charles

☕ Rise and shine, it's DMEXCO time ✨ We can't wait to see you at our booth in Hall 6.1 - E36 and tell you all about WhatsApp Marketing 😍 Don't forget to join us on stage: ➡️ Wednesday, 5:00-5:20 PM, on the Ecommerce Stage with our CEO Andreas Tussing who will explain "How to build and scale a profitable WhatsApp retention channel with millions of active subscribers" 📈 ➡️ Thursday, 1:45-2:15PM, on the MC7 Masterclass to join "The Jack Wolfskin WhatsApp expedition" 🐺 with Sr. Direct Marketing Manager Michael Walter and our Success superstar Oliver Kracheel, AKA the greatest WhatsApp love story 💛   🎟 Would you still like to join us? We have few tickets left, write down in the comments if you're interested and an expert will get back to you and maybe we'll see each other at DMEXCO - Digital Marketing Expo & Conference #dmexco24 #charlesgoestodmexco #whatsappmarketing #whatsappmarketingdmexco #jackwolfskin #whatsapplovestory

#Day1 at DMEXCO - Digital Marketing Expo & Conference was a blast and we’re just ready for #Day2 🔥 A couple of yesterday’s highlights: ✨ Big achievement in events’ charles history: we managed to take a photo with ALL the event attendees at our booth ✨ We saw Andreas Tussing giving food for thought on how WhatsApp Marketing is changing the marketing game by providing newest features and real facts ✨ We talked, exchanged opinions, had meetings, scanned badges, gave away chocolate and goodies at our booth (6.1-E036) No worries, we still have plenty of sweets and merchandise for you - don’t miss our talk at MC7 - the JACK WOLFSKIN WhatsApp Expedition story (at 13:45) - see you very soon 💛 Andreas Tussing Carolina Verone Christopher Schubert Farid Hamed Bouchih Ina Lessenich Johannes Rainer Louisa Schiminski Oliver Kracheel Olivia Pavoni

Only two weeks before we're landing once more in Köln for DMEXCO - Digital Marketing Expo & Conference 👽 This year, it will be all about making WhatsApp the best tool in your CRM stack 💛 Here's where you should be joining us: ➡ On Sept 18 at 5PM on the E-Commerce Stage, check out the engaging presentation on how to build and scale a profitable WhatsApp retention channel with millions of active subscribers with our Andreas Tussing ➡ On Sept 19 at 1:45PM, don't miss The Jack Wolfskin’s WhatsApp expedition with our Oliver Kracheel and Michael Walter from JACK WOLFSKIN ➡ Throughout both days of the conference, come visit us at our booth (Hall 6.1 - E36) to learn more about us and prepare to enter some very interesting activation experiences 🔮 Do you still need a ticket for the event? 🎟 Write us up and we may have some for you! #charlesgoestodmexco #DMEXCO24 #whatsappmarketing #conversationalcommerce #booth6E36

🤔 Wondering how to add WhatsApp service and support to your tech stack in an easy and low-effort way? charles now integrates with Zendesk and Gorgias to help you optimize, enhance, and streamline cross-channel customer service more efficiently. Our VP of Product, 👩🏻💻 Yenny Cheung, shared an in-depth look at the features of charles' service integrations at #OMR24. Here are the highlights: 🔑 Automatic triggers: keywords like "I have a question" or "Where is my order?" activate the corresponding Journey flow via WhatsApp. 💡 Proactive processing: existing automation handles these requests before they even reach your service desk. 🔄 Seamless ticket creation: the flow will then create tickets on the user's preferred platform. Same service desk, brand new service channel. Want to dive deeper? Head here 👉: https://hubs.la/Q02F_ldz0 #whatsappmarketing #OMR24 #integrations #whatsappautomation

It‘s time for another episode of our LinkedIn newsletter 💌 Today, it‘s all about our seamless Emarsys x WhatsApp integration. Learn how to switch on our powerful WhatsApp marketing integration for true cross-channel orchestration 🚀 🔹Tap into a new revenue stream: WhatsApp offers high open rates, strong engagement, and excellent retention, enhancing revenue growth. 🔹Stay profitable, even off-peak: With automated WhatsApp flows, triggered by Emarsys events, you create a stable revenue stream, even during off-peak times. 🔹Grow loyalty with WhatsApp personalization: Import Emarsys contact data into charles to create targeted WhatsApp campaigns with a high degree of personalization. Read the full article, as we’ll show you how you can seamlessly combine email and WhatsApp for a more powerful CRM mix - leading to higher interaction, engagement, and revenue 💰 #integrations #charles #emarsys #whatsappmarketing

