Trzy Innovationz’s Post

Just watched "Chandu Champion", the story of India's first Paralympic gold medalist Murlikant Petkar, and wow, did it resonate! This story of a man who overcomes immense odds to become a world-class athlete is a powerful reminder that greatness can bloom in the most unexpected places. I see this same resilience every day in our fashion industry. We deal with fierce competition, volatile markets, and ever-changing trends. It's easy to get discouraged, but the stories of our artisans keep us going. These individuals, many from humble backgrounds, pour their hearts and souls into every stitch, every weave. They face challenges head-on, constantly learning, adapting, and pushing boundaries. Their dedication inspires us to innovate, to break barriers, and to showcase the world-class quality that defines our exports. These are lessons that transcend professions, battles we all face in our daily lives. - What's the goal that sets your soul on fire? Having a clear purpose fuels your determination when the going gets tough. - Don't let limitations clip your wings. Think like Murlikant, use your ingenuity, find alternative solutions. - Build the mental muscle to bounce back from setbacks. Challenges are inevitable, but they don't have to define you. - Believing in yourself is the cornerstone of success. Cultivate a positive attitude, and never lose sight of what ignites your passion. By channeling the same unwavering spirit, we can all become champions in our own right. So, tell me, what challenge are YOU facing today? Let's use "Chandu Champion" as a collective inspiration. Share your story in the comments below, and together, let's turn our struggles into triumphs. P.S. Have you seen "Chandu Champion"? What resonated with you most? Let's discuss! #fashionindustry #export #inspiration #chanduchampion #resilience #nevergiveup #dreamswoven #staymotivated #positivethoughts

𝙋𝙧𝙞𝙢𝙚 𝙈𝙞𝙣𝙞𝙨𝙩𝙚𝙧 𝙉𝙖𝙧𝙚𝙣𝙙𝙧𝙖 𝙈𝙤𝙙𝙞 𝙞𝙣𝙖𝙪𝙜𝙪𝙧𝙖𝙩𝙚𝙨 𝙩𝙝𝙚 𝟯𝟴𝙩𝙝 𝙉𝙖𝙩𝙞𝙤𝙣𝙖𝙡 𝙂𝙖𝙢𝙚𝙨 𝙞𝙣 𝘿𝙚𝙝𝙧𝙖𝙙𝙪𝙣 This is a proud moment for Indian Sports! The 38th National Games, inaugurated by Prime Minister Narendra Modi, have officially begun in Dehradun. This event is not just about competition—it’s about celebrating the spirit of Indian sports and creating new opportunities for athletes nationwide. 𝘒𝘦𝘺 𝘏𝘪𝘨𝘩𝘭𝘪𝘨𝘩𝘵𝘴: ✅ More Opportunities for Athletes – With more tournaments and local sports included, young athletes have a bigger platform to showcase their talent. 🏅 ✅ India’s Olympic Dream – The push to host the 2036 Olympics International Olympic Committee – IOC is gaining momentum, a step that will put India at the global sports center. 🏟️ ✅ Green Games Initiative – A unique approach this year! Medals are made from e-waste, and a tree will be planted for every medal winner. 🌱 ✅ Boosting India’s Sports Industry – From training to equipment manufacturing, India’s growing sports ecosystem creates jobs and opportunities for millions. 📈 The National Games are more than just an event—they represent India’s rising sports culture and the power of sports to unite the nation. This is an exciting time for our industry, and we can’t wait to see what the future holds! Let’s support our athletes and celebrate this milestone! 💪🏽🔥 #NationalGames #IndianSports #EkBharatShreshthaBharat #SportsIndustry #FutureOfSports  #SportsEduaction #Sportsmarketing #Sports #Eduaction #Modi #Olympics   

