There's a reason why EARNED media is so sought after - it's not a guarantee, it's not something you can buy, and the goal is not to have the reporter work as your advertiser. Any opportunity to reach that many people comes with it a certain level of responsibility, and for the reporter, that responsibility is to provide their readers or viewers with something of value. Here's the unvarnished truth: what your product does or who will benefit most from your services does not fall into that category. There are plenty of great marketing tools that can be used to share that information, such as organic social posts, paid ads, and any number of paid placements. Think of an interview with a journalist as a mutually beneficial relationship: you give them something of value, they help increase your visibility in the public sphere. So the next time you have an opportunity to interview for your local news or a podcast, ditch the talking points on product features and instead offer up a genuine insight on the industry or background on a challenge that is being addressed by a new approach. PR has immense opportunity for value, but to make any campaign count, it's important to first recognize that value is in the eye of the reporter.
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Social Media Manager | I Help Coaches & Consultants Create Compelling Content That Attracts Qualified Inbound Leads So They Can Scale Their Sales.
💫 You might be struggling to create a social media strategy for your brand or for your client, 👉🏻 If the answer is YES then this post is for you. >> SMM Strategy is nothing but it's a complete roadmap of how you are going to use social media to achieve your business goal. For this, you have to plan each and every step/task. [Must Read Carousel Post to find out] P.S - Do you want the same results for your brand and are looking for Social Media Management, Content Creation, or Video editing services? Comment "Growth" and I will reach out to you. ✔️ If you have any questions do let me know below 👇
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Let's be real – managing your business is a full-time job, and throwing social media into the mix can feel like adding another plate to the spinning act. We get it. So, here's some helpful tips for your social media success and it all boils down to one thing – strategic content. And lucky for you, we've made this handy guide to help you master the 5 Pillars of Content and to make that journey a whole lot smoother. Social Media Posting: Mastering the Content Pillars https://bit.ly/48g1X1P
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Let's be real – managing your business is a full-time job, and throwing social media into the mix can feel like adding another plate to the spinning act. We get it. So, here's some helpful tips for your social media success and it all boils down to one thing – strategic content. And lucky for you, we've made this handy guide to help you master the 5 Pillars of Content and to make that journey a whole lot smoother. Social Media Posting: Mastering the Content Pillars https://bit.ly/48g1X1P
Social Media Posting: Mastering the Content Pillars
peakmediamarketing.co.uk
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Content to Clients - Helping you create better content and conversations that connect with your perfect clients to bring in red-hot leads daily.
Are you posting and hoping? Social media is pretty fucking crazy, you can create one piece of content and it has the ability to be seen by THOUSANDS of people Literally thousands, BUT Posting content is NOT enough, I've been there where I say to myself "Ah I hope my content brings in some leads today" "I hope someone messages me from this post" and it's a waiting game, sure, the one off message comes in, But it's not enough to rely on, 3 things we need to look at to pour petrol on that one piece of content - 1 - Where are you posting it? Is it just randomly on your feed for your mum and best friend to see or is it going in front of the right people? 2 - How many personal connections am I making? Content is blanketed, one post for everyone, Conversations are personal, 1-1 help to someone specific, this builds more relationships, 3 - How many people know you exist? The first part of any marketing journey is making sure as many of your ideal clients actually know you exist, Where are they and how can you build that pool of people? 3 things to think about to really elevate the content you're already posting on social media to help build your business!
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For many people, Social Media Managers and Content Creators are exactly the same. For those specialized in each area… well, those are completely different things. One requires strategy not only micro but also macro and the other is pure creativity. But let’s learn more about both jobs and why they are different yet equally important for your business to shine online. Want to know more, check our article 👉 https://lnkd.in/dEBNkrTP #UzumibiAgency #digitalmarketing #marketing #socialmedia #marketingagency #contentcreation
Social Media Manager vs. Content Creator: differences - Uzumibi Agency
uzumibiagency.com
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Social content tip for anyone who thinks their business is "too boring for social media"... People who have a problem aren't bored by the solution. Show how your advice will create the transformation they want to see. This will make it interesting (to the right person).
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This is your reminder that you DON'T need to spend hours and hours on creating content! In fact, the best posts and reels are those that are relatable, behind the scenes, where you're not perfect and your customers get to know who you are. How often have you struggled with knowing if your audience will be interested in your content? If you answered "ummm, all the time!" then this is your love note that there are other options! Not posting is NOT the only way. Promise. If you're looking for consistent ideas that won't keep you dreading posting but WILL engage your audience, my Strategy Session is Just for you! Head to the link in my bio to see if it's what you've been waiting for. Comment "travel" to get the link to the Social Media 𝗙𝘂𝗹𝗹𝘆 𝗕𝗼𝗼𝗸𝗲𝗱 𝗧𝗿𝗮𝘃𝗲𝗹 𝗘𝘅𝗽𝗲𝗿𝘁 𝗙𝗮𝗰𝗲𝗯𝗼𝗼𝗸 𝗚𝗿𝗼𝘂𝗽 Need Some Help with Social Media? Reach Out! ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ 📱: @alexandracomarketing 📧: alex@alexandraandcomarketing.com
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Let's talk about content strategy for a moment. Instead of making all of your social media posts sales orientated, how about serving up some valuable info that ties back to your product or service? You can mix your content and address people in different parts of the buying journey, not just the "I'm ready to buy" part. Your target audience may not know they have a problem to solve yet or could be researching to find out more information.
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Get Your High-Paying Clients & Quality Leads Consistently without Spending on Ads Using Our Mirroring Machine l Lead Generation Strategist l DM me as a "LEADS" to book a call.
How to get clients when you don't have money for ads? Use any platform - Platforms are free. - Create Content. - Outreach. How effective you are is the matter.
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The Forbes Daily newsletters had this to say about social media... STRATEGY + SUCCESS It seems like everyone is a content creator these days, but whether you use social media for work, play or fall somewhere in between, posting regularly takes time, energy and motivation. If you ever find yourself in a creative rut, revisit your goals, set aside time to brainstorm fresh content ideas and consider some introspection into whether you are intrinsically or extrinsically motivated. Don't we know it! That is why Red Helm Communications offers social media consultation witha focus on plan and content development.
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