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What do attendees want and expect in a business event experience?  Convention-center management company ASM Global recently explored that question, specifically looking at the preferences of Millennial and Gen Z attendees. In the first half of 2024, the company surveyed event organizers, exhibitors, and attendees about their experiences at the 98 convention centers ASM Global manages. To read their insights, which include accommodating work-conference balance requirements and evolving F&B preferences, go here: https://lnkd.in/e7Pmu6SP #tradeshow #tradeshows #eventprofs

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