Good to see a sports product from India become a behemoth! 💡As per 17th Brand Finance IPL 2024 assessment report, The Indian Premier League (IPL) has achieved an incredible brand value of $12 billion in 2024, solidifying its position as one of the most valuable sports leagues globally 💡Chennai Super Kings Cricket Limited leads the charts at $122 million (52% increase), followed by Mumbai Indians at $119 million (+36%). Next in line are Royal Challengers Bengaluru (RCB)-$117mn, Knight Riders Sports - Kolkata, Trinbago, Abu Dhabi and Los Angeles Knight Riders-$109mn, SunRisers Hyderabad-$85mn, Rajasthan Royals-$81mn, Delhi Capitals-$80mn, Gujarat Titans-$69mn, Punjab Kings-$68mn, and Lucknow Super Giants-$60mn 💡IPL has had a significant impact on sports commerce as well, creating 1.25 million employment opportunities in India directly or indirectly, whilst extending its influence to markets in the UAE, Saudi, US, and Australia  💡Key Highlights: 🏏 IPL's growth is fueled by its massive viewership and engagement, which continues to attract top-tier sponsors and advertisers 🏏 The valuation of IPL franchises showcases not just financial success but also the power of branding in sports 🏏 This achievement reflects broader trends in sports marketing, where fan engagement and digital strategies play crucial roles 💡As professionals in branding and marketing, we can draw valuable lessons from the IPL's journey. It emphasizes the importance of creating a strong emotional connection with audiences and leveraging digital platforms to enhance visibility and engagement #sports #sportsbiz #sportsbusiness #indianpremierleague #india #cricket #valuation #sportsmarketing #sponsorship #commercial

🌍 Ahmedabad as a Candidate for the 2036 Olympics: A Bold Vision or a Missed Opportunity? 🏟️ India's proposed bid for the 2036 Olympics places Ahmedabad in the spotlight, raising questions about its readiness and suitability for hosting such a global event. While the Narendra Modi Stadium has set a benchmark for world-class venues, does Ahmedabad's overall sporting infrastructure match up to the needs of an event like the Olympics? 🔎 What makes Ahmedabad stand out? - Its ambitious vision and growing global recognition. - The recent hosting of key events like the 2022 National Games. However, other Indian cities like Bhubaneswar, Bengaluru, and Kolkata arguably have stronger claims due to: - Established sports legacies (Bhubaneswar’s Kalinga Stadium, Bengaluru’s multi-sport excellence). - Robust infrastructure for training and international competitions. The decision sparks a deeper reflection on India's broader sports strategy: Are we prioritizing megaprojects over consistent athlete development and grassroots infrastructure? 🌟 Hosting the Olympics is about more than just stadiums; it’s about creating an ecosystem where sports and athletes thrive. Will Ahmedabad rise to the challenge, or are there better-prepared alternatives? #Olympics2036 #Ahmedabad #IndianSports #SportsInfrastructure #GlobalEvents

Omaxe Dwarka Stadium #Sector19 #dwarka Introducing India’s first Integrated Sports, Shopping, Food, Hospitality, and Cultural Destination – The Omaxe State. Historic Landmark: Spanning 50.4 acres, The Omaxe State will host Delhi’s first cricket stadium in 140 years. Key Features: Multi-sport indoor arena Five-star hotel Elite club Pioneering Concept: Experience India’s first air-conditioned high street with a 4.2 km retail walk. Be Part of History: Don’t miss this unique opportunity to be part of an extraordinary journey! To Know More: 7838191448 #realestate #property #dwarka #commercial #CommercialSpace #retail #multiplex #realestate #property #dwarka #CommercialSpace #commercial #retail #office #hospitality #food #sports #sportslife #stadium #cricket #football #outdoors #games #indoor #games #club #Clubhouse #doctor #engineering #engineer #lawyer #lawyerlife #VakeelSaab #advocate #advocacy #softwaredevelopment #software #business #businessgrowth #BusinessSuccess #bussinesswoman #Consultancy #onsultant #foodie #foodblogger #foodlover #investing #invest #invester #likeforlikes #LikeFollowShare #follower #followme #followforfollowback #followerseveryone