OMR Throwback Thursday 👀🧑💻 At our #OMR24 booth, Eva-Maria Nowak from BEARS WITH BENEFITS® shared how they successfully use charles and Klaviyo to recover abandoned carts 🛒 Here’s the game plan: Reach more for less 💌: email marketing is a powerful way to connect with a large audience without spending much. Klaviyo uses customer data from sign-ups, quizzes, and other integrations to precisely target messages. Seamless integration 🔄: start with an email and effortlessly move to WhatsApp with charles. Brands can sync data across channels to select the best one for their customers, enhancing overall engagement. Increased revenue 📈: syncing email and WhatsApp campaigns creates a cohesive marketing strategy, driving long-term revenue growth. The charles x Klaviyo integration helps brands send the right message in the right place at the right time 💛 Explore the full details and see the impact in action here 🎥 https://hubs.la/Q02F_lw30 #whatsappmarketing #OMR24 #integrations #abandonedcarts

🔔 Ding-a-ling-a-ling(-a-ling) 🔔 Our sales bell has been busy in the last weeks - not (just) because of the deals, but to welcome 4 new joiners to the Sales Team 🤩 And the ringing isn’t over yet: we hired two BDRs for our DACH Team to join us in the coming weeks, stay tuned! They’ll join our new WhatsApp marketing Sales experts: Ina – Enterprise Account Executive (DACH) Koray – Account Executive (EMEA) Hannah – BDR Intern (DACH) Lea – BDR Intern (DACH) They’ve been here for a month now, so you’ll be able to hear from them first-hand what life is like at charles. We’re delighted to welcome you all to charles and have you with us on this journey! 💛

Want 5 tips for generating revenue with WhatsApp automation? Of course you do 🙂 Watch the full webinar recording with examples and explanations now. Spoiler: here are the 5 tips 🛒 Build abandoned cart flows 🎉 Launch birthday campaigns 💬 Create a WhatsApp community 😴 Wake up sleeping customers 🔄 Measure, learn and repeat Want to dive deeper? Head here 👉 https://hubs.la/Q02B3CKZ0 #whatsappautomation #alwaysoncampaigns #webinar

Following our previous integration with leading service solution provider Zendesk, we are thrilled to unveil our latest integration with Gorgias, enhancing your cross-channel toolset even further 🔥 Now, you can add WhatsApp to your existing service desk and instantly improve your customer service offering. ⏱️ Speed up your service: automatically collect detailed information such as order numbers and delivery photos via charles flow on WhatsApp, providing all the information you need at your fingertips. 📥 Unified inbox: you can easily create tickets with charles and those will be stored on Gorgias without cross-platform handling. 🚀 Lead conversion 👉 for free: after resolving service requests, don’t let the conversation end there. Convert happy customers into loyal followers by inviting them to join your WhatsApp community. The charles x Gorgias integration makes it all possible. Learn more here 💛 https://hubs.la/Q02yx6740

As cookies disappear, JACK WOLFSKIN has to find new ways to collect customer data 🍪 How to connect with the right customers in the right place at the right time? Read the full WhatsApp case study.  🎯 Goal Switch from traditional cookie-based data collection to a more direct and effective approach for customer engagement. 💡 Solution - Interactive opt-in flows and campaigns: Jack Wolfskin sets up a WhatsApp opt-in flow using charles' automation feature, Journeys. Once set up, it runs in the background - triggered by a keyword and ultimately sending customers a discount code - Automated tags: customers need to answer a few questions before receiving a discount. These answers are stored automatically and labeled in the charles' platform, helping to paint a clear picture of users to provide insights for future campaigns 🏆 Success - 90% opt-in flow completion rate - 30%+ click-through rates - 1000s of subscribers in first new weeks WhatsApp allows Jack Wolfskin to have personal conversations with its customers, gathering valuable first-hand data to truly understand them and improve personalization. It's all about the immediacy and interactivity of WhatsApp. Jack Wolfskin plans to tell more stories on WhatsApp as the channel expands and innovates further. And they're changing the rules of the game🏅 Curious? Read the full story in the comments below👇