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𝗗𝗮𝘁𝗮 𝗜𝘀 𝗬𝗼𝘂𝗿 𝗚𝗿𝗲𝗮𝘁𝗲𝘀𝘁 𝗔𝘀𝘀𝗲𝘁 In the world of manufacturing and B2B supply chains, data isn’t just a byproduct—it’s a goldmine. But too often, companies don’t leverage their data to its full potential. Every operation, process, and transaction generates valuable insights that can unlock new revenue streams, streamline operations, and boost efficiency. 👉 Tip: Start with an audit of your existing data. What’s being captured, and how is it being used? You might find hidden patterns that could lead to operational improvements or new product innovations. #DataDriven #ManufacturingInnovation #SupplyChainExcellence #RevenueGrowth

Enterprises with the strongest databases get ahead, always! 💪 https://okt.to/ENO4pn Data strengthens all businesses to achieve growth, understand their market better, identify opportunities, and optimize their business operations; as such, the strongest companies are those who know how to effectively acquire and use data! Learn all about Data Mining in our latest article! #tech #B2B #B2Bmarketing #data #growth #demandgeneration #datamining

Everyone knows that data is key in any business decision-making process. But what's even more important is the quality of that data. So, where do you get most of your data from? In my opinion, the sales and support teams are the most reliable sources. Sales collects data from the moment a prospect is identified until they become a customer. On the other hand, support teams receive most of the feedback. Therefore, it only makes sense to ensure that the technology they have is super easy to use. This will ultimately help you to ensure that data input results in high-quality data. #hubspot #dataquality #sales #support #businessdecisions

As mentioned by Nasscom earlier this year that the IT Tech Industry might grow slower at 3.8%, By adopting below-mentioned alternative strategies, a sales consultant can adapt to the challenges of a sluggish IT market and find new opportunities to achieve their targets including the traditional "land and expand" approach. Identify Key Accounts & Deepen Engagement with Existing Clients: Sales consultants should focus on identifying key target accounts that have the potential for long-term growth and expansion. These could be companies in industries that are less affected by economic downturns or those with specific technology needs that align with the consultant's offerings. Also, focus should be on understanding their evolving needs, and identifying opportunities to upsell or cross-sell additional products or services. Focus on ROI and Value Proposition: In order to justify investments in IT solutions, clients will be looking for clear returns on investment (ROI) and tangible value propositions. Sales consultants should be prepared to demonstrate how their offerings can help clients reduce costs, increase efficiency, improve productivity, or achieve other business objectives. Emphasize Innovation and Differentiation: While the overall IT market may be sluggish, there are still opportunities for sales consultants to stand out by emphasizing innovation and differentiation. By showcasing their ability to address emerging technology trends or solve specific pain points, consultants can capture the interest of clients looking for innovative solutions. By following these strategies, sales consultants can position themselves for success in a challenging market environment and achieve their targets. #DataLakehouse #DataWarehousing #GenAI #Databricks. #CloudCostOptimization #ArtificialIntelligence #Analytics #Sales #IT

Data-driven companies are 19x more likely to be profitable! 📈 With a data management platform, you can centralize, organize, and analyze data from diverse sources to unlock insights that drive growth and efficiency. Discover why investing in these platforms is crucial for business success. https://lnkd.in/gGwwi73H #B2B #DataDriven #sales

🎃 As our chilling series of B2B research horror stories continues, prepare for a twisted journey in the search for market intelligence. If you've missed the first parts of our series, you can still catch up...https://lnkd.in/eSGwSm8j. Part 4: The Fall of the House of Cards A Private Equity firm with a thriving auto tech solutions portfolio sets their sights on the EV transition of fleets. Believing they need special expertise for their diligence, they hire a research provider who promises them access to hundreds of fleet decision-makers. The data pours in—spreadsheets fill, charts bloom, reports stack up. But as the firm sifts through the avalanche of information, something feels...wrong. 🃏 The numbers seem impressive at first glance—hundreds of responses from decision-makers. But the truth soon crumbles: those "experts" are recycled from overused panels, with no real expertise in fleets. The seemingly solid foundation collapses, a fragile house of cards. 🪦 And buried deeper within the data is something even worse—thousands of irrelevant data points. The team finds itself trapped in a data graveyard. Don’t fall into the same trap. Specialty providers often rely on outdated and limited networks, but Azurite is different. We go directly to the market to recruit respondents from scratch—real experts with current, relevant knowledge in their industries—enabling you to reach niche markets in high volume, directly from the TAM. Azurite’s white-glove approach ensures that every step, from start to finish, is handled in-house, delivering fresh, actionable insights tailored to your needs. We source business intelligence directly from the entire market, empowering you to make confident decisions backed by reliable, proprietary data. 🔮 And don’t miss next week’s final, and most terrifying, tale yet!