When Branding Meets Boldness: Puma’s “PVMA” Campaign with PV Sindhu Puma’s decision to temporarily rebrand itself as “PVMA” in honour of its latest collaboration with badminton star PV Sindhu is a masterclass in creative marketing. Here’s why it worked: - Curiosity & Buzz: The rebranding sparked massive engagement, with #PVMA trending globally and 25M+ impressions in 72 hours. - Results That Matter: Footfall in stores rose 15%, and searches for “Puma PV Sindhu” spiked 43% post-launch. - Strategic Timing: Aligning the campaign with the India Open 2025 maximized Sindhu’s momentum and the brand’s visibility. Key Takeaway: This campaign is a brilliant example of how bold ideas and emotional storytelling can create meaningful impact. #MarketingStrategy #Branding #PVSindhu #Puma

💥 PVR INOX Ltd has partnered with Star Sports to showcase live Premier League matches in theatres across major Indian cities, starting with the Chelsea vs. Arsenal match on November 10, 2024. This initiative aims to provide football fans an immersive experience of watching their favorite teams, including Manchester United and Liverpool, on the big screen. Screenings will take place in cities such as Mumbai, Delhi, Kolkata, Guwahati, Kochi, and Pune, enhancing fan engagement through a communal atmosphere.  💥 This collaboration introduces Star Sports Select Screenings, following the success of live screenings during the Men’s T20 World Cup 2024. Gautam Dutta, CEO of Revenue & Operations at PVR INOX, stated, “This collaboration aims to give Premier League fans an unmatched viewing experience. Watching these high-octane matches in theatres takes fan engagement to a new level.”  💥How Big Is The Premier League? The Premier League is one of the most significant sports leagues globally, founded on February 20, 1992. It features 20 clubs and operates on a promotion and relegation system with the EFL Championship. The league is broadcast in 212 territories, reaching 643 million homes and potentially an audience of 4.7 billion people.  💥 How Many Indians Follow the Premier League? The Premier League enjoys substantial viewership in India, with around 370 million Indians following the league. This massive following is driven by star players and competitive teams, making it one of the most popular sporting events in the country.  💥 The Logical Indian appreciates this initiative as it brings sports closer to fans and fosters community engagement. By providing an immersive viewing experience in theatres, PVR INOX and Star Sports are enhancing how football enthusiasts enjoy their favorite matches. How do you think watching live sports in theatres will change the fan experience? What other sports events would you like to see screened in cinemas? #SportsPossible #PremierLeague #LiveSports #CommunityEngagement #PVRINOX #StarSports

#Omaxe #OmaxeChowk #ChandniChowk #OmaxeI #Dwarka #Omaxe #RealEstate #Dwarka #IndustryUpdate #InfrastructureDevelopment #OmaxeCoverage #omaxe #propertyinvestment #gurgaonrealestate #delhirealestate #noidarealestate #investinginrealestate call 9910950975 to know more

When PLAY becomes work and work becomes exciting, recognition and awards follow. Humbled to be recognised by ET BrandEquity #ETBrandDisruptionAwards24 and BW Businessworld #BWTheMerits for the super-premium golf extravaganza curated for Nissan Motors India. Nissan, over the years has established itself as a trusted passenger car brand in India. Success of Nissan Magnite is a testament as it became one of the top selling and most awarded Nissan car in India. The objective of the campaign activation was to connect, engage and create an aspirational imagery for their forthcoming SUV- X-TRAIL & QASHQAI with the key TG and create a platform for the launch of these SUV’s in India and build a positive perception and disposition for Nissan. Golf as sport is a high investment lifestyle sport and played by the HNI and the business elite. We at HAVAS PLAY devised a comprehensive strategy that leveraged GOLF as a sport to reach and connect with the core TG through personalised experience and utilised a comprehensive 360-degree marketing approach involving on-ground engagement, social & digital media content & connect, Radio and created touch points for optimal reach & engagement within core consumer and PR. The strategy had 4 key pillars to provide validity to the intended brand positioning: a) Identify Core target audience and connect with them at their preferred playground – the Golf Course. b) Identify key interest areas and core consumption pattern – Nissan has chosen Golf, a premium international sport, offered an On ground engagement at the golf course with Golfers, prospective buyers and guest were called in by invite only. On digital the engagement was through event content and social media posted and promoted on Nissan's Social media handles. c) Providing unique presentation of the SUV’s at exotic golf course and move beyond regular media visibility. d) This was further enhanced by involving leading celebrities who is perfect embodiment of the Nissan #movebeyond philosophy and connects with the TG- World Women's Boxing Champion Mary Kom, Cricketer R Ashwin and Olympic Gold Medallist in Shooting Abhinav Bindra. All 3 celebrities complemented Nissan’s brand promise of being an Innovator, having broken boundaries in their respective field of play and have made a mark for themselves and for the nation clearly translating Nissan philosophy. The activation proved to be an excellent platform for Nissan to showcase it global SUV power and connect with the key TG for its global SUVs X-TRAIL via a highly personalised golf experience and engagement across Delhi NCR, Chennai and Kolkata. This acted as a strong medium for local dealer engagement along with key local media and the results has been really encouraging with Nissan Move Beyond Golf Tournament becoming the Talk of the town. Thank you Mohan Wilson San, Rajesh Srivastava San, Mandeep Rathore San, Kushal Desai San and the Nissan India team for trusting us with this initiative. Lets’ PLAY !!!

