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#PurplleValuesVision  A career isn’t always chosen; sometimes, it’s shaped—just like vinay shetty's journey behind the lens.  “Photography, for me, started as an obsession before it became a profession. I was always drawn to how a single frame could hold an entire story… Over time, I realized photography wasn’t just about taking pictures—it was about seeing the world differently.”  For the past five years, Vinay has been Purplle’s in-house photographer, capturing beauty in its purest form for brands like Ny Bae, Faces Canada, Good Vibes, and more. But what started with stills soon grew into something bigger—motion.  Transitioning from photography to videography wasn’t just about learning new skills; it was about shifting perspective. Every frame, every movement, every light source told a different story. Trial and error became part of the process, but his passion for visual storytelling kept him pushing forward.  “Photography is about capturing a moment, but videography is about breathing life into it… The transition wasn’t just about learning camera movements—it was about understanding pacing, storytelling, and how to guide a viewer’s eye through a frame.”  His first editorial shoot as a cinematographer was a turning point. “Unlike photography, where you freeze a moment, cinematography meant crafting a sequence that flowed seamlessly… There were moments of doubt, but I kept pushing forward.”  At Purplle, creativity thrives on collaboration. “A beauty shoot is never a one-person show… When everyone is in sync, magic happens.” It’s this spirit of teamwork and innovation that allows creators like Vinay to experiment, grow, and redefine beauty storytelling.  So, what advice does he have for aspiring creators? “Master the art of observation… Don’t just learn techniques—develop a unique style that sets you apart. And most importantly, never stop experimenting.”  From capturing light and shadow to shaping Purplle’s visual identity, Vinay’s journey is a testament to creativity, growth, and the power of perspective. At Purplle, vision isn’t just recognized—it’s nurtured. #GrowWithPurplle #PurplleEmployees #WorkWithPurplle

Women juggle so much every day—careers, families, personal aspirations—yet their own well-being often takes a backseat. This Women’s Day at Purplle, we wanted to change that. Through conversations on health, self-defence training, and a little self-care, we created a space where women could focus on themselves—because feeling strong, safe, and confident isn’t a luxury, it’s a necessity. 𝗣𝗿𝗶𝗼𝗿𝗶𝘁𝗶𝘇𝗶𝗻𝗴 𝗪𝗼𝗺𝗲𝗻’𝘀 𝗛𝗲𝗮𝗹𝘁𝗵 The day began with a deeply insightful session by Dr Priyanka Navelkar Nadkarni ( MBBS, DNB General Medicine), helping women take charge of their well-being. She covered: ✨ PCOS & PCOD – Understanding how they affect the body and daily life ✨ Infertility & Egg Freezing – Breaking myths and offering clarity on choices ✨ Hormonal Balance & Bone Health – Small lifestyle changes for lifelong strength ✨ Superfoods & Supplements – Essential nutrients to fuel a healthier future With an open Q&A at the end, women could voice their personal concerns and get expert guidance—because knowledge is power, especially when it comes to health. 𝗙𝗲𝗲𝗹𝗶𝗻𝗴 𝗦𝗮𝗳𝗲 & 𝗙𝗲𝗮𝗿𝗹𝗲𝘀𝘀 Next up, Dipika Vaz led a powerful self-defence session, helping women tap into their inner strength. Through hands-on techniques, she taught them how to: 💪 Handle uncomfortable situations with confidence 💪 Use body language to deter threats 💪 Defend themselves with simple, effective moves Because every woman deserves to feel secure—wherever she goes. 𝗔 𝗧𝗼𝘂𝗰𝗵 𝗼𝗳 𝗦𝗲𝗹𝗳-𝗟𝗼𝘃𝗲 Amidst the learning, we made space for a little indulgence. Our makeover booth with NyBae & Faces Canada reminded every woman that she deserves to feel beautiful, inside and out. At #Purplle, we believe that supporting women isn’t just about one day—it’s about standing by them, every day. Because when women feel their best, they bring their best to the world. 💜 #WomensDay #WomenOfPurplle #HumansOfPurplle #CelebratingWomen #BeautyWithoutBarriers

