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Here’s how we used gamification in email marketing to address users' short attention spans: We implemented this for Kotak 811 using AMP (Accelerated Mobile Pages) emailers, which: +Engaged users +Reduced load time +Provided better clarity +Gamified the process We continuously monitored and experimented with AMP emailers. For instance, we featured a functional calculator to create personalized Systematic Investment Plans (SIPs) for buying cars. (Check out the attached video.) Pro tip: Gamification in AMP can be enhanced with swipeable carousels, expandable accordions, and fillable forms. These interactive elements make it easy for users to book and confirm purchases directly within the inbox. Glossary: AMP stands for “Accelerated Mobile Pages,” a Google-developed framework designed to make mobile web pages more seamless and functional. By turning finance into fun, we achieved impressive click-through rates, seamlessly guiding users to the Kotak Cherry website, where they could start their SIPs. Marketers, take note and say goodbye to static HTML emails—AMP emailers are here to minimize redirects and maximize conversions! What other features can we incorporate into emails today? Share your experiences below ! 🙌 Get in touch with our Martech team at bd@schbang.com for the most creative email campaign #Amp #emailers #schbang

Schbang celebrates Janmashtami ✨✨ #Janmashtami

We're thrilled to share that Schbang has been recognized at the prestigious Digital Crest Awards! 🏆 Gold Award in the Experiential 4th Umpire category for our innovative campaign with Britannia 50 50. Silver Award in the Integrated Product Launch category for our successful launch of Britannia Jim Jam Pops. A huge thank you to our incredible team and partners for their hard work and creativity that made these achievements possible. Here's to many more milestones and successes ahead! #DigitalCrestAwards #Schbang #Britannia #Awards

Can you solve this 👇 I am like a chef in a busy kitchen, using various ingredients to create a single, delicious dish. I am a kind of marketing that blends social media, emails, and websites to ensure your message is heard loud and clear. What am I? #riddle #schbang

Is your CRM strategy just an Excel sheet with 1-2 automation tools? Transform your approach with a streamlined omnichannel strategy, saving you time and effort & delivering results like a 15% increase in sales orders and a 4.21% revenue boost. Here’s how we achieved these results for Bodycraft, a salon, clinic, and wellness brand through our tailored omnichannel CRM strategy. -> Understanding Customer Traits: By monitoring traits, spending habits & services purchased, we created multiple segments and scalable cohorts. This allowed us to tailor personalized experiences for each customer group. - For eg., a customer like Aditi, who browses at midnight and converts during the festive season, was grouped with similar customers. ->Multichannel Communication: We used SMS, email, and WhatsApp to send tailored communications based on customer behavior. - For eg., frequent spa-goers received personalized offers and reminders via WhatsApp. ->Ticket Management System: We supported the customer service team to promptly address issues and provide gift cards to drive loyalty by adding ‘raising a ticket option’. ->Integrated Chatbots : Across the brand's socials to manage bookings and handle queries, with live agent support for further assistance. Within three months, chat attendance increased by 43.7%. ->System Integration: We created a unified dashboard for data of all integrated systems providing end-to-end business metrics of various platforms. For eg. Integrated systems with telephony, paid media channels, ERP, B2C and D2C websites, and a social listening platform. -> Key Elements of This CRM Strategy: Understanding customer insights Integrated systems for a unified dashboard Correct team and automation tools Let us make you and your customers satisfied. Reach out to bd@schbang.com today! #CustomerExperience #CRM #DigitalTransformation #Omnichannel #Schbang

Are you passionate about transforming learning experiences? We’re thrilled to announce openings for two dynamic roles at Schbang Academy: Learning and Development Executive (External Academy Projects) – If you’re adept at managing projects and driving impactful learning initiatives, this is your chance to shine! Learning Content Specialist – Perfect for those who have a knack for creating engaging and effective learning content. Bring your creativity and expertise to our team! To apply, send your resume to ashwin.guneshwar@schbang.com. Join us in shaping the future of education and make a difference with Schbang Academy. We can’t wait to see what you bring to the table! #Hiring #LearningAndDevelopment #ContentCreation #CareerOpportunities #SchbangAcademy"

Here’s a detailed answer on the most important KPIs to measure your website’s CRO from the poll we asked a week ago. #CRO #website #landingpageconversion #conversionrate #Aov #schbang

Watch how our SEO strategy enabled 70% organic growth for Fevicreate and secured the #1 rank for science craft ideas. We amplified their "learning by doing" approach through an extensive blog content strategy. Discover more tips and tricks by checking out the full video. #schbang #Seo #onpageseo #fevicreate #casestudy

Everyone's talking about AI, but what’s trending in AI? Is it chatbots, AI-generated images, or apparel brands launching collections through AI? 🤔Are you also intrigued by the possibilities of AI? Drop your questions below, and let our #Schbangers satisfy your curiosity about technology, integrations, and automation. #schbang #puchogetohjanoge #QandA #aitrends

Ever wondered why every Shark on Shark Tank asks about Amazon ratings? It's because Amazon's reviews and algorithm determine Best Sellers and Amazon's Choice but how can a new product with no reviews stand out among billions? By adding A+ content. This feature lets you share your brand story and detailed product information through images and videos, offering better clarity to your target audience. Here, we are sharing an A+ content we created for Muster Men, along with tips to make your listing more creative. Let's Begin 1.) Product Focus: Along with a sleek design following the brand identity and Amazon guidelines, we added icons for better clarity and readability. 2.) Detailed Product Information: Then, we provided detailed product information. For Muster Men, we highlighted key ingredients and explained why these ingredients make their grooming products special. You can customize this section based on your brand. 3.) Product Features: Further, we highlighted the product's features to engage users, such as being aluminium-free and gentle on the skin. 4.) Reasons to Buy: The fourth section provided solid reasons for users to buy the product. We showcased these in icons and clear, concise copy. For example, "Eliminates smell, long-lasting." 5.) Product Usage Process: The fifth section explained the product usage process. We used Step 1, Step 2 illustrations to clearly depict each step to the audience. 4 Major takeaways while creating A+ content for your brand -> Include text within images to adhere to Amazon guidelines while maintaining brand identity. -> Keep descriptions concise and bold to help your products stand out. -> Add relevant keywords to leverage Amazon's algorithm. -> Do A/B testing to achieve optimal results. Reach us at bd@schbang.com to make your product listing stand out with the sleekest and most versatile A+ content. #schbang #amazontips #mustermen #amazontool