𝗞𝘆𝗮 𝗮𝗮𝗽𝗻𝗲 𝗯𝗵𝗶 '𝗣𝗨𝗠𝗔' 𝗸𝗼 '𝗣𝗩𝗠𝗔' 𝗱𝗲𝗸𝗵𝗮 𝗵𝗮𝗶? "Ye PUMA hai ya PVMA?" - A typo that caught everyone's attention at the latest billboard turned out to be pure marketing genius! Let me tell you a story of how PUMA just pulled off one of the most brilliant marketing campaigns in Indian sports history. While most brands struggle to make noise in a crowded market, PUMA Group quietly orchestrated a masterclass in brand storytelling. They transformed their iconic name from 'PUMA' to 'PVMA'—a' strategic move to welcome PV Sindhu 𝙖𝙨 𝙩𝙝𝙚𝙞𝙧 𝙗𝙧𝙖𝙣𝙙 𝙖𝙢𝙗𝙖𝙨𝙨𝙖𝙙𝙤𝙧. But here's the real game-changer: This wasn't just another celebrity endorsement. The brand literally changed its identity to honor India's badminton queen! The numbers speak for themselves. PUMA India's revenue has soared past ₹3000 crores, leaving Nike (₹1200 crores) in the dust. Key Takeaways: • Innovative Branding: Think outside the box to create memorable brand experiences. • Cultural Relevance: Align campaigns with local icons to foster deeper connections. • Strategic Execution: A well-planned reveal can generate significant buzz and engagement. 𝘈𝘴 𝘢 𝘮𝘢𝘳𝘬𝘦𝘵𝘦𝘳, 𝘵𝘩𝘪𝘴 𝘤𝘢𝘮𝘱𝘢𝘪𝘨𝘯 𝘩𝘪𝘵𝘴 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵. 𝘐𝘵 𝘴𝘩𝘰𝘸𝘴 𝘩𝘰𝘸 𝘢 𝘴𝘪𝘮𝘱𝘭𝘦 𝘭𝘦𝘵𝘵𝘦𝘳 𝘴𝘸𝘢𝘱 𝘤𝘢𝘯 𝘤𝘳𝘦𝘢𝘵𝘦 𝘮𝘢𝘴𝘴𝘪𝘷𝘦 𝘣𝘳𝘢𝘯𝘥 𝘪𝘮𝘱𝘢𝘤𝘵 𝘸𝘩𝘦𝘯 𝘣𝘢𝘤𝘬𝘦𝘥 𝘣𝘺 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘵𝘩𝘪𝘯𝘬𝘪𝘯𝘨 𝘢𝘯𝘥 𝘧𝘭𝘢𝘸𝘭𝘦𝘴𝘴 𝘦𝘹𝘦𝘤𝘶𝘵𝘪𝘰𝘯. Toh batao, aapko kaunsa branding campaign recently impressed kiya? Share karo! 👇 #PUMAIndia #MarketingStrategy #BrandInnovation #PVSindhu #IndianSports