime Day is not just a day; it's an opportunity for customers to enjoy unparalleled savings while discovering new and exciting products. As an Amazon Brand Manager for Private Label Products and Sourcing Expert, I eagerly anticipate this event each year. It's a moment for our private label brands to shine, offering exceptional value and quality to our loyal customers. 📈 My Prediction for Prime Day Sales 📈 Based on current market trends and the growing number of Prime members, I predict that Amazon will see a significant boost in sales this Prime Day. Last year, Amazon's Prime Day sales surpassed $11 billion, and this year, with even more exclusive deals and a broader product range, I anticipate sales could exceed $12 billion. The demand for online shopping continues to rise, and Prime Day is set to break records once again. Prime Day is a testament to our commitment to providing unmatched value to our customers and supporting our sellers and brand partners. I can't wait to see the incredible success stories and innovative products that will emerge from this year's event. #AmazonPrimeDay #Ecommerce #Retail #Sales #PrivateLabel #AmazonBrandManager
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Amazon's most anticipated deal event of the year is here. On Tuesday, the e-commerce giant kicked off Prime Day, its annual two-day promotional event. Prime Day began nine years ago as a way to highlight the value of a Prime membership by offering deals and benefits for members. "When it comes to Prime Day, Amazon still sets the agenda and takes the majority of sales," EMARKETER analyst Sky Canaves told Yahoo Finance. "We expect that US consumers will spend nearly $14 billion online during these two days." Last year, Prime Day brought in $13 billion in sales, with 60% of those sales coming from Amazon, while the rest came from third-party sellers, according to eMarketer. Prime members purchased more than 375 million items during the event last year, Amazon said, making it the "biggest Prime Day event ever." This year's Prime Day is expected to surpass that record. More: https://lnkd.in/e_mFAgRT #yahoofinance #finance #money #business #amazon #commerce
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E-commerce Growth Hacking for Brands in Health & Personal Care, Home & Kitchen, Grocery & Gourmets, Sports & Outdoors.
Amazon’s ‘Big Spring Sale’ helped boost sales and increase profit margins. Amazon announced it's big spring sales event from 20th March - 25th March, 2024. If you are selling on Amazon USA and missed the chance to participate this year. I am giving you a thorough understanding of the sale so that you can prepare next year for the same event. Amazon's “Big Spring Sale,” is a six days in North America. Unlike the Prime Day discount bonanza typically held in the summer, this event is open to shoppers who don’t pay for a Prime membership. The subscription program costs $139 per year, or $14.99 a month, in the U.S., and perks include free, speedy shipping; video streaming; and access to exclusive Prime Day deals. The event remain focused on Spring fashion, fitness products, outdoor furniture, Amazon-branded devices and other “warm weather essentials” etc are among the categories that will be discounted, Amazon said. It’s the first time Amazon has held such an event in the first quarter. In recent years, Amazon has added shopping events, including a “Prime Big Deal Days” in the fall, a 48-hour “Pet Day” and a beauty-focused sale ahead of the holiday shopping season. If you've completely missed upon the event and don't want to miss further opportunity to grow your amazon USA business with US. Please feel free to ping me or write an e-mail to daljeet@pitchmunks.com with your brand details. #amazon #amazonbusiness #amazonusa #amazonsellers #amazonadvertising #sellonamazon
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OpenBrand can help you measure the impact of these promotions - if you want to know why and win share, let us know! #openbrand #knowwhy #winshare #durables
Mark your calendars! Amazon has officially announced the dates for its Prime Big Deal Days event, running from October 8-9 and marking the start of the holiday promotional season. For the third consecutive year, Amazon is launching its major holiday event in early October, with 48 hours of deep discounts exclusively for Prime members. The event will drop new deals every five minutes during peak periods, targeting early holiday shoppers and influencing purchasing behaviors. But Amazon won’t be alone. Best Buy is hosting a 48-hour Flash Sale on the same days, while Target Circle Week will run from October 6-12. The overlap sets the stage for a competitive landscape, with major retailers vying for early holiday spending.
