Mediaweek Australia

Podcast Week: LiSTNR’s Secrets We Keep, SBS’ Australia Fair Layne Beachley, Henry Innis on Black T-Shirts.

‘Taste Trends’ highlight opportunities for food brands in 2025 Kerrie McCallum: ‘[Food trends] become a valuable resource for brand leaders, shaping their product, content, and marketing strategies.’

IMAA - Independent Media Agencies Australia launches 2024/25 Female Leaders of Tomorrow mentoring programme The programme launched with an event at the oOh!media offices in North Sydney on October 30.

InnovAItors returns with ‘Gen AI – Can It Make Better Advertising?’ The GenAI event returns to Fishburners on November 7 for its second session.

Taboola’s Creative Shop drives 88% increase in conversion rates for advertisers in 2024 “We’re continuing to give advertisers the technology and team they need to be successful.”

LiveRamp’s Melanie Hoptman: How to master cross-channel marketing in a fragmented media landscape ‘Navigating this new privacy-centric world requires robust first-party data strategies.’

The Trade Desk’s Stephanie Famolaro: Regulatory spotlight sparks shift in digital advertising The question now becomes how do marketers look past Google’s lack of transparency and objectivity if they want to deliver business results?

Optus launches review of media account UM initially won the account from Starcom in 2016.

Paul McMillan, Ant Keogh and Michael Derepas exit The Monkeys Melbourne after seven years A spokesperson said: ‘We can confirm that Ant Keogh, Paul McMillan and Michael Derepas are departing The Monkeys, and we wish them all the best for their future endeavours.’

Rules Don’t Apply: The Battle for Creativity: AI vs. Humanity with Futurist Brian David Johnson ‘Let’s not turn people into machines. Let’s actually value humanity.’