Truelogic’s Post

The Power of Micro-Moments: Winning in The Age of Mobile Search. Micro-moments represent pivotal points in the consumer journey when individuals instinctively turn to their mobile devices to fulfil immediate needs or queries. https://lnkd.in/eBVu2i62

We love this story about the UK's old payphones finally being put to good use! BT & media giant Global have teamed up to transform 2,000 payphones into digital hubs for local communities in more than 200 towns and cities, providing public Wi-Fi and live communication at a local level. This means that in addition to old payphones being transformed, local communities will have digital access to a range of services that they may not have had before. At Strive we love helping a product launch – whether it be researching the campaign and communication, or evaluating the customer experience post-launch. For more information get in touch by sending us a DM or emailing us at office@striveinsight.com #MarketResearch #mrx #ProductLaunch #CampaignResearch

Busting a digital myth: 📱💻 In our tech-driven world, a large portion of internet users are on mobile devices. If your property management site isn't mobile-friendly, you risk losing these potential clients who browse the web on their phones or tablets. Plus, a mobile-friendly site enhances user experience, boosting engagement and conversions. Even Google favors mobile-friendly sites, enhancing your online visibility and traffic. So, it's clear - having a mobile-friendly website isn't an option, it's a must for property management companies aiming to stay competitive in the digital landscape. #PropertyManagement #MobileFriendly #UserExperience #DigitalMarketing #OnlineVisibility #Google #Conversions #Engagement #TechWorld

Myth: Consumers on Mobile Do Convert! 📱💥 There is a misconception that users accessing websites or interacting with content on mobile devices are less likely to take desired actions, such as making purchases, submitting forms, or engaging with advertisements. However, this myth is not entirely accurate and fails to acknowledge the significant impact of mobile devices on consumer behavior. Here's why: 📲Mobile Usage is Ubiquitous 📲Improved Mobile Experience 📲Mobile Conversion Optimization 📲Cross-Device Behavior By acknowledging the significance of optimizing for mobile and comprehending cross-device behavior, commercial roofers can efficiently connect with mobile users and seize opportunities. Contact us via DM or visit https://hubs.ly/Q02yCVCq0 to schedule a consultation call today! #RoofersGoingDigital #DigitalMarketing #RoofingMarketing #LeadGeneration #InboundMarketing #OnlineAdvertising

Mobile Marketing Trends: Reaching Customers on the Go In today's fast-paced digital world, mobile devices have become an integral part of our daily lives. From browsing the internet to shopping online and staying connected with friends and family, mobile phones play a central role in how we interact with the world around us. For businesses, leveraging mobile marketing strategies is essential for reaching and engaging with customers on the go. In this comprehensive guide, we'll explore the latest mobile marketing trends and strategies for reaching customers effectively in an increasingly mobile-centric landscape. Read more>> https://lnkd.in/gwRR4zut #workfromhome #entrepreneur #businessopportunities

Curious about how Assertive Yield B.V. is revolutionizing premium #publishers monetization? In this fun and insightful interview, Nils Lind and Rob Beeler dive deep into the future of ad tech, exploring dynamic flooring, Traffic Shaping, and AI-driven optimizations. ▶️ Watch the full interview with Nils: https://lnkd.in/drCAr3rr The AY Prebid Server empowers #publishers with: ✅ AI Traffic Shaping: Maximize ad fill rates, boost CPMs, reduce SSP throttling, lower carbon emissions, and strengthen SSP relationships, driving up to a 10% revenue increase with real-time user profiling and efficient demand paths. ✅ AI Dynamic Flooring: Optimize first-price auctions across platforms with transparency and unmatched results. Safeguard your inventory from low-quality ads and inefficiencies, ensuring robust CPMs. ✅ Identity Solutions Integration: Achieve over 15% uplift on iOS CPMs and similar benefits on Chrome with our advanced cookieless solutions and Topics API. Embrace the future of cookie-free advertising. #PrebidServer #Programmatic #DigitalAdvertising #TrafficShaping #AdOps 

TextNow unveils its new #Free Essential #Data plan, offering #unlimited #talk, #text, and essential data services. A great opportunity for users seeking accessible #mobile services without the high costs. More details at TeckNexus #MobileService #FreeDataPlan #TextNow T-Mobile #MVNO

Now #Available: New Version(6.0) of the #Bluetooth Core Specification #futureisnow Bluetooth Core Specification #version 6.0 introduces several key advancements to improve Bluetooth technology. Bluetooth Channel Sounding adds a standards-based, secure approach for accurate distance measurement, which will benefit many products. Decision-based advertising filtering enhances throughput and reliability for connectionless data transfer, while monitoring advertisers improves user interfaces and experiences for application developers. Updates to ISOAL support low-latency audio applications, and the LL extended feature set capability aids in discovering supported features in sophisticated devices.

Do ads impact (future) #CoreWebVitals? Our early #RUMvision data shows that it does in fact impact INP 💡 We offer ad blocker status tracking. And early results are telling us: → on desktop, 41.88% is using some sort of adblocker → on mobile, it's less: 16.41% And when both adsbygoogle and adslots are not blocked, the INP (280ms) is worse than when something is blocked (206ms when adsbygoogle is blocked & 136ms when both are blocked). See attached screenshot. Is your site running ads and want to learn if they come with the biggest #pagespeed impact on your site as well? RUMvision then has 2 hands-on solutions for you: 1️⃣ With our new dimension, you can easily see the impact 2️⃣ And with our #thirdParty impact dashboard, you can see the exact files too Happy `ad`ing and optimizing! 🤓 🚀

✅ HAVE YOU EXPERIENCED THIS❓ - Discussing a product or topic and then, seeing ads related to what you discussed. 😶 Do our smart devices listen to our conversations? Share your thoughts. Below is the link to a poll I created. 🗳️ POLL: https://bit.ly/4cqRBid . . #GoogleAds #MetaAds #BingAds #NativeAds #Adstera #PaidAds