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Who is taking advantage of Amazon's October 8/9 Prime Big Day deals? Initially, Prime Days were just in July, but October Prime Day deals started in 2022, when they were called the "Prime Early Access Sale." PBDD... PEAS... (Mmmmm peas.) These Big Day Deals were meant to kick off holiday shopping, and consumers are all for it. We're talking $14.2 billion of spending over a 2-day period, an 11% increase year over year, per Adobe Analytics. Why would consumers wait until Black Friday when: - The deals are just as good as BF, - You can avoid shipping issues, - You can get the things you actually want before they sell out. Q: As a retailer, you might ask WHY you should compete. A: To take advantage of the excitement, Amazon kindly whipped up for us adding one more peak to an already full Q4 promotional calendar HOW do you compete: Big or small, every retailer starts by adjusting promotional strategies, inventory purchasing, and marketing efforts Things like: - Price-matching, - Exclusive deals, and - Enhancing loyalty programs to attract and retain customers Consumers are starting their holiday shopping earlier and earlier each year, With the goal of saving money, and the best deals. Is your retail store or dispensary doing anything to take advantage of the Prime Peak? #Cannabis #Retail #PromotionalPlanning
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🎉 Amazon Prime Day Shatters Records with $14.2 Billion in Sales! 🛍️💥 Amazon's Prime Day 2024 has outdone itself yet again, with sales soaring to a record-breaking $14.2 billion over two days—an impressive 11% increase from last year. As consumers from across the globe rushed to snap up deals, mobile shopping surged by 18%, showcasing a growing trend in how we shop. This year's standout categories? Electronics, furniture, and back-to-school items, clearly reflect our renewed focus on upgrading and enhancing our living and learning spaces. Notably, 'buy now, pay later' options played a significant role, accounting for 7.6% of total sales. As we dive deeper into 2024, it's evident that events like Prime Day aren't just sales opportunities; they are reshaping shopping behaviors and preferences on a massive scale. How do you see this influencing consumer trends and business strategies moving forward? Discover more insights into the record-breaking sales during Amazon Prime Day 2024 here: https://lnkd.in/e7zA6Vuv #AmazonPrimeDay #EcommerceSuccess #DigitalShopping #RetailTrends #BusinessStrategy #ConsumerBehavior 📈🛒
Amazon Prime Day 2024 sales hit record $14.2 billion | TechCrunch
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Transformational Leader in Wholesale, Digital, and Merchandising | Driving Double-Digit Growth & Operational Excellence | €100M+ P&L Responsibility
🌟 Reflecting on Amazon Prime Day's Remarkable Journey 🌟 As we gear up for another Amazon Prime Day, it's fascinating to look back at how this event has evolved into one of the biggest sales phenomena in the e-commerce world. What started as a one-day sale in 2015 has grown into a multi-day event that breaks records year after year. 🚀 Prime Day 2015: The inaugural event saw 34.4 million items sold, generating $415 million. Despite some technical glitches, it was clear that Prime Day was here to stay. 🔝 Prime Day 2016: Sales surged to $525 million, with orders surpassing the previous year by over 60% worldwide. It was officially Amazon’s “biggest sales day ever” at the time. 📈 Prime Day 2017: Extending the event to 30 hours led to another record-breaking year, with sales clearing the $1 billion mark for the first time. 🌍 Prime Day 2018: Expanding to 36 hours and several new markets, including Australia and Singapore, shoppers bought over 100 million items, with sales estimated at over $4 billion. 📅 Prime Day 2019: Making it a two-day event paid off, with 175 million items sold and sales surpassing $6 billion. 💻 Prime Day 2020: Amid the pandemic, sales soared by 36% year-over-year, with third-party sellers recording $3.5 billion in sales. 🔥 Prime Day 2021 & 2022: Despite economic challenges, Prime Day continued to thrive, bringing in an estimated $6.8 billion in 2021 and over $11.9 billion in 2022. 