Thanks Christopher Sanders for sharing this. Great insights! 🚀 Transform Your B2B Sales Strategy with the Power of Knowledge Graphs! 🚀 For organisations planning to revolutionize the sales process, Quantexa help you dive into the world of knowledge graphs and uncover the hidden connections and insights in your customer data. By integrating both internal and external sources, knowledge graphs provide a comprehensive view that can dramatically enhance decision-making and customer engagement. https://lnkd.in/ex8j6aAW #B2BSales #KnowledgeGraphs #Decisionintelligence

“In sales, data defines our success today”, says Steffen Boehm, Chief Sales Officer at the PRÄZI GROUP. He explains further: “We are starting our digital transformation from the inside out: by establishing strong data governance and ensuring data quality. We specifically empower our team to make data-driven decisions. This is how we generate real added value through data and analytics approaches. The precise integration of data into the sales process enables us to proactively meet customer needs and tap into new potential." 𝐖𝐡𝐚𝐭 𝐜𝐚𝐧 𝐰𝐞 𝐥𝐞𝐚𝐫𝐧 𝐟𝐫𝐨𝐦 𝐭𝐡𝐢𝐬 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡? 1️⃣ Strong data governance and quality are essential for digital strategies, providing the foundation for accurate insights and successful transformation. 2️⃣ Enabling data-driven decision making generates real value, as it allows organizations to make informed, strategic choices. 3️⃣ Using data in sales highlights how essential an overarching digital strategy is to succeed and operate efficiently. But here’s the challenge: Implementing such a strategy in your organization is challenging and complex, requiring cross-departmental collaboration and ongoing commitment from all levels of the organization. To tackle this challenge successfully, here’s a step-by-step guide to building a robust digital strategy. 👇 Need more details? Download our latest industrial report for more detailed insights and actionable steps: https://lnkd.in/eeYrViEU --- #SalesStrategy #DataGovernance #diconium #DigitalSalesSolutions

🚀 Our G2 2024 Buyer Behavior Report is LIVE today! 🚀 If you work in #B2Bsoftware, you'll want to check this out -- as it's based on a survey of 1,900+ B2B software buyers across the globe. A few findings that stood out to me: 🤖  𝗪𝗲'𝘃𝗲 𝗴𝗼𝗻𝗲 𝗳𝗿𝗼𝗺 𝗔𝗜 𝗵𝘆𝗽𝗲 𝘁𝗼 𝗿𝗲𝗮𝗹𝗶𝘁𝘆: 77% of respondents agree that software companies have genuinely advanced #AI tech in their products beyond merely capitalizing on the AI hype. AI software is being adopted radpily, with use cases varying by company size. 🤑 𝗥𝗢𝗜 𝗲𝘅𝗽𝗲𝗰𝘁𝗮𝘁𝗶𝗼𝗻𝘀 𝗮𝗿𝗲 𝗵𝗲𝗶𝗴𝗵𝘁𝗲𝗻𝗲𝗱: 57% expect ROI within 3 months of a software purchase and 11% expect it immediately after purchase. 💻 𝗦𝗲𝗹𝗳-𝘀𝗲𝗿𝘃𝗲 𝗰𝗵𝗮𝗻𝗻𝗲𝗹𝘀 𝗮𝗿𝗲 𝗸𝗲𝘆, 𝗮𝘀 𝗯𝘂𝘆𝗲𝗿𝘀 𝘁𝘂𝗿𝗻 𝘁𝗼 𝘁𝗿𝘂𝘀𝘁𝗲𝗱 𝗿𝗲𝘀𝗼𝘂𝗿𝗰𝗲𝘀: 69% say they usually engage a salesperson at a software company only when they have made their decision. Download the report here for more findings ➡ https://bit.ly/3Vlovt0 & read Chris Voce's blog with some advice for vendors navigating this environment ➡ https://lnkd.in/eed8qua2 Huge shout-out to the G2 Market Research & Marketing teams for collaborating on this report to bring it to life. 👏 👏👏 #G2BuyerBehaviorReport

Data-driven companies are 19x more likely to be profitable! 📈 With a data management platform, you can centralize, organize, and analyze data from diverse sources to unlock insights that drive growth and efficiency. Discover why investing in these platforms is crucial for business success. https://lnkd.in/eN_UD8Yv #B2B #DataDriven #sales