We sell - or else … Vores grundlægger David Ogilvy startede sin karriere som dørsælger. Han kunne sælge og gøre salget til en god oplevelse. I dag tvivler ingen af os på, at et succesfuldt salg er betinget af strategisk tænkning, skarpe indsigter, kreativ innovation og stærk eksekvering. Men 80 års erfaring har også lært os alle, at succesfuldt salg kræver den gode oplevelse. Og det er lige præcis den tilgang, vi har til vores arbejde hver eneste dag. Ogilvy er en full-service partner, der kender styrken i integreret kommunikation. Men da vi samtidig har en fast tro på, at alle ikke kan være lige gode til det hele, dyrker vi spidskompetencerne og har specialiseret os inden for tre af de vigtigste discipliner: Brand strategy, Communication samt CRM & Loyalty. Med dedikerede specialister inden for hvert sit felt er vi i stand til at servicere vores kunder på et højt niveau, uanset hvilke kanaler, der skal anvendes. Og når vi kombinerer kompetencerne, kan vi skabe løsninger og kampagner, der ikke alene udnytter de enkelte discipliners styrke til fulde, men også får dem til at spille sammen, så helheden bliver større end summen af delene. Det sætter os i stand til at skabe mærk- og målbare resultater for vores kunder på tværs af målgrupper og kanaler. For i sidste ende handler det om at skabe salg og effekt. Og som David sagde, we sell - or else …
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Stack the odds in your favour when you’re rolling the dice on a brand new way of life – sign up for Life Quality Insurance with Greater Copenhagen Region:
Experience life in Greater Copenhagen risk-free! Ogilvy Denmark's Life Quality Insurance lets you try the region's famed work-life balance & thriving culture. Not happy? They'll help you move back. Learn more: https://okt.to/nMloO9
Now here’s someone who really puts the Super in SuperBrugsen… We’re delighted to welcome Kenneth Pedersen, former Chain Director at Coop and Meny, to our consulting team as a partner in our retail offering. Glad to have you, KP! Learn more at Dansk Markedsføring (Danish Marketing Association): https://lnkd.in/d79FtNfY
Ogilvy Danmark genopslog dette
There was gold at the end of the rainbow for us last night – thanks to our “PrEP a new generation” campaign with AIDS-Fondet, we’re taking home Visual Media of the Year in the Danish Rainbow Awards. Well done everyone involved! 🌈🌈🌈
There was gold at the end of the rainbow for us last night – thanks to our “PrEP a new generation” campaign with AIDS-Fondet, we’re taking home Visual Media of the Year in the Danish Rainbow Awards. Well done everyone involved! 🌈🌈🌈
Our campaign “PrEP a new generation” is nominated for Visual Media of the Year in the Danish Rainbow Awards that celebrates LGBT+ people, art and culture. Fingers, legs and other body parts crossed for the award ceremony tonight. https://lnkd.in/dwAu63k5
A whole new life, at no risk to you. We helped the Greater Copenhagen Region to put in place the world’s first happiness guarantee for people moving here – if (somehow) you don’t love it, we’ll help you get home. Discover Life Quality Insurance now:
Introducing Life Quality Insurance* - a whole new life at (almost) no risk to you. 🤩 Are you thinking about relocating to the Greater Copenhagen Region? Next to great work-life balance, free healthcare, and great pastries ( 😉 ), we now add one more reason to do so. We're so confident that moving to the Greater Copenhagen Region will enhance your quality of life that if it doesn't, we'll help you return home*. 👉 Sign up for free now: https://hubs.ly/Q02SKX4S0 *The Life Quality Insurance is not an actual insurance, but a marketing campaign name. Terms and conditions apply. #LQI2024 #Relocation #GCR
Lovely news for a Monday morning – our Escape the Loop OCD campaign film by the even more lovely people at Holy Ravioli has been nominated for 6 (six!) awards at this year’s True Awards. See all the categories here: https://lnkd.in/dmYds8Jf
Ogilvy Denmark CEO Morten Frederiksen's dual role is truly borderless with the responsibility for WPP sister agency Grey Health here in EMEA. Hear what “the General” had to say about the evolution of the organisation, the healthcare industry and how we’re creating communication with worldwide impact from Copenhagen in Dansk Markedsføring (Danish Marketing Association)’s cover story:
“Det her er det mest selviscenesættende, du får mig til at sige.” Morten Vestergren Frederiksen er ikke meget for at prale. Han har ellers god grund til det. For fire år siden håndplukkede Ogilvy ham fra deres London-kontor og satte ham i spidsen for bureauets skræntende afdeling. Senere, efter en succesfuld turnaround, strøg han til tops som europæisk præsident for Grey Health. “Der er ikke andre health-bureauer, der kan det, vi kan. Og det kommer kun til at blive endnu større. De kompetencer, vi har og kommer til at udvikle, bliver vilde," siger han. Markedsføring sætter de kommende dage stort fokus på verdens måske mest komplekse branche at markedsføre: health. Du kan læse portrættet af Morten Frederiksen her: https://lnkd.in/dMjhcByz
This week we were joined in our Copenhagen office by some very special guests – members of Grey Health teams from around EMEA as the main man Morten Vestergren Frederiksen took them through plans for the year ahead. Thanks for coming by!