ROMAN KLIS

Last week, our CEO and founder Roman, had the honor of speaking at the Start-up BW 𝐄𝐥𝐞𝐯𝐚𝐭𝐨𝐫 𝐏𝐢𝐭𝐜𝐡 𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐂𝐮𝐩 𝐁ö𝐛𝐥𝐢𝐧𝐠𝐞𝐧. 🚀 As a keynote speaker, he shared his journey as a founder and our perspective on why #brandbuilding is essential for startups. 💡 𝐊𝐞𝐲 𝐭𝐚𝐤𝐞𝐚𝐰𝐚𝐲𝐬 𝐟𝐨𝐫 𝐟𝐨𝐮𝐧𝐝𝐞𝐫𝐬:   🔹 Taking the first step is often the hardest—but it sets everything in motion.  🔹 A strong positioning and unique brand properties are key to long-term success.  🔹 Products and ideas can be copied; a strong brand identity cannot.  🔹 Persistence is everything—never give up. A huge shoutout to Landkreis Böblingen and Senioren der Wirtschaft e.V. and everyone else involved for the fantastic event and to all the participating startups for their impressive pitches. 🚀 #startupbw #entrepreneurship #brandbuilding #nevergiveup 📷 Sinem Ertürk, greenbeedesign

For Krombachers new brand design, we tapped into the power of unique brand properties to sharpen the brand’s positioning. 🌟 Krombacher’s 𝘪𝘯𝘷𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘪𝘯𝘵𝘰 𝘯𝘢𝘵𝘶𝘳𝘦 is reflected in every detail - from colors to shapes and textures.    𝘛𝘩𝘦 𝘳𝘦𝘴𝘶𝘭𝘵? A more modern, refreshed and consistent brand appearance across all touchpoints, with a clear focus on nature. 🌳 💚 to our talented team and to Ralph Zimmerer & team for the amazing collaboration.    Curious about what changed? Take a look below 👇

𝐅𝐫𝐨𝐦 𝐢𝐦𝐦𝐞𝐫𝐬𝐢𝐨𝐧 𝐭𝐨 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 💫 💡 Last week our team traveled to Dubai to facilitate an amazing #innovation workshop with the Nestlé MENA Nescafe team. Two days of energy, creativity and disruptive product concepts made #brewvolution a huge success.    Big shoutout to our team for creating this powerful platform Ingo, Yana, Andreas, Julie, Sebastian, Rasha, Philipp & Hani 🙌 A special thanks to Amjad Ali Salahuddin & Othman CHRAIBI for this opportunity! Let's do more of this! 🚀

𝐖𝐞 𝐚𝐫𝐞 𝐡𝐢𝐫𝐢𝐧𝐠 - 𝐣𝐨𝐢𝐧 𝐨𝐮𝐫 𝐚𝐦𝐚𝐳𝐢𝐧𝐠 𝐭𝐞𝐚𝐦! 🚀 🤩 Are you a visionary creative who thinks and creates brand design holistically? From brand identity to packaging, digital to social, and everything in between, we’re looking for a 𝐒𝐞𝐧𝐢𝐨𝐫 𝐁𝐫𝐚𝐧𝐝 𝐃𝐞𝐬𝐢𝐠𝐧𝐞𝐫 / 𝐒𝐞𝐧𝐢𝐨𝐫 𝐀𝐫𝐭 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫 who can craft compelling brand experiences. Ready to build the next iconic brand? Let’s talk! 💬 Apply now or tag someone who should.   https://lnkd.in/g7j8YHAU #Hiring #BrandDesign #ArtDirector #CreativeLeadership

‘𝐀𝐮𝐟 𝐮𝐧𝐬𝐞𝐫𝐞 𝐍𝐚𝐭𝐮𝐫’ 🍺 – 𝐄𝐱𝐜𝐢𝐭𝐞𝐝 𝐭𝐨 𝐬𝐞𝐞 𝐨𝐮𝐫 𝐰𝐨𝐫𝐤 𝐟𝐨𝐫 𝐊𝐫𝐨𝐦𝐛𝐚𝐜𝐡𝐞𝐫 𝐠𝐨 𝐥𝐢𝐯𝐞! In turbulent times, brands have to offer clarity and consistency. To strengthen Krombacher for the future, we sharpened its positioning and translated the '𝘐𝘯𝘷𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘪𝘯𝘵𝘰 𝘕𝘢𝘵𝘶𝘳𝘦' into unique brand properties. 𝐓𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭? A fresh new look for Germany’s No. 1 beer brand based on key brand assets that foster strong recognition and consistency across touchpoints, while ensuring that the brand’s connection to nature is felt everywhere. #brandbuilding #uniquebrandproperties #krombacher  

