Luxembourg's Marketing Newsletter
Welcome to this edition of Luxembourg's Marketing Newsletter. This newsletter is specially crafted for CEOs and Marketing Managers in Luxembourg, providing you with all the resources and information you need to make informed decisions.
In this edition of Luxembourg Marketing, you will find relevant news, resources, tools, and analysis that can help you achieve your marketing targets.
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In case you missed these relevant Marketing News:
- Cordula Schnuer's New Role: Cordula Schnuer has been appointed as the new editor-in-chief of the Luxembourg Times. It's always refreshing to see new leadership and perspectives in the media world. [Read more]
- Schueberfouer is Back: Luxembourg is gearing up for this year's Schueberfouer. With 211 stands, including rides, food stalls, and more, it's an event not to be missed. [Discover more]
- Swiss Post's Carbon Offset Move: Swiss Post's decision to purchase a forest for carbon offset has raised eyebrows among lawmakers. It's a reminder of the importance of transparent and well-thought-out sustainability initiatives. [Dive deeper]
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Fun Stuff
- Why did the marketer get off the trampoline?
He had a high bounce rate!
- Why did the marketer break up with the calendar?
She felt he was dating others.
- Why did the marketer storm out of the fruit market?
Too many bad apples in segmentation.
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Glossary
- SEO (Search Engine Optimization): It's the art and science of optimizing your online content, so search engines like to show it as a top result for searches of a certain keyword. For instance, if you're selling handmade leather shoes, you'd want your website to appear when someone searches "best handmade leather shoes."
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Useful Resources for Marketing Teams
- WordStream Blog: A treasure trove of digital marketing insights, from PPC to content strategy.
- Google AdWords Blog: Stay updated with the latest features and best practices for Google ads.
- Neil Patel's Blog: Dive deep into SEO, content marketing, and growth hacking with one of the industry's best.
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Recommended by LinkedIn
People you should be following on LinkedIn
- Neal Schaffer: A LinkedIn super-connector and expert on all things social media.
- Melonie Dodaro: A LinkedIn expert who shares valuable insights on personal branding and lead generation.
- Michaela Alexis: Known for her engaging LinkedIn content and tips on building an authentic personal brand.
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Important Statistics
- Digital ad spending is expected to reach $389 billion in 2023.
- 70% of marketers are actively investing in content marketing.
- SEO drives 1000%+ more traffic than organic social media.
- 89% of marketers say brand awareness is their top goal.
- Mobile devices account for 52% of global internet traffic.
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Fun Fact
Did you know? The first-ever email marketing blast was sent in 1978 and resulted in $13 million in sales.
The first-ever email marketing blast was indeed sent in 1978 by Gary Thuerk, a marketing manager at Digital Equipment Corp. He sent an email to 400 potential clients via the ARPANET, which was the precursor to the internet. This email marketing effort resulted in $13 million in sales for DEC machines.
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Quote
"Good marketing makes the company look smart. Great marketing makes the customer feel smart." - Joe Chernov
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🔸 My name is Carlos and I help companies with their Marketing, SEO, and Sales.
📍 In Luxembourg for keynotes and trainings.
Connect with me 📲
- Phone: +31638872942
- Email: carlos.francisco.guadamuz@gmail.com
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1y📌 This edition of Luxembourg's Marketing Newsletter comes packed with good stuff, but as everything in life, it is a work in progress. What things would you consider important in a Marketing Newsletter?