B Lab Europe

Following the example of pioneering B Corps and successful pilot projects, B Lab Europe and B Lab Benelux are now trialing a four-day workweek to boost employee well-being, efficiency, and resilience, aligning our organizational practices with our mission to transform the economic system. Learn more about our six-month pilot in action and how we navigate challenges and benefits along this journey! 👉 https://lnkd.in/eh8e5g44 Thanks to 4 Day Week - Global for providing a comprehensive source of data and research along the way and to our colleagues at B Lab U.S. & Canada and pioneering B Corps like Stone Soup Consulting or Tyler Grange | B Corp™ for leading the way and inspiring us! #4DayWorkweek #FutureOfWork #Innovation #EmployeeWellbeing #SystemsChange

🌍 This October, the European B Corp movement hit a big milestone — there are more than 2,000 Certified #BCorps now across Europe! This isn’t just about numbers; it’s about commitment to high social and environmental standards that make a real difference. Our evolving standards for B Corp Certification bring the B Corp community together to transform how businesses create impact, stay accountable, and lead with purpose. These 2,000 B Corps represent a shared vision of doing business better and pushing each other forward. 💪 From January through March of 2024, we held our second consultation on the draft of the new standards for B Corp Certification. With invaluable input from over 1,000 contributors, we’re excited to keep sharing how your input shapes these standards and the steps we’re taking to finalize them! To all our partners, B Corps, and change-makers: Thank you for growing this movement with us and for believing in what it stands for. Let’s keep building, keep challenging, and keep creating an economy that benefits all. Learn more about the evolving standards for B Corp Certification 👉 https://bit.ly/47zJ62J

🇪🇸 Last week, 24 Spanish B Corps, Multiplicador@s B, Local B Communities and B Academics met in Madrid to kick off the new era of the B Corp movement in Spain! B Lab Spain had had the opportunity to work together with all the communities of Spanish B Corp movement to co-create, deepen and learn first-hand about the new strategic lines that will define the future of the community. Learn more below ⬇️

B Lab Nordics enters a new chapter: New leadership, new energy & a new office space! 🌿 As the seasons change, so do we! 🍂 We’re excited to share some big news: 🌍 Leadership transition: As of October 1st, B Lab Nordics is now part of B Lab Europe. After 10 remarkable years of growing the B Corp movement in the Nordics - beginning with the certification of the first B Corp in Denmark in 2015 and expanding to a thriving community of over 150 B Corps across the region - Nille Skalts and the MäRK Cph team handed over management of B Lab Nordics to B Lab Europe. We are immensely grateful for their leadership and vision, which has made the movement what it is today, laying a strong foundation for our next chapter. We look forward to continuing collaboration with MäRK as they remain a cherished part of our community as a certified B Corp and B Corp Way Partner. 🙌 Meet Our New Manager, Gitte Rosholm: We’re so happy to introduce Gitte as the new B Lab Nordics Manager! With 25 years of experience in leadership, strategy, and transformation, Gitte brings fresh energy and a deep commitment to systemic change. Her thoughtful and collaborative approach is already making waves, and we can’t wait for you to connect with her. 😊 🏡 A new home in Copenhagen: We’ve moved! B Lab Nordics is now based at the vibrant Demokrati Garage in Nordvest, Copenhagen, a buzzing hub of social enterprises (including some B Corps!). If you’re in the area, please pop by for a chat – we’d love to see you! We’re energised for what lies ahead and excited to continue building a movement, together with our inspiring and diverse B Corp Community - using their business as a force for good! A huge thank you to our team of B Lab Nordics - Lovis, Mia, Annika, Helena, and now Gitte whose passionate efforts and dedication make this all possible! 🔍 https://lnkd.in/dyAAnvNY

We know that data overload can be overwhelming. That's why we've made our Second Consultation Summary Report as engaging and interactive as possible! 📊 ✨ Dive in to explore key insights, feedback, and next steps on the evolution of our standards—all in a more user-friendly format. Whether you want to explore which regions contributed feedback or understand how we’re reorganizing the Impact Topics, discover how your input is shaping the future of the #BCorp movement! 🚀💡 👉 Read the report in: 🇺🇸 https://bit.ly/47zJ62J 🇫🇷 https://bit.ly/3Uj16sA 🇮🇹 https://bit.ly/3Ukzi7r

In late September, B Lab Europe’s Markets Development team wrapped up an incredible B