WYN BEAUTY by Serena Williams’ Post

I will be attending the Quirk's Media New York show starting TOMORROW, 7/17-7/18, with my Highlight teammates: Carly Shira, Nathan Curtis, Calista Corley, and Karina Peréz Carlson. Engaging with our current and prospective customers, hearing their feedback, and finding new ways to meet their needs is always a #highlight. Stop by booth 428 to connect with our team and discover our latest innovations! Make sure to attend our session: “Unleashing private-label potential with agile, authentic product insights”. With headlines like: “Why private-label brands are having their moment”, “Private label keeps setting records in 2023”, “Double-digit growth of private label continues”, “How private-label merchandise is reshaping retail” it’s clear that private-label merchandise is reshaping retail. Thoughtfully-created private labels can enhance a retailer’s equity, credibility, and long-term loyalty. Highlight CRO, Calista Corley, and Mandy Daneman, Director of Owned Brand and Product Insights at Target, are going to dive into a case study on the impact of private label innovation on retailers' relationships with consumers. #QuirksNY #PrivateLabel #MarketResearch #TeamHighlight #CustomerEngagement

What comes to mind when you think of the start of the year? Maybe a certain New Year’s resolution? Or conquering #DryJanuary? Well, we’re not alone, brands are thinking the exact same things. See what I’m talking about in Quad's latest #DTC roundup below. 

For growing brands, awareness and trial are the most important factors to generate. By sampling your product to consumers at their place of work or play, you get to connect with them at the point of need, creating an experience of your brand that consumers will remember! Hear some testimonials from a venue partner we recently visited for our Overnight Oats sampling program! #ahavenue #businessmarketing #customerexperience #memberexperience #freesamples #propergood #freebies #productsampling #productmarketing #cpgmarketing

With hand on heart this product is a game changer in both its innovative texture and results.

Your brand is so much more than just a logo! Have you ever wondered why certain brands stick in your mind like that catchy song? It's not magic - it's insanely good branding. Over a decade of weaving brand stories, I've seen firsthand how the right branding can turn businesses from hidden gems into household names. Brands like Specsavers are a great example. Although I am not 'currently' part of their audience, I generally always enjoy seeing their marketing campaigns. They creatively infuse humour into everyday situations, sparking conversations and indirectly promoting their business. I would bet now that Specsavers would be the No.1 suggestion if people in the UK were asked where the best place to get prescription glasses is. Ps. This one was brilliant! 👉 #Specsavers #Marketing #LoveMarketing #Branding

So simple, yet so effective 😆

Many factors are crucial for the success of a brand, and #goodrelationships with in-store associates is one we prioritize. 🤝🏻 We work together and strive together. #NLMMarketing #NLMTeam #BradingWithTheDifference #MakingConnections #DeliveringResults #MarketMakers #RetailRevolution #NJ #NYC #CT

Calling all beauty enthusiasts! Our next Loyalty Program Slam is all about a major player in the beauty space! This loyalty program boasts over 37 million active members and accounts for more than 95% of the company's annual sales. Impressive, right? Can you guess which beauty retail giant we're featuring? Drop your guess in the comments below and stay tuned next week to find out what program our slammers will be taking on! #LoyaltyProgramSlam #BeautyLoyalty

Enhance your salon’s reputation. DM us to get started! 🌟 Monitor and improve online reviews easily. #ReputationManagement #SalonSuccess #HairSalon #BeautyBiz #SalonTools #SalonManagement #SalonTech #SalonMarketing #OmahaSalons #HairBraiding #BeautyIndustry #DigitalMarketing #AppointmentBooking #SocialMediaManagement #CustomerEngagement #SalonGrowth

Power of Partnership: Collaborate with Custom Plush Toys This infographic highlights the benefits of cross-brand collaborations involving custom plush toys. It discusses how partnerships can create buzz, drive sales, and enhance brand visibility. The infographic also provides tips for finding suitable partners, developing effective collaboration strategies, and maximizing the benefits for both brands. Visit: https://lnkd.in/dmWNNQU2 #customplushtoys #plushies #plush #stuffedanimals #customstuffedanimals #personalizedplush #customplushie #plushtoy #plushlove #softies #cuteplush #plushcollection #stuffedanimalsofinstagram #plushstagram