Country Road Group

Mimco proudly unveiled its highly anticipated collaboration with Elle Ferguson this week at Rainbow Studios in Sydney, gathering media, influencers, and friends of the brand in a vibrant atmosphere. After 18 months of reimagining the brand, Mimco introduced a stunning 23-piece collection that honours its fashion-forward roots. The event showcased the collection and creative process brought to life through an interactive display of product and initial design sketches. The collaboration reflects a shared passion for jewellery, evident in each beautifully crafted piece. Mimco’s jewellery design team and Elle connected with guests throughout the evening, sharing insights into their design-led journey from concept to creation. The collection is now available at select boutiques, online, and through the Mimco App.

Applications for the 2025 Country to Couture runway are now open. Since 2020, Country Road has partnered with the Darwin Aboriginal Art Fair Foundation (DAAFF) to support emerging Indigenous talent. Through this partnership, Country Road proudly supports DAAFF's Country to Couture runway event, an annual showcase of First Nations textiles and fashion design talent, drawing input from across Australia. Applications for 2025 will close on Monday 28 October. To learn more, head to: https://lnkd.in/gAbfdkpn

Today our Customer Insights team hosted a special event for team members at our Support Centre on the Future of Retail. Special Guest Christopher Sanderson Co-Founder and Chief Creative Officer of The Future Laboratory stopped by to share insights and trends taking our industry into the future.   The thought provoking presentation was a great opportunity for team members across our House of Brands to come together to connect and learn. Thank you Chris and The Future Laboratory. The Future Laboratory Christopher Sanderson Lotty Tucker

Together with iconic Australian pottery, Robert Gordon, Country Road has created a limited-edition range that is proudly designed, sourced and made in Victoria. From moulding to casting, firing and glazing, each piece passes through 12 pairs of hands at Robert Gordon’s Melbourne factory. Discover the story: https://lnkd.in/gJ7Bxd2G

Launched in 2022, the Country Road Climate Fund aims to support grassroots projects that mitigate climate change and build climate resilience. In its first three years, it will award a total of $1.5 million in grant funding. We are pleased to announce that the Climate Fund’s four grant recipients for 2024 are Greening Australia, Mimal Women Rangers, RediRobots and A.BCH (ABCH Pty Ltd). Discover the story: https://lnkd.in/gH6YUuDw

Mimco is delighted to finally announce its upcoming collaboration Mimco x Elle Ferguson, a bespoke jewel capsule collection, designed in-house at our Melbourne Support Centre. Inspired by a shared passion for the spirit of travel, the joy of collecting and the charm of vintage jewel, this limited collection pays homage to the unique allure of Elle’s favourite destinations: Bondi, Paris and LA.   The collection will be available in selected Mimco stores, David Jones and Myer locations, online, and via the Mimco app from Thursday October 17.

Witchery has officially opened its newly designed flagship store at Chadstone, creating an elevated destination for women’s fashion. The refreshed space showcases the latest apparel and accessories while embodying the brand's commitment to style and quality. It features sustainable elements such as energy-efficient lighting, eco-friendly finishes, and stylish furnishings made from local and recycled materials, all contributing to a seamless shopping experience. We look forward to welcoming you to the new store, located on the Ground Floor in Chadstone Shopping Centre, 1341 Dandenong Road, Chadstone, Victoria.

The Biodiversity Project: Since 2020, Country Road has proudly partnered with Landcare Australia to support the restoration of native habitats in cotton-growing regions of Australia. Through the partnership, Country Road has provided over $1 million of funding to The Biodiversity Project, raised through brand contributions and sales of its famous Verified Australian Cotton Heritage Sweat. This July, the brand welcomed a fifth family to The Biodiversity Project. Kevin Schwager, his wife Mary-Ellen and daughter Jessie are infilling areas of remnant vegetation and restoring cleared areas at their property, Wentworth. They have planted 4,000 native seedlings on 43 hectares to support long-term biodiversity outcomes for threatened species in the area. Discover the story https://lnkd.in/gpz3_4Q4

Verified Australian fibres: In the making of its collections, Country Road is proud to support Australian farmers. When you see the Oritain mark on a Country Road product, it has been scientifically tested to verify its Australian origin. Discover the partnership: https://lnkd.in/ddxWMuJU

R U OK? Day is such an important reminder to check in on those around us. This year’s theme, Ask R U OK? Any Day because life happens every day, is a message that reinforces our vision to be a workplace where everyone thrives by creating a safe and supportive environment, always. We invited our team members across the Group to have a break, have a KitKat and have a conversation. It was also an opportunity to connect our team members to the range of resources we have available to support their wellbeing.   In particular, we were excited to launch the Authentic Connections content series from The Resilience Project – exploring vulnerability, imperfection, and passion (VIP). Our Support Centre team enjoyed a VIP screening and the series is available for all our team members to access.