Officially on the 2nd half of the tour- with only 4 stops remaining! Two major learnings from this stop:
This was held at the Detroit Institute of Arts - Detroit's #1 museum. We had our own private room for the session, but our check in table was visible to the public who was exploring the museum. If you've been to a tour stop, you know our check in table is covered in stickers for attendees. Surprisingly, we had a TON of people - random people walking around the museum - come up to the table and take stickers - kids and adults (check the comments below, I'll even add a sneaky photo that I took to prove it)! By the end of the event, there were only 2 out of maybe 150 stickers left on the table (30% attendees and 70% taken by the public). Had I known the power of a WELL DESIGNED (because I do take pride in our amazing designer and tour merch) stickers, I would've had a bonus one created specifically for people not in ERGs - or even one that defines ERGs in a creative way. 💡 The takeaway - make sure your free swag (especially ones that everyone can have) actually peaks interest of people with both the design and message.
Speaking of peaking interest, I had to explain to dozens of people the "obvious" question of What Is An ERG?
A question that's plagued me - rather ironically - because the standard definition is full of buzzwords that mean nothing to the average person. Redefining ERGs had already been something on my radar, so this was the ultimate chance to test out how close I am. Some of my favorite people to explain this to were the kids - "what's an erg?" 🤣 "erg" pronounced as one word.
💬 "It's how you make friends at work!" is what I often landed on - and hopefully planted some seeds of love for the future employees. That answer often intrigued the adults, giving me the opportunity to elaborate more and even get a few new Linkedin followers!
All in all, I feel like more of this work needs to be done. TOO MANY PEOPLE have NO IDEA what ERGs are. Adding this into my MANY To-Do's for the ERG space 🤔 more to come! Excited to a very modest Denver stop this week!
-The ERG Homegirl
Huge shoutout to Carla Tinsley-Smith for making this happen!
Detroit definitely showed up! 🔥The Detroit stop of The ERG Engagement Tour held at the Detroit Institute of Arts had some in! 🏆 Thank you to all who attended this live session and a huge shoutout to the panel moderated by Shaun R. Simon with panelists Nina E. Lavelanet-Lewnau Carlante Wallace
Janice Jackson for kicking off the day with a bang💥
✈ Denver you're next!
#TheERGMovement #TheERGEngagementTour #ERGChamps #ERGEngagementTour #EmployeeResourceGroups