𝐓𝐡𝐞 𝐒𝐭𝐨𝐫𝐲 𝐁𝐞𝐡𝐢𝐧𝐝 𝐃𝐞𝐫𝐦𝐃𝐨𝐜’𝐬 𝐔𝐧𝐝𝐞𝐫𝐚𝐫𝐦 𝐓𝐫𝐞𝐚𝐭𝐦𝐞𝐧𝐭: 𝐒𝐜𝐢𝐞𝐧𝐜𝐞, 𝐒𝐞𝐥𝐟-𝐂𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐜𝐞 & 𝐀 𝐆𝐚𝐦𝐞-𝐂𝐡𝐚𝐧𝐠𝐢𝐧𝐠 𝐅𝐨𝐫𝐦𝐮𝐥𝐚 Not all skincare concerns are openly discussed—but they still matter. That’s what led to the creation of DermDoc’s 5% Glycolic Acid Underarm Spray, a solution designed to brighten underarms and boost confidence. We spoke to the team behind this innovation to understand what went into making it a breakthrough product. 𝐅𝐫𝐨𝐦 𝐃𝐚𝐭𝐚 𝐭𝐨 𝐃𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐲: 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐭𝐡𝐞 𝐍𝐞𝐞𝐝 “The idea for our 5% Glycolic Acid Underarm Spray wasn’t a spur-of-the-moment decision. We saw countless people, especially women, struggling with underarm pigmentation but hesitant to talk about it. Many relied on temporary fixes that didn’t address the root cause.” Realizing the demand for an effective, easy-to-use solution, the team set out to create one. 𝐂𝐫𝐚𝐟𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐅𝐨𝐫𝐦𝐮𝐥𝐚: 𝐓𝐡𝐞 𝐒𝐜𝐢𝐞𝐧𝐜𝐞 𝐁𝐞𝐡𝐢𝐧𝐝 𝐈𝐭 “We wanted to create a formula that delivers visible results without compromising skin safety. After testing multiple actives, we chose glycolic acid and lactic acid—a powerful yet gentle combination.” - Glycolic acid: Penetrates deeply to accelerate cell renewal. - Lactic acid: Gently exfoliates while keeping skin hydrated. By fine-tuning concentration, pH, and buffering, the team ensured the formula worked effectively yet gently. 𝟑 𝐖𝐞𝐞𝐤𝐬 𝐭𝐨 𝐕𝐢𝐬𝐢𝐛𝐥𝐞 𝐑𝐞𝐬𝐮𝐥𝐭𝐬: 𝐁𝐚𝐜𝐤𝐞𝐝 𝐛𝐲 𝐒𝐜𝐢𝐞𝐧𝐜𝐞 “We conducted trials, tracking improvements in skin texture, hydration, and brightness. By the third week, we saw a significant improvement in participants’ skin.” ✨ Pigmentation correction – Glycolic acid breaks down melanin clusters, while lactic acid prevents further pigmentation. 💦 Hydration & Barrier Support – Ensures skin stays moisturized and irritation-free. 𝐌𝐨𝐫𝐞 𝐓𝐡𝐚𝐧 𝐉𝐮𝐬𝐭 𝐔𝐧𝐝𝐞𝐫𝐚𝐫𝐦 𝐂𝐚𝐫𝐞: 𝐔𝐧𝐞𝐱𝐩𝐞𝐜𝐭𝐞𝐝 𝐖𝐢𝐧𝐬 Beyond brightening, users found surprising benefits: ✔ A confidence boost to wear sleeveless outfits. ✔ Multi-purpose use on the neck, knees, elbows, and ankles. ✔ Odor control, making it an alternative to deodorants. ✔ Postpartum pigmentation improvement within 8 weeks. 𝐒𝐡𝐨𝐮𝐭𝐨𝐮𝐭 𝐭𝐨 𝐭𝐡𝐞 𝐓𝐞𝐚𝐦! This launch was made possible by dedication, research, and a commitment to quality—a big applause to the team behind it! 🎉 Shruti Mane Sandhu Kathleen Murze Krati Jauhari Nilofer Khan Sejal Mishra Sneha Eppili Tanushree Som Abhishek Badme Prajna Kar Purva Saoji Ashish Goud Rahul Punewar #PurplleSpotlight a series where we dive into the passion, innovation, & dedication behind our private label brands. Stay tuned as we continue to explore & celebrate the incredible work of our teams in shaping the future of beauty. #PurplleTeam #DermDocTeam #DermDocByPurplle #PurplleSpotlight

