I'm switching things up with this post. 👇
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I wanted to write this post as a moment of reflection for the past few years.
For over 7 years, I've been immersed in the marketing world and loved every second of it.
You know what's interesting? As I looked back, the best years of my career weren't when I had all the answers.
The real excitement came from the learning curve. My journey through B2B marketing, SaaS, and now ecommerce has been a rollercoaster of learning, adapting, and understanding the intricate layers of this field.
Since launching Email Kong, I've always felt this urge to share what I've learned, but I still felt I didn't know enough. It took a while to build up the confidence to post here.
My focus for 2024?
Delving deeper into the ecommerce ecosystem, creating more content, and shaping an agency that brands genuinely want to partner with. An agency that above all is transparent, honest, works hard, and delivers results that speak volumes!
We've had a great year at Email Kong:
• We've worked with 18 ecommerce brands (mostly behind the scenes, but will share more about our work this year)
• We've set up camp in a fantastic central London office.
• I teamed up with an incredible business partner who's been the backbone of our processes, systems, and priorities. (wouldn't be here without her)
• And now, we're finally gearing up to expand and hire full-time team members. (more on this soon)
This year, we've also taken our partnership with Klaviyo to the next level and we're on track to reaching Platinum status soon. Hopefully, by the end of the year we'll hit Elite. 🤞 Credit to Jaime R. De Botton who guided us through making the most out of our partnership!
But we're not stopping just at Klaviyo. With tools like Sendlane, Yotpo and so many more getting traction and raising the bar, our ambition is to broaden our horizons and grow our tech partnerships.
Now, more than ever, we're positioned to become a major player in this space.
Here's to more learning, growing, and sharing great content in 2024!
#ecommerce #emailmarketing #retentionmarketing
CEO at Outcast - Shaping brands that shape the future
3moSo thrilled to have you join the Outcast team, Jules! Big things to come! 🧡