KISS FILMS 💋

Don't Envy. Learn. If you’re out here hatin’ on that one producer or director who’s always bagging gigs from the same agencies and clients, it ain't gonna get you anywhere. 😤 You tryna throw shade? Nah, that’s just wasting energy. 💡 Instead, here’s the game plan: become their friend. 🤝 Instead of letting jealousy eat you up, go up to 'em, ask questions, learn what they know, and peep their hustle. 🧐 Now, I know the vibes: You’re a producer and you see that other dude stackin’ work with a couple of agencies. Or maybe you’re a director watchin’ that other director racking up jobs with the same agencies like it’s nothing. 🙄 Your first thought? “Oh, they probably got some secret handshake with the agency” or “There’s some shady deal going on.” 😬 But guess what? That gets you nothing, except a whole lotta envy and resentment. Ain’t nobody got time for that. ⏳ But wait, imagine this: You flip the script. 💥 Instead of hating, you build that connection. Make that person your ally, your homie. 🤜🤛 Get their trust and guess what? Now you're not just watching the game—you’re in it. They might pass you work when they’re too busy, or they might even hook you up with the same agency or client. 🏆 Why? ‘Cause they’re tight with them already, but yo, they’re lowkey insecure. They don’t want no rival coming in to snatch their job—they want someone they can trust in the game. Someone who’s got their back, not someone plotting to take their work. 🤷♂️ So what’s the move? Learn from them. Build that bridge, not a wall. 💪 Get in, get the shots, and start hustlin’! 🚀

Every Women's Day, BAM! 💥 Our feeds blow up with ads braggin' 'bout all-women crews. 🙄 Cool, cool. But don't let 'em think of ya just once a year! 🙅♀️ . New Edition of Kiss Weekly.

20% Premium to 40 % Discount So, there’s these directors, right? Used to roll with the OG big-name production houses, living the dream—landing jobs with that sweet premium price tag, 20-25% more than everyone else. 😎 Why? Oh, ‘cause they’re THAT good? Probably. BUT, it was the clout of the production house, all their hookups and their friends up in very high places that were making moves. But of course, the director’s like, “Look at me, I’m the reason all this work is comin' in!” 👀 Then, boom—the lightbulb moment. 🧠 Director's like, “I’mma start my own production house!” 🎉 ‘Cause, you know, who needs the real pros who know how to pull strings behind the scenes, deal with all the dirty work, and get them those jobs in the first place? Nah, just slap a reel together and call it a day, right? 😂 Fast forward, and it’s a hot mess. Losing gigs left and right, phones are straight-up ghosting them, and the worst part? They gotta pay for treatment notes! 😂 So now, how does our self-producing hero stay in the game? Easy, just undercut everyone by like, 20-40%. 🙃 But wait, it gets juicier—now throw two self-producing directors in the same space. You know what that is? The Battle of the Undercutters™ 👊. They’re out here bidding each other into the ground, trying to stay afloat. If only they let the actual producers handle the biz—y’know, the ones who know how to make the numbers work, lock down the deals, and make sure everyone walks away with a win. Nah, though—let’s just make this world a mess where survival’s all about undercutting. Not saying all producers know their stuff or that every self producing director is clueless, but this is the trend we’re seeing—everybody out here playing themselves, just trying to outbid each other. ✌️Genius move. 🎬

In the real world, we do the exact opposite. 😎 Yeah, yeah, this is just a cartoon—so we wildin’ for laughs. 😂 ‘Cause let’s be real, that’s what most of us producers do anyway. 🎬💸 BUT listen up—never, EVER write off anyone. 🚫✍️ We seen at least 5-6 creatives who everybody thought were donezo… like, RIP career vibes. ☠️💀 And guess what? One’s now running a BIG brand, dropping 10 monster films this year. Two others slid into an auto brand gig. 🚗💨 Moral of the story? These days, you just don’t know who’s gonna pop up where. 🤷♂️🔥 So when folks are down bad, CALL THEM MORE. 📞😏 They’ll remember. And who knows? You might just bag a film or two. 🎥💰

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The suit hit me up, all pressed, talking about, "Yo, we need a treatment note!" even though all the costs comin' in were double the client’s budget. 😬 His reason? “At least I can share the treatment note with the client.” Bro, what? 🙄 Why? ‘Cause it's easier to send over a doc with a whole bunch of “this is why it’s gonna cost more” than actually telling the client to cough up the cash. But fam, here’s the thing: just sending the note doesn’t mean the client’s gonna drop more money. It's like saying, “Hey, you got a Skoda budget but let me show you this BMW test drive and hope you suddenly wanna upgrade.” 🚗💸 Bruh, first ask if they even got the funds for the upgrade! 😅 Thank God we had the creative squad on our side, backing us up. But why is it so hard for some agencies and creatives to just stand by the production house and demand that the client figure out their budget first? 🤔 Instead, they’re just buying time, hoping something magical happens. But what’s the result? 1. Lost time. ⏳ 2. Missed opportunities for the client. 😞 3. And if the agency spends 3 months looking for a production house to work with that crappy budget and fails, the client’s gonna go find one on their own, and trust, no one is gonna be happy about that. 💥 Moral of the story: Stop wasting time—talk money upfront! 💸💯

Dil Mange Kiss 😘

A compelling reel is undeniably crucial for an ad film director 🎥🔥. However, it's the elusive "X-factor" that truly separates the memorable from the mundane 💥. It's that intangible vibe that radiates confidence 😎 and captivates a room, often signaling future success before a single frame is even shown 👀💯.

Big love to the 100s of clients, creatives, directors, and crews who had our back. 🎂

Does what a director wear to a serious PPM matter? 🤔 Okay, we could totally debate about Zezenky rockin' those “war-time prez” fits – like, even Churchill had his battle drip on. 🇬🇧👔 But let’s be real, the director who strolls into a PPM lookin' like they just rolled outta bed, rockin' flip-flops and that “crumpled clothes” vibe? 🤦♂️ Nah, bro, that ain’t the move. Look, we get it. Talent > clothes. 👊 But, it’s also about showing up and giving the vibe that you get the seriousness of the meeting. Clients wanna see you’re serious,, not that you’re heading straight to the beach after this 🏖️ So, while flip-flops might be a choice, they ain’t exactly shoutin', "I’m here to win the war," 😅 Thoughts?