Ryvalmedia

The sun was shining on Day 3 at SXSW Sydney! We started the day at the Labelium Group half-day takeover of Clear Hayes House at Harajuku Gyoza Beer Garden with the beer taps and gyoza’s temporarily replaced with coffee and croissants. To a standing room only crowd, RyanCap CEO Simon Ryan and Labelium APAC CEO Jean Kerboul hit the stage to share their insights on the exciting journey that transformed RyanCap from a digital-first Aussie holdco to its acquisition by global powerhouse Labelium. 🌍. The morning also included sessions by Ryvalmedia and 1000heads. Mediaweek Australia was there to cover the highlights - https://lnkd.in/drN4PmQR #sxswsydney #sxsw

SXSW Sydney Day 3 recaps. Head of product and innovation Jonathan Henshaw wraps up the best sessions of the day from the advertising and marketing track for Mediaweek Australia. 💥1000heads on creating authentic brand partnerships with creators 🧐A world-first OOH attention measurement study by QMS and Amplified Intelligence ⚛️ Change agent Steve Vamos #sxswsydney #sxsw https://lnkd.in/db7nik9c

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SXSW Sydney Day 2 highlights and insights from roving reporter Jonathan Henshaw for Mediaweek Australia. 🔮 Futurist Brian D. Johnson 🪐 ANU School of Cybernetics 📻 ARN approach to radio news https://lnkd.in/ddcfVsh5

We’re delighted to share that Openway Food Co. whose brand portfolio includes Red Tractor, Table of Plenty and Keep It Cleaner, has appointed Ryvalmedia to their media planning and buying account. Welcome Suzanne Morrison and team! “The opportunity to partner with Suzanne and the Openway Food Co team is a privilege, with their clear mantra and passion to make it easier to source, eat and trust healthier, great tasting foods,” said Joseph Pardillo managing director at Ryvalmedia Melbourne. “Their pioneering vision and strong sense of purpose within the health food sector aligns with our quest as a business who partners with leading brands that deliver unrivalled value for Australian consumers.” https://lnkd.in/eUMKMQ3M

🚀 SXSW Sydney has returned with thinkers, dreamers and do-ers descending on Darling Harbour to begin a week of inspiration and positivity. Ryvalmedia’s Jonathan Henshaw is reporting from SXSW for Mediaweek Australia with a daily wrap up of the best sessions from the adverstising and marketing track. The Day 1 blog covers sessions featuring the co-founder of one of Australia’s most successful tech unicorns, Melanie Perkins, CEO of Canva interviewed by the formidable Mary Meeker, and Meta AI guru Manohar Paluri. #sxswsydney #sxsw Read here - https://lnkd.in/eKKeZZjk

SXSW Sydney 2024 has begun! Want to learn how to super charge your digital KPI's and send vanity metrics to the curb? 🚀 Join us at Clear Hayes House as Ryvalmedia's Jonathan Henshaw, Live Nation's Ellie Glaves, Meta's Carl McLean and B&T's Pippa Chambers come together for the panel discussion "The Mirage of Digital Metrics: Finding Meaningful Signal in the Noise". Synopsis - Marketing has a shrinking numbers problem. Where once it dealt with Big enterprise value-driving numbers around customers, products, competition, strategy, growth, it has gotten distracted with the little numbers of impressions, engagement, ROI and the like, in the digital era. So what happened? Marketing traded its top-line impact for an obsession with bottom-line efficiency. The grand goal of boosting enterprise value got replaced by a fixation on these tiny metrics on dashboards that keep us up at night. This expert panel will take a closer look at this marketing rollercoaster, questioning the focus on vanity metrics and looking at how smart marketers can rise above the quicksand of digital minutiae and regain control of the levers that really drive business. ⏱ Wednesday, 16th October 📍 Harajuku Gyoza Beer Stadium, Darling Harbour Register for this free event here - https://lnkd.in/dRzAA-CY

Counting down to SXSW Sydney 2024! 🚀 Come join our own Jonathan Henshaw as he hits the stage at Clear Hayes House, alongside Ellie Glaves from Live Nation APAC, and Carl McLean from Meta, in a panel discussion led by Pippa Chambers from The Misfits Media Company. Discover how to take back control of your KPI's and turn digital metrics into real business value. ⏱ 9.30am, Wednesday 16th October 📍 Harajuku Gyoza Beer Stadium, Darling Harbour Register to attend at this link - https://lnkd.in/dRzAA-CY

The finalists for the 9th annual Microsoft Advertising Partner Awards are in! We're proud to share that we are a finalist in the Client Partnership of the Year category for our work with MyDeal. This award recognises a partner and their client who have exemplified the power of collaboration and working toward a shared goal with Microsoft Advertising. The client, partner and Microsoft Advertising will have come together to drive innovation, revenue growth and feature adoption across Microsoft Advertising solutions. Congratulations to Ryan Gracie, Suhaib Anwar, Jonathan Henshaw, Edward Field, Hayley Major, and Jacob Deluca!

The B&T Awards 2024 finalists were announced today, and we're honoured to share that we've been shortlisted in the Best Use Of Sponsorship category for the campaign, 'The Stage', for Live Nation APAC, in partnership with Spotify. The Stage is a new in-app sponsorship product that allows Spotify to deliver meaningful and personalised rich-media content to their users to engage with on their platform - bringing mobile-first streamers frictionless access to branded and personalised content. Through Live Nation’s partnership with Spotify, we were able to bring this sponsorship to life in an industry first-to-market execution for APAC. Congratulations to Jonathan Henshaw Sarah Browne Laura Hanna Lauren Aytekin