Ipsos in Canada

UPDATE: we won! https://lnkd.in/gs7AbcC7 We are so honoured to have Ipsos thought leadership nominated for an #ESOMAR Award. These nominations are a testament to our passion for pushing the boundaries of research and leveraging the power of AI for deeper human understanding. https://lnkd.in/gwYcmTxX https://lnkd.in/gRVbx4ty https://lnkd.in/dhSkbe3i https://lnkd.in/gGhGCzeK https://lnkd.in/gmgTNDCZ #ProudtobeIpsos Brad Griffin

NEW IPSOS POLL: If a federal election were held tomorrow, the Conservatives would enjoy a decisive victory over all other parties with 45% of the decided vote, an increase of three points since June, assuring them a majority government. https://lnkd.in/g9CQyX-N

Ipsos has 2 teams taking part in the Make-A-Wish Foundation 48 Hour Ride Sept 20-22. Please join us in supporting this worthy effort! Click here to support the Ipsos Dream Team 2, captained by Katherine Pelletier, M.Sc.: https://lnkd.in/gvAj5y7h Help us beat our goal! #ProudtobeIpsos Julie Dussault Rémillard Marion Douillard Laurent Lavoie Sanyam Sethi Anne Blain

A new Ipsos poll conducted on behalf of RBC Insurance exposes substantial coverage, knowledge and engagement gaps in Canadian employer benefits and wellbeing programs. For starters, 26% of working Canadians do not or are unsure if they have access to employer-provided benefits. Declining perceptions of job satisfaction (55%; -5 pts vs. 2023), mental health (57%; -5 pts vs. 2023), and financial health (44%; -5 pts vs. 2023) highlight the importance of closing these gaps. Access the detailed findings here. https://lnkd.in/gEUTadBZ

Ipsos has 2 teams taking part in the Make-A-Wish Foundation 48 Hour Ride Sept 20-22. Please join us in supporting this worthy effort! To support the Ipsos Dream Team 1, captained by Martin Hrobsky, please click here https://lnkd.in/d_mYEEzJ Help us beat our goal! #ProudtobeIpsos Grace Tong Paul Acerbi Trevor Clarke Derek Brasier

A new Ipsos poll conducted for the Energy Futures Institute shows a majority of BC residents are in opposition to the implementation of new-car EV sales mandates. The poll also shows they are open to a wide variety of options to help meet BC's increased electricity demand. Take a look. https://lnkd.in/gZPjsuSn

Get studies tailored to your research needs in as little as four hours. InnoTest, Ipsos’ rapid and rigorous idea and concept testing solution, has been updated with new capabilities: ✅ Better flexibility, for laser-focused consumer feedback. ✅ Better targeting, with niche or broad consumer sub-groups. ✅ Better understanding, with messaging, pricing and packaging performance captured at once. Carla Flamer Sandrine Lemay Cameron McFadyen Aurelio Diluciano

Embracing Gen AI, staying attuned to customer needs, and designing empathetic experiences, can help brands navigate the future of CX. Ipsos’ Forces of CX framework and the six key dimensions are critical components. Read more. https://lnkd.in/gch7X5JY Paul Acerbi

[Sept 23 Webinar] Don't miss our upcoming session exploring the rapidly changing Customer Experience (CX) landscape in the betting, gambling & lottery industries. Hear insights for optimizing the player journey in this highly competitive market. https://lnkd.in/gdj6TPQS Scott Morasch Mariam Nabilsi  Simone Wilson, CCXP, FCXP-III, MBA CX