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Virtual Influencers: AI-Powered Avatars Are Taking Over Virtual influencers are a new type of digital celebrity, powered by AI. These AI-driven avatars offer brands new ways to connect with consumers, from live streaming to brand endorsements. 🎨 How AI creates virtual influencers: ✨ Character design: AI can design unique and engaging virtual characters based on brand requirements and audience preferences. ✨ Motion capture: Motion capture technology is used to give virtual influencers realistic movements. ✨ Voice synthesis: AI generates natural-sounding voices for virtual influencers. ✨ Emotional expression: AI enables virtual influencers to express emotions and respond to users. 🎨 Applications of virtual influencers: ✨ Live streaming: Virtual influencers can host live streams 24/7. ✨ Brand endorsements: Virtual influencers can become brand ambassadors. ✨ Fan engagement: Virtual influencers can interact with fans in real-time. As AI technology advances, virtual influencers will become even more sophisticated and personalised. In the future, we may see: ✨ Users can co-create their own virtual influencers. ✨ Virtual influencers can become residents of the metaverse. Which virtual influencer do you think is the most realistic? Share your favourite in the comments! #AI #virtualinfluencer #marketing #AIavatar Dr. Alessandra Sala Begüm Genç McEvoy Catherine Lalanne Nabanita Roy Haoio (Karin) Cheong Adebola Olomo Bhakti Chauhan Georgiana Ifrim Buvana Ganesh Iva Simon-Bubalo Laura Kennedy Naomh McElhatton Andrea Balogh Jadra P. Naa Korkoi Addo Karthika M S Mithra Ravichandran Wen Dai💡Harshika Pareek Rhealyn Mugri, MSc. Luqian S. Asil Alsaadawi

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