THE DIGITAL ENERGY CLOUD...A New Revolution in Petrotechnical Computing

The oil and gas industry has always been a beacon for leading edge technology. Here at Target, we believe that the industry is on the cusp of its next petrotechnical computing revolution.

With a sustained period of low oil prices, our business is losing budget and experienced workers. Unless we adopt new solutions quickly, we will find that valuable data and information have become locked away in proprietary projects, tied to applications and other tools whose expert users are no longer available.

A new information-centric architecture for managing data and analytical functionality in the upstream environment is overdue.By applying 3rd Platform technology – the combination of mobile, social, cloud and analytics – to oil and gas, we are heralding in a new era of working with information. Our vision goes beyond the traditional notion of data management, and moves towards an industry-wide collaborative model, where globally-distributed experts and data can meet, collaborate and achieve unprecedented results.

Adopting this new model will enable companies to work with increased volumes, velocities and varieties of incoming data, for a fraction of the time and money that it cost before.

Our vision of the ‘Digital Energy Cloud’ based on the MEERA™ platform, represents a new way of working.
By creating a venue for collaboration and analysis, where the focus is on capturing, storing, documenting, integrating and sharing knowledge, information and data, customers use our solutions to help with a range of
workflow and information management problems, including:

1. Data Loading – improve the efficiency of data management teams when handling incoming data from a variety of sources, for E&P technical data types.

2. Data Cataloguing – crawl directories of upstream data on the network and rapidly construct a searchable index of content which can be used either to share with users through a web interface, or allow data managers to prepare analysis such as duplicate data identification.

3. Data Transformation – build powerful, automated content transformation pipelines to convert one format to another, for example SEG-Y to ZGY or CGM to searchable PDF, or to copy data and metadata from one database to another.

4. Data Integration – create live links to data from multiple data sources, in a single interface with a common data model, without migrating or copying content.

5. Data Banking – create full life-cycle data management solutions for project, corporate or master data with the built-in PPDM repository.

The openness and flexibility of our platform is perfect when you need to migrate from obsolete or expensive proprietary systems into a standards-based solution with the extensibility to handle the wide variety of data
found in the field today. It is also a great solution for regulators that want to establish a standards-based National Data Repository with governance and auditing built in at the core of the platform.