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🏆 Following the conclusion of the FIFA Women's World Cup 2023, where Spain emerged victorious and secured the championship against England, we examine the influence exerted by the event's official sponsors. According to data from YouGov BrandIndex, The Coca-Cola Company, Booking.com, McDonald's and adidas all experienced significant increases in their Consideration scores during a 10-day period leading up to the FIFA Women's World Cup 2023 and continuing until its conclusion. 👉 Take a deep dive into brand engagement in the FIFA Women’s World Cup 2023: https://okt.to/AkEKCh #FIFAWWC #BrandIndex #YouGov

Sponsor spotlight: Assessing brand engagement in the FIFA Women's World Cup 2023

Sponsor spotlight: Assessing brand engagement in the FIFA Women's World Cup 2023

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