Being a woman is not about grand gestures or extravagant moments, but about finding joy in the simplest things. ✨ We asked the #WomenofPurplle, “What do you like the most about being a woman?”—and the answers were beautifully simple. 💜 It’s the quiet confidence of wearing what makes them feel beautiful, the warmth of sitting with the people they love, the joy of little moments that make life special, and the comfort of self-care that feels like a gentle embrace. Women aren’t complicated; they are beautifully simple in their love, strength, and kindness. And at Purplle, we celebrate every woman who embraces herself, just as she is. This Women’s Day, take a moment and ask yourself—What do you love most about being a woman? ✨💜 Krati Jauhari Priya Gusain Siddhi Seshadhri Anuradha Nagar Singh Sneha Eppili #womensday #WomenofPurplle #PurplleValuesWomen

Join us in welcoming our newest team members to Purplle! 💜 At Purplle, you'll find a space that pushes you to grow, explore new ideas, and challenge the status quo—while staying grounded in collaboration and shared success. A place that fuels your *hunger* to learn and innovate while reminding you to *stay humble* and lift others up. We’re excited for the journey ahead—let’s create something amazing together! 🚀✨ Tisha Gupta Bharti Sharma Nikhil Pradhan Sudhir Kodavatikanti Priti Bhosale Rajeev Pandey #Purplle #PeopleOfPurplle #NewJoinees #Hiring

What Makes a Person Truly Beautiful? We posed this simple yet profound question to two separate AI models. Their responses were strikingly aligned with a deeper truth. ChatGPT answered with a resounding "Authenticity," while DeepSeek firmly responded with "Character." Even artificial intelligence seems to recognise that beauty isn’t just about appearances—it’s about who we are at our core. It’s the confidence to be yourself, the kindness you show to others, and the strength that shines through in moments of challenge. At #Purplle, we believe in Beauty Without Barriers—a beauty that goes beyond superficial standards and embraces individuality in all its forms. True beauty isn’t about fitting into a mould; it’s about celebrating your unique journey, your imperfections, and everything that makes you, you. #BeautyWithoutBarriers #ChatGPT #DeepSeek #Beauty

Having a supportive team is one of the biggest drivers of great work. As per our last #LinkedInPoll it surpasses even growth opportunities as being a great motivator. Clearly, success isn’t just about individual effort—it’s about the people around us. To explore this further, we asked Purplle’s managers how they make their teams feel supported. Here’s what they shared: ✨ Listening is the Game-Changer – Communication is key, but true collaboration happens when people feel heard and valued. 🤝 Trust Over Control – The best teams thrive on trust, not micromanagement. Great ideas come from everywhere, and learning has no hierarchy. 💡 Every Idea Matters – Innovation happens when people feel safe to share their thoughts, no matter how big or small. 🚀 Growth, Not Fear – Mistakes aren’t failures; they’re lessons. Creating a space where people can take risks fuels creativity and confidence. At #Purplle, we don’t just work together—we grow together. What’s one thing your team does that makes you feel truly supported? Shruti Mane Sandhu Saee Sohoni Amit Desai Priyanka Bharati #SupportiveTeam #PurplleTeam #ManagersOfPurplle #GrowthOpportunity

At #Purplle, we believe great work happens when people are inspired, challenged, and supported. Whether it’s the energy of a great team, the excitement of tackling new challenges, or a strong sense of purpose, we all have something that fuels our best work. What drives you the most? Vote and tell us in the comments.

