Krazy Squad Series: Maggie Lucas

Krazy Squad Series: Maggie Lucas

A series that offers a peek inside the (part-hustle, part-science) world of KCL. Through these spotlights, we'll showcase the diverse talents, innovative minds, and dynamic personalities that make up our squad. It's not just about highlighting our achievements; it's about giving a real, behind-the-scenes look at who we are and what drives us.

Q + A

  1. What inspired you to join KCL? Through a family friend, I landed my first role at KCL - a company I had long admired for its impact and philanthropy in my hometown of Boise and nationwide. As a lifelong member of the Boise community, I was very familiar with The Krazy Coupon Lady and the values they  embodied, which drew me to want to be a part of KCL. Shortly after joining, I was impressed by the company's dedication to developing and growing its employees internally. At KCL, I feel empowered and motivated to go above and beyond, be innovative, and truly make a difference.
  2. Can you share a fun fact most people don’t know about you? I do a mean Cher impression, give me a mic and let the karaoke battle begin! 
  3. What drew you to the sales side of the business at KCL? I’ve always had a passion for building connections and fostering relationships. After nearly 5 years immersed in the data and marketing aspects of the business, I was eager to transition into a role that would allow me to leverage my extensive CPG data expertise and blend it with my inner saleswoman! 
  4. What skills from your previous roles have been most valuable in your new sales position? Over the past 4.5 years, I have worked extensively in CPG data analytics. In this role, I tracked campaign progress, benchmarked data, analyzed end-of-campaign results, and compiled comprehensive reports for our clients. This hands-on experience has given me a deep, nuanced understanding of the inner workings and key metrics of these campaigns, providing valuable insight that will benefit me transitioning into my sales role. 
  5. What excites you the most about working with clients in the Southeast region? Discovering notable companies that are headquartered over in this region! It’s exciting to uncover some of my favorite brands that started up right here in the Florida area.
  6. What’s a piece of advice or a mantra that’s guided you in your career? You’re only as good as the sum of our parts!


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