World Business Chicago’s Post

Can you help provide invaluable data to better understand experiences of electronic dance music events? There is still time to complete this important survey... With the nightlife industry struggling and it's position in our culture all too often undermined by those who do not see it's value, it is more important than ever to get an understanding of the experiences that attending nightclubs, festivals and dance music events offer. The research I am currently conducting aims to investigate and showcase the musical, emotional and social experiences on the dancefloor and how these different factors interact to shape our experience. All responses are invaluable, so if you have been to a dance music festival or night out in the last 12 months, please complete the survey below! http://t.ly/q5NfS

We've got a question for music festival lovers. MigoTags has just developed a collectible for festivals. We've got 30 shapes and can stamp the festival logo, year and message. And we can even number every single tag so they can be used for giveaways at the event. Festivals could give away backstage passes to winning numbers. Would you start collecting Festival MigoTags at festivals? What would you pay for a numbered wearable like this?

My reflection on the importance of visitor engagement in sustainability initiatives at music festivals. Rather than making visitors part of the problem, we should involve them in being part of the solution. #visitors #engagement #live #music #events #sustainability #planetpositiveevent #atojazz #festival #sofia #bulgaria #womeninbusiness #eventindustry #eventfreelance #eventmanagement #eventoperations #freelance #experience

The UK music festival scene is facing a major challenge in 2024, with over 42 festivals announcing postponements, cancellations, or complete closures. 😔 Is this the end of an era for music festivals? Several factors might be contributing to this trend: 👉 Economic uncertainties 👉 Market saturation with too many festivals 👉 High ticket prices 👉 Shifts in youth culture and digital entertainment 👉 Insufficient earnings for artists So, what's the solution? How can we ensure that live music thrives and festivals continue to be a vibrant part of our culture? Is this just a period of adjustment and reshuffling? I’d love to hear your thoughts and ideas. How can we support the music festival industry during these times? A link to an article with more stats and insights in the comments. #music #festivals

A Live Music Pass for under 25’s? There is increasing evidence that the connection to live music experience for under 25 is being impacted by cost of living impacts, changing drinking habits and other issues. The live music industry has a demand issue So, I’m thinking of demand stimulus - why not take a serious look at a ‘Live Music Pass” for next summer? $200 vouchers to be spent at live music events and venues. Particular focus on U 25s. Europe has a number of hugely successful versions of a “culture pass” and we have similar programs for young people and sport and post Covid stimuli #musicaustralia #festivals #venues #livemusic #australianmusic Music Australia APRA AMCOS Mitch Wilson Australian Live Music Business Council Australian Festival Association. Live Music Office. Victorian Music Development Office (VMDO). The Push. Tony Burke Live Performance Australia

If you're running a music institute or planning to launch one, don't underestimate the importance of networking. Effective networking can help you: ✔️Gain more students ✔️Build a positive reputation ✔️Find new opportunities Here are some tips for effective networking: 1️⃣ Attend music conferences and industry events. 2️⃣ Connect with other music educators on LinkedIn. 3️⃣ Collaborate with other music institutes or organizations. 4️⃣ Offer free workshops or classes to attract more students. 5️⃣ Participate in local music events or festivals. Remember, networking is a two-way street. It's not just about promoting your institute, it's also about building meaningful relationships with others in the music industry. So get out there and start connecting!

This Must Be The Place How Music Can Make Your City Better   A very readable book ... that is about more than clusters.   The book certainly covers Nashville (the world’s ‘Music City’, thanks to Dolly Parton, Elvis Presley the Grand Ole Opry, et al), Austin, Texas, (the ‘Live Musical Capital of the World’), and other cities with global reputations for musical genres: New Orleans, Liverpool, Saltzburg …   However, a wide range of other cities are mentioned, each humming with music.   Huntsville, Alabama is home to NASA’s Space Flight Centre and known as ‘The Rocket City’. Huntsville also has a vibrant music scene, thanks in part to proactive support from Huntsville City’s Music Office (https://lnkd.in/gB9scBD7). Huntsville’s Mayor: ‘Music is essential to not only our quality of life, but also our local economy’. The city has been acknowledged as the ‘Best Place to Live’ in the US. London has been proactive in appointing a Night Czar. The book also refers to Sydney, Melbourne, Adelaide, Zurich, Amsterdam, Seoul, Montreal, Mumbai…   These places are busy addressing the infrastructure required for a thriving cultural scene. They are moving from a hodgepodge of subsidies for festivals. They are building joined-up ecosystems, connecting urban planning + regeneration + alcohol & liquor licencing + workforce development + tourism + health & social care + incentive policies + city branding.   As Shain Shapiro PhD highlights, a city where music thrives is a city that thrives.   Music can become a foundational aspect of your city, attracting talent, investment and tourists.   Within your city, music outlets will naturally be clustered.   And maybe, over time, they will hum with a global reach.