Card Payment Transaction Pricing- Explain?
The "cost/rate" any business pays for card payment processing is derived from the same equation each time:
Interchange (Card scheme base costs) + Scheme Fees + Bank/Processor Margin = Cost/Rate Applied to Merchant
Lets break this down.
Interchange is different for each card scheme (Visa, MasterCard, Amex etc), card type, (debit/credit), whether the card is personal or business, how the transaction is processed- contactless/chip & pin or card not present, and where the card originates from (domestic, intra EEA or international)
Scheme Fees (which are subject to change) depend heavily on the value of the transaction. For example a scheme fee on a large transaction has very little % impact but the same scheme fee applied to a low value (<€10) could actually be as high as interchange.
Bank/Processor Margin-this can be applied either as a % percentage of transaction or cents per item. How it is applied can make a massive difference - % percentage calculation hurts large value payments i.e. even 0.10% of €1000 is €1.00 whereas 0.10% of €10 is just 1c even though its still one transaction. Average transaction value & the method used are critical to finding the correct structure.
If your business receives a "quote" of say 0.50% for a particular card - this is not all bank/processor profit. That rate contains interchange/scheme fee & margin. Interchange cant be influenced but a good consultant can help to ensure the correct price calculation method and minimise the banks margin in so far as possible.
Quotes-a truly awful term-considering there are close to 200 different transaction types/sub types yet businesses often receive a quotation for circa 5-6 specific card types leaving over 190 "unquoted" plus a plethora of auxiliary fees which can be used to recoup any perceived discount. The 3 formats which pricing or quotes can be provided are:
1. Blended (flat percentages)
2. Interchange++ this is where the bank processor passes through Interchange & Scheme Fees at cost and apply their margin (generally as a combination of % & cents per item)- be careful you don't mistake the margin for the actual full rate which will be applied- a common mistake.
3. Mixed- where interchange/scheme fees are passed through at cost and the bank processor applies their margin in cents per item
Ringing around to get "quotes"-often a waste of time. Getting a list of rates and then picking what looks like the lowest number? What about the 190+ other rates/fees that may appear on your statement? We regularly see cases where some card categories are "quoted" below interchange & scheme fees and look unbeatable- why? Because the rate quoted doesn't apply to how the transactions are being processed- for example a business which processes 90% over the phone quoted a debit card chip & pin rate and then instead surcharged for over the phone! An old sales trick!
Hope this gives some idea to those outside the industry.
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