Samsung Ads Spotlight, April Newsletter

Samsung Ads Spotlight, April Newsletter

A roundup of the latest and greatest news from Samsung Ads.

This month's spotlight will take you just 3 minutes and 43 seconds to read. 

Let’s dive in.


Streaming Segments, All-New From Samsung Ads

ALL-NEW STREAMING SEGMENTS

We’re making it easy to reach streaming audiences – at scale, without duplication.

Introducing, Samsung Streaming Segments, a collection of new audience segments providing easy access to the most requested, high-value streaming audiences – all reachable at scale within Samsung’s native and CTV environments.

Activate these new audiences in their entirety, or combine them with your target segment or with a linear ad exposed suppression segment.

Find out which segments can power your brand. 🚀


Numbers You Need To Know

AVOD Is On The Rise

AVOD Is On The Rise, Samsung Ads Spotlight

Client Success Story

Marriott Bonvoy & Samsung Ads bring untold travel stories to streaming audiences

Find out how Samsung Ads helped Marriott Bonvoy drive lifts in awareness, brand favorability, and ad consideration intent for viewers 18-44, outperforming hotel category benchmarks.

Get the case study

Marriot Bonvoy x Samsung Ads Newsletter

Webinar

ICYMI: The Future Of DTC Advertising

The rise of CTV has created new and exciting opportunities for DTC brands.

Catch the replay of "The Future of DTC TV Advertising" webinar from Xpectives Health, as Samsung Ads' Allison Sanjuanelo joined a panel to discuss how healthcare marketers can navigate the complex television landscape.

Talking DTC Webinar w/ Samsung Ads

New Seasonal Solutions

Mother’s Day & Father’s Day

Connect your brand with engaged viewers who have Mother’s Day & Father’s Day top-of-mind, with a full slate of curated content and exclusive programming on Samsung TV Plus.

Get the details on Mother’s Day.

Get the details on Father’s Day.

1Q23-2Q23 Seasonal Solutions, Samsung Ads

Engage over 7.3M Multicultural Viewers

This year we're celebrating the strength of multicultural communities both in front of and behind the camera, with content curated to educate and entertain viewers with meaningful and creative storytelling.

Tap into our diverse audience with exclusive sponsorship opportunities aligned with thematically relevant content across Samsung TV Plus. Learn more.

Multicultural Programming Opportunities, Samsung TV Plus

What’s New On Samsung TV Plus

The king of game shows now has a home on Samsung TV Plus. 👑

The Price Is Right is joined by Divorce Court, and the Jamie Oliver Show, as 3 new channels launch this month, joining an expansive library of 250+ premium channels. Get the full scoop.

The Price Is Right, Now on Samsung TV Plus

Hot Off The Press!

Look Mom, We’re In The News

Samsung Ads In The News, 1Q23

Opportunities, partnerships, or any other topic - we're here to help.

Connect with us at adsales@samsung.com.

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