We are looking for a Marketing Assistant who is passionate about Fashion and Branding to join the regional marketing team of the French Fashion-Sports brand, Lacoste, in our Hong Kong office. This is a fantastic opportunity to discover our unique brand universe and support the overall marketing operation across the APAC region.
In this role, you will work closely with both global and local teams and will actively contribute to the development of regional marketing activations across major platforms and channels, including retail, e-commerce, social media, and media placement, as well as support the team with overall PR and event management, KOLs engagement, and CRM planning.
This role will allow you to step up your marketing skillset and develop into a regional specialist within the Fashion-Sports segment.
Support the regional marketing team in all day-to-day responsibilities
Assist in planning key marketing activations covering PR, event, content creation, social, media placement and CRM/CX, by working closely with the markets and cross-functional teams
Lead post-activation analysis and report consolidation for the region
Coordinate content creation in the region to ensure compliance with brand voice and guidelines
Actively keep a pulse on emerging trends through various social media channels and elaborate competitive analysis using data software
Support the team with ad hoc presentations, analysis requests, and clerical work such as invoicing etc.
Be involved in marketing budget planning and management
Seniority level
Internship
Employment type
Contract
Job function
Marketing and Sales
Industries
Retail Apparel and Fashion
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