Samiran Sarkar (SS)’s presence is hard to miss. His sharp, structured dressing speaks volumes before he even utters a word. Whether it’s a crisp white shirt or a meticulously tailored suit, his style is a reflection of his confidence—effortless yet intentional. “I’ve always kept it simple—50 white shirts and a couple dozen suits make office dressing a no-brainer,” he shares with a knowing smile. “No morning dilemmas, no second-guessing—just grab and go. It’s efficiency meets style!” “Dressing well isn’t about blending in; it’s about setting a standard,” he asserts. Even in a relaxed office culture, his polished look stands out—not for extravagance, but for the quiet confidence it exudes. But beyond style, Samiran also has his own approach to beauty. “Beauty, to me, is confidence. It’s about feeling good in your own skin, whether you’re wearing makeup or not. At its core, beauty is about self-care—when you take the time to look after yourself, you radiate positivity, and that, to me, is true beauty.” Working at Purplle has only deepened his appreciation for beauty’s role in self-expression and confidence. “Purplle has reinforced my belief that beauty is for everyone. It’s not about luxury or exclusivity—it’s about accessibility and individuality. I’ve seen how the right product can transform not just appearances but also confidence levels.” Samiran also adds, “Confidence, dressing well, and personal hygiene are key. And always, always smell good," he advises. True to his word, he never leaves home without three essentials: sunscreen, a face mist, and perfume. He believes that style isn’t just about looking good; it’s about feeling unstoppable. And if there’s one thing his presence ensures, it’s that he’s always remembered. #PurplleBeautyBeat is a segment where we speak to people from the Purplle team to decode what beauty means to them and understand their personal associations with it. #PurplleBeauty #BeautyInsight #EmployeesOfPurplle #HumansOfPurplle

𝐒𝐦𝐚𝐥𝐥 𝐂𝐡𝐨𝐢𝐜𝐞𝐬, 𝐁𝐢𝐠 𝐈𝐦𝐩𝐚𝐜𝐭 Sustainability isn’t a single decision - it’s a series of small, thoughtful choices. Like choosing packaging that protects not just your products, but also the planet. In May 2024, we switched to HexCush Honeycomb paper roll—an eco-friendly alternative to plastic bubble wrap. It keeps products safe while also reducing plastic waste, helping us take a step toward a greener future. 𝐉𝐨𝐢𝐧𝐢𝐧𝐠 𝐇𝐚𝐧𝐝𝐬 𝐢𝐧 𝐒𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐢𝐥𝐢𝐭𝐲 🌍 Pack8 (Officedeck Technologies Pvt Ltd), our supplier for HexCush Roll, has included us in their Aranyam Project - a meaningful initiative that links sustainable packaging to reforestation. For every 160 kg of recyclable paper used, one tree is planted, helping to restore green cover and support a healthier planet. 𝐅𝐫𝐨𝐦 𝐏𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 𝐭𝐨 𝐏𝐥𝐚𝐧𝐭𝐢𝐧𝐠: 𝐓𝐡𝐞 𝐂𝐡𝐚𝐧𝐠𝐞 𝐒𝐨 𝐅𝐚𝐫 Since adopting HexCush Roll, here’s what we’ve achieved together: ✅ Approximately 21,000 rolls of HexCush Roll purchased—replacing 168 metric tons of plastic with recyclable paper. 🌳 994 trees planted through the Aranyam Project, helping restore forests and biodiversity. 💨 These trees upon maturity will absorb approximately 19,880 kg of carbon annually, improving air quality and making the environment healthier. 𝐓𝐨𝐠𝐞𝐭𝐡𝐞𝐫 𝐟𝐨𝐫 𝐚 𝐆𝐫𝐞𝐞𝐧𝐞𝐫 𝐅𝐮𝐭𝐮𝐫𝐞 Switching to sustainable packaging is just one way we’re working towards a cleaner planet. Your package represents more than just a product - it’s a shared commitment to making mindful choices that create real change. #PurplleImpact #EcoFriendlyPackaging #SustainableBeauty #Purplle