NOPE Creative

🔥 Intervjuu Kuldmuna digižürii juhi Nele Eriksoniga! Eesti suurima loovusfestivali Kuldmuna digižürii tööd veab tänavu disainiagentuuri NOPE Creative loovjuht ja disainer Nele Erikson. Rääkisime temaga Kuldmuna kõrval ka Eesti tööde üldisest tasemest. 🍳 "Eesti digitaalne loovus on igati küps – meie teostus on laitmatu ja oskused kõrgel tasemel. Kuid globaalsel areenil edu saavutamiseks peame ületama konservatiivsuse piire. Rahvusvahelised tippteosed paistavad silma just julge lähenemisega: katsetatakse uusi formaate ja ei kardeta emotsionaalselt laetud lugusid rääkida," sõnab ta. 🪐 DIGIŽÜRII 🪐 // Juhib Nele Erikson (NOPE Creative) // Maarja-Linda Taur (loovdirektor, Endover) // Kätrin Sibul (UX/UI disainer, Bitweb; Eesti Disainiauhinnad 2024 Noor Püss) // Taavi Rebane 🦊 (turundusjuht) // Margus Kukk (ärilahenduste- ja IT-direktor, Foxway Group) // Margit Tennosaar (rahvusvaheline veebiarenduste koolitaja, Helsinki Business College Oy) // Rasmus Raal (disainijuht, Glia) // Berit Roiland (digiprojektide projektijuht) Loe intervjuud digižürii juhiga 👉🏼 https://lnkd.in/dMGeCS3F

Nele Erikson is back at it again – this time as the Jury Lead for the Digital Category at Kuldmuna, brought to you by Turundajate Liit / Estonian Marketing Association! 🔥🤘 And she’s not just there to judge, she’s there to spot the stuff that actually matters. The work that breaks the scroll, messes with your emotions, and refuses to be ignored. You know... the kind of stuff that makes Nele drop her coffee. Oh, and a little reminder – you still have time to submit your work to Kuldmuna. But don’t wait too long… be late, miss the plate! 🤭 Read from TULI's blog about what Nele has to say about experimental and bold creativity in Estonia, the importance of trust between agencies and clients to encourage innovative approaches, the value of presenting Estonian work at international competitions and much more 👉 https://lnkd.in/dMGeCS3F

A few weeks back, our Supilinn office turned into a think tank of bold ideas, unfiltered takes, and the kind of real talk that fuels creativity! 🔥🤘 The Fireside Chat by sTARTUp Day brought Andrei Herasimchuk and Madis Lehtmets together to dissect what AI means for designers – what changes, what stays, and what gets redefined. More of this. Always! 🚀 📸 by Taavi Taivere . . #nopecreative #startupday #startupdayfest #firesidechat #tartu #estonia

Some projects are more than just branding – they carry a purpose bigger than design. Vabaduse Kool / Школа Свободи was one of those! 💛 When they opened their doors in 2022, it wasn’t just a school – it was a safe space for Ukrainian children finding their way in a new country. We were honored to help shape their visual identity, but what truly mattered was the impact they made. Huge respect to everyone who made this happen. What a legacy to leave behind! 🫶

This is so exciting, and we couldn’t be prouder of the European Capital of Culture Tartu 2024 team for all their incredible work! As Tartu locals, it was amazing to see how much energy and life they brought to our city with all their events. Even during the colder months, the city felt alive, vibrant, and full of fun, which is something truly magical to witness! 🪩💃 When we worked on their branding way back in 2022, we already knew they were going to blow everyone away. And guess what? They did. Huge congrats to the team! 💛

Nice to see the Turnit website we designed a while back make it onto Raul Steinberg's 65 Estonian Zone Website Tier List – and even better, it got a solid 5+ rating! Always great to see our work getting love! 🫶

Messente Communications, you absolute rockstars! Awesome work! 🔥🤘

At NOPE, we believe branding without a strategy is like a GPS with no destination – pointless! 🚗💨 Think of brand strategy as your game plan for turning heads and winning hearts. It’s not just about looking good (though we do love a killer logo), it’s about having a rock-solid foundation that makes your brand unforgettable. So what does that look like? Glad you asked! 
 👉 Competitor analysis: Know your competitors, outsmart them, and stand out in the crowd.
 👉 Personas: Understand your audience so well they’ll feel like you’ve read their diary.
 👉 Brand positioning: Find your sweet spot – the place where your brand shines brighter than a disco ball.
 👉 Tone & voice: Speak your audience’s language but make it unmistakably you.
 👉 Values: The beating heart of your brand – what you stand for and why it matters. Ready to take the guesswork out of branding? Head over to https://lnkd.in/d4WfbqMD, and get ready to strategize the socks off your brand! 🧨 . . #nopecreative #brand #branding #creativeprocess #brandstrategy #designjuice

We’ve taken the everyday black sock and turned it into a full-blown party for your feet – color explosions, cheeky patterns, and surprises that’ll make your toes wiggle in delight. Because boring feet? Nope, not on our watch! 🔥 Enter the tiger sock, a fierce upgrade from the classic NOPE kitty. Think of it as your spirit animal in sock form – sleek, independent, and just the right amount of sass. Spot the hidden NOPE in the stripes? Congrats, you’ve got the vision of a true jungle cat! 🐅⚡️ These bad boys now grace many hairy and silky-smooth sexy legs, transforming them into the ultimate conversation starters for feet that crave attention. Design by our talented Evridiki Papaiakovou! 💛

Surely, everyone and their mother is aware of the European Capital of Culture Tartu 2024 by now. With the year in the books and the confetti cleaned up, their marketing people looked back at their work over at the Turundajate Liit / Estonian Marketing Association's blog! 🪩💃 Here's a fun little nugget from the blog featuring us: Miks te agentuuri ei võtnud? Marili Vihmann: Me tegime nendega koostööd, näiteks kommunikatsioonistrateegia tegi Miltton ning CVI NOPE Creative. Õnneks on ka nemad julged – CVI-d on kiidetud ning kanarbikuroosa värvi üle palju vaieldud.