💥 Prime Day 2023: Shoppers purchased 375 million items, with U.S. sales hitting $12.7 billion. The “Buy Now, Pay Later” option saw significant uptake, accounting for 6.6% of orders. 🔮 Prime Day 2024: Adobe & Momentum Commerce forecasts $14 billion in sales this year, a 9.2% increase (or more! 😉 ). Electronics, apparel, home/furniture, and televisions are expected to be the hottest deals. As a professional deeply involved in digital and retail transformation, it’s inspiring to witness such growth and innovation. Prime Day's success underscores the importance of adapting to market trends, leveraging data, and creating a seamless customer experience. Happy shopping and here’s to another record-breaking Prime Day! 🛒✨ #AmazonPrimeDay #Ecommerce #SalesGrowth #DigitalTransformation #RetailInnovation
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Amazon’s Prime Day Reminds Wall Street of Its Retail Dominance: Amazon's Prime Day showcases strong e-commerce growth and improved margins. Retail sales, comprising 40.3% of Amazon’s 2023 revenue, remain high. If sellers were previously unsure of how powerful Amazon could be for their business, this past Prime Day proves its value. Here’s our Post-Prime Day Insights, focusing specifically on how sellers can market on the ever-growing platform: ⚫ Optimize Inventory Management: Assess inventory levels to understand which products were most popular and which underperformed. This can help you better manage stock for upcoming promotions and everyday sales, ensuring you are prepared for increased demand in the future. ⚫ Improve Product Listings and Advertising: Use the data collected from Prime Day to optimize your product listings, including better images, enhanced descriptions, and improved keywords. Additionally, refine your advertising campaigns based on what drove the most traffic and conversions during the event. Want more tips? Sign up for our newsletter linked below in the comments!
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Prime Day 2024 Sets New Records for Amazon Sellers! 🚀 Amazon's Prime Day 2024 has been declared the biggest Prime Day event ever, with record-breaking sales & the highest number of items sold over the two-day period. 🎉 The event saw a dramatic increase in Prime memberships, leading to unprecedented shopper engagement. Independent sellers contributed significantly, with over 200 million items sold. This success underscores the growing impact and opportunities for sellers on the Amazon platform. 🛒💥 Amazon's CEO, Doug Herrington, praised the collective efforts of Prime members, employees, delivery partners, and sellers worldwide. The event highlighted the remarkable savings and extensive selection available to customers, further enhancing the value of Prime membership. As the holiday season approaches, sellers are poised to build on this momentum and seize new opportunities. The success of Prime Day 2024 sets a high bar for future events and underscores the strength of the Amazon marketplace. #AmazonPrimeDay #EcommerceNews #AmazonSellers #RetailTrends #PrimeDay2024 #MarketplaceSuccess
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"Walmart is playing a much more aggressive promotional offence, and launching before Amazon’s Prime Day is a smart pre-emptive strike," says Mark Ryski, Author, CEO & Founder of HeadCount Corporation. "Offering discounts on gasoline during the busy summer travel season is an especially good move, as this is one offer Amazon can’t match. Consumers remain in bargain hunt mode as inflation effects linger and all these promotional efforts by Walmart, Target and Amazon will be well received by consumers. The big question is whether these efforts are merely pulling demand forward, or truly stealing share. The answer is probably a little of both." Check out more insights from one of the retail industry’s leading experts - https://buff.ly/3qRfPx2. More great comments on this topic by RetailWire's BrainTrust experts including: Neil Saunders, Mohammad Ahsen (Socially Ahsen), David Biernbaum, Ashish Chaturvedi, • Shep Hyken, Mark Self, Gene Detroyer, Lisa Goller, MBA, and Jeff Sward.
Will Walmart+ Week's Early Launch Outperform Amazon Prime Day in 2024? - RetailWire
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