Riterz

We had a cracka time at the STWS - Sports Tech World Series held at the iconic MCG yesterday. Laura Snook , Martin Asher , Travis Field and the team connected with leading rights holders, brands, and tech innovators. Whilst the sports industry is evolving fast, we’re ready to lead the charge in transforming how partnerships are built and commercialised. Watch this space Rights Holders. We've got you covered! The Riterz Team! 🩷 #partnerships #sponsorships #techsolution #melbourne #STWS #AFL #FootballAustralia #Kleague #innovation

🏅 NRL’s Mini-Olympics🏅 Last week, the National Rugby League announced a mini-Olympics at the upcoming Grand Final, where the fastest players will race in a 100-metre dash. 🏃♂️💨 Why is this a big deal for the sports industry and sponsors? It’s not just about adding excitement to the game; it’s about thinking outside the box and creating new sponsorship opportunities. 🏆 Clubs are getting smarter by offering engaging, interactive content that gives brands more than just logo exposure – they’re giving them a chance to connect with fans in meaningful ways - and then giving them extra exposure as the campaign gains traction over socials. In today’s world, sponsors want more than visibility – they want engagement, conversations, and impact. And that’s exactly what this type of initiative provides - not only at the event but also via digital channels. Want to learn how to supercharge your sponsorships next year? Visit Riterz.com #Sponsorship #SportsMarketing #NRL #SponsorshipStrategy #BrandEngagement #Innovation #Marketing #SportsBusiness #CommercialPartnerships #Riterz

👀 the video 👇 Discover new insights and learn what you need to start doing differently with your sponsorships. #Womeninsportsummit #MinistryOfSport #Sportsponsorships #sponsorships #sportsmarketing #traditionalvsdigital #Riterz

Our Head of Marketing Laura Snook at the recent Ministry Of Sport #womeninsportsummit last week

What a cracking event Ministry Of Sport ! 👏 👏 👏 #ministryofsport #womeninsport #brandpartnerships #sponsorships #femaleathletes

What a cracking event Ministry Of Sport ! 👏 👏 👏 #ministryofsport #womeninsport #brandpartnerships #sponsorships #femaleathletes

In an exciting collaboration, the European Federation for ColoRectal Cancer (EFR) and biopharma giant, GSK, joined forces to create a co-branded LinkedIn campaign using the Riterz platform. The campaign aimed to increase visibility for Colorectal Cancer Awareness Month. 📈 The results?  - EFR’s total addressable audience increased from 3k to 54k!  - 67,790 impressions served exclusively to Colorectal Cancer professionals - 366 clicks to the website - 1.22% CTR—3X the global engagement benchmark for LinkedIn  - An increase in the number of conference registrations for EFR  - Enhanced brand visibility for EFR—page followers grew from 50 to 630 new followers! How did they do it? As part of their sponsorship package, GSK delivered a sponsored co-branded ad about #ColorectalCancerAwarenessMonth to the audience of European Federation for ColoRectal Cancer. By ensuring their ad reached only #colorectalcancer specialists, GSK was able to craft a highly personalised and effective campaign that truly resonated with their target audience. 🎯 "The LinkedIn campaigns, executed through Riterz, resulted in outstanding engagement and significant growth." 💬 Ready to transform your sponsorship strategy? Book a call with one of our team and we will show you how you can enrich your existing sponsorship packages and bring in more sponsorship income + elevate your brand’s reach. Comment ‘more info’ below. #sponsorships #casestudy #successstory #Riterz

For all the hard work, there has to be a little bit of play! 😎 Our CEO, Martin Gruber is back in #Dubai and has a few spots available for meetings. Reach out via DM to book a time. #dubai #uae #mydubai #dubailife #visitdubai #sponsorships #brandpartnerships

Sports organisations have an important connection with their fan bases, but more often than not their knowledge of their fans is incomplete, scattered, or siloed. Incomplete, because many organisations rely too much on multiple second or third-party data sources for indirect information about their fans. For those who do have access to first-party data, it’s often scattered across platforms, systems, teams, or departments. Add to this a sprinkling of siloed audiences across social channels, email, and website visits, and alas… your typical data set looks like the aftermath of a confetti cannon at a toddler's birthday party! 🎊 Moving forward, we expect to see many sports organisations and leagues put significant effort—and investment—into aggregating and managing their own extensive fan data programs and building proprietary fan databases. Why? In the digital age, data is king. A comprehensive fan database provides invaluable insights into your audience's demographics, preferences, and behaviour. It enables your sponsors to not only personalise content, but also make informed decisions at every stage of their campaigns, enabling them to fine-tune their messaging for maximum impact. That means better engagement, ROI, and leads for them, better content for your fans, and ultimately more revenue for you! Data-driven insights derived from your fan database are the key to staying ahead. With sponsorships going more digital, are you well positioned with your fan data? Comment ' more info' 👇 if you need help consolidating and enriching your fan data to further grow your digital sponsorships. 🚀 #SponsorshipImpact #TechSponsorships #SponsorshipTrends #SportsMarketing #DigitalSponsorship #Riterz #SportSponsorships #Sports #SportsBiz #SportsBusiness #Data #Sponsorship #fandata

The impact of sponsorships in Formula 1 racing? In a word, MASSIVE! 🐘 Around 300 brands and companies sponsor F1 teams, according to data from Decalspotters. This is twice as many as ten years ago! 🤯 Who are these brands? They used to be B2C companies like Philip Morris International, but now it’s all about B2B, specifically tech. In fact, nearly half of F1's official sponsors are B2B brands, including software providers like Cognizant, Amazon Web Services (AWS), and Oracle. As B2B brands seek to amplify their reach and engage with new audiences, they partner with F1 teams. For example, the American technology company HP Packard has partnered with Ferrari, creating the new team Scuderia Ferrari HP. Imagine the impact of that brand partnership! BUT - and here’s the good news - you don’t have to be as big as an F1 team to run sponsorships like the pros! Smaller clubs and teams can leverage sponsorships and brand partnerships by following a similar playbook but on a much smaller scale. The secret sauce? Making sure you commercialise EVERY single one of your media assets/channels. One of the biggest areas of opportunity lies in the #digitalsponsorship space. Many organisations fail to fully capitalise on their digital channels, resulting in unfulfilled sponsor deals and leaving money on the table. 😭  Often, these deals represent low-hanging fruit—easy wins that could be added to sponsorship packages to optimise revenue. Are you maximising your sponsorship revenue? Are you providing your sponsors with continuous engagement opportunities, both off and on the field? During and post event? Offline and Online? If not, we can help. Contact us to find out how much extra digital sponsorship revenue you could be earning. We can run a real-time report to identify potential earnings through optimised sponsorships and brand partnerships. Ready for the new era of sponsorships? Comment ‘interested’ below, and one of our team will get in touch. #F1Sponsorships #Formula1 #SponsorshipImpact #B2BSponsorships #TechSponsorships #F1Brands #SponsorshipTrends #F1Partnerships #SportsMarketing #SponsorshipActivation #RevenueGeneration #Riterz #SportSponsorships #Sports #SportsBiz #SportsBusiness #SportsSponsorship #Sponsorship Sources: - [HP Press Release](https://lnkd.in/gwvk4hyb) - [Decalspotters Data] (https://lnkd.in/gYer2UUa)