𝐂𝐨𝐦𝐞 𝐣𝐨𝐢𝐧 𝐨𝐮𝐫 𝐚𝐦𝐚𝐳𝐢𝐧𝐠 𝐭𝐞𝐚𝐦! 🚀 🤩 Are you interested in a 6-month #internship with the possibility of becoming a full-time employee? We are now looking for a German speaking 𝐁𝐫𝐚𝐧𝐝 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 intern to join our Herrenberg team. 💪 Apply directly through our website: https://shorturl.at/d26iZ Or comment below, if you know someone wo might just be the right fit. ⬇️ #joinus #brandmanagement #youngtalents

𝐂𝐞𝐥𝐞𝐛𝐫𝐚𝐭𝐢𝐧𝐠 𝐚𝐧𝐨𝐭𝐡𝐞𝐫 𝐰𝐢𝐧 𝐟𝐨𝐫 𝐨𝐮𝐫 𝐢𝐧𝐜𝐫𝐞𝐝𝐢𝐛𝐥𝐞 𝐭𝐞𝐚𝐦! 🏆 🥳 Our ad for Master Good ad has won the Christmas TV Ads 2024 – Audience Choice Award by Trade Magazin! A huge shoutout to our talented team for their creative excellence Andreas Läufer Camilo Güell Heiko Franke Polina Maistro and to Luma Animation for their outstanding execution. 🚀✨   📽️ Watch the full video here https://shorturl.at/wOJj3 Link to the article in the comments.  ⬇️ #awardwinning #brandcommunication #creatingsuccess #teamwork

𝐑𝐊 #knowledge: 𝐓𝐡𝐞 𝐅𝐥𝐚𝐬𝐡 𝐀𝐜𝐚𝐝𝐞𝐦𝐲  At Roman Klis, our work is driven by understanding diverse markets and cultures, identifying consumer needs, and staying ahead of trends. RK Flash Acadamy is our platform for internal knowledge-sharing, ensuring the whole team can find inspiration from within.  Our talented Designer Ana Horcajada Pisa shared her learnings from the Forward Festival in Vienna. During her session, Ana brought up a thought-provoking question: 𝘋𝘰 𝘸𝘦 𝘳𝘦𝘢𝘭𝘭𝘺 𝘯𝘦𝘦𝘥 𝘮𝘰𝘳𝘦 𝘧𝘰𝘯𝘵𝘴?  

We are thrilled to see our 𝐟𝐢𝐫𝐬𝐭 𝐂𝐡𝐫𝐢𝐬𝐭𝐦𝐚𝐬 𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 for our client Master Good 𝐠𝐨 𝐥𝐢𝐯𝐞 𝐭𝐡𝐢𝐬 𝐦𝐨𝐧𝐭𝐡  🎉🎄 Master Good has earned international recognition for its sustainable farming, GMO-free feed, cage-free chickens, and an overall approach to poultry farming. Earlier this year, we reworked the brands identity and created a holistic brand world, from strategy, to corporate identity over packaging design to communication, bringing the brands story to life though introducing the ‘Clucky’ character and telling it’s story. This Christmas commercial is an extension of our work, further strengthening the new brand identity. We love the result. What do you think?  🐓 Once again, we had the best partners for this project with Luma Animation.

Don't miss your chance on 𝐖𝐞𝐝𝐧𝐞𝐬𝐝𝐚𝐲, 𝐃𝐞𝐜 11𝐭𝐡  ⬇️ Join our CEO Roman Klis and Arnold Prof. Dr. Weissman for a webinar on 𝘎𝘳𝘰𝘸𝘵𝘩 𝘪𝘯 𝘛𝘪𝘮𝘦𝘴 𝘰𝘧 𝘗𝘰𝘭𝘺𝘤𝘳𝘪𝘴𝘪𝘴.   The webinar will be held in German, sing up for free below.  https://lnkd.in/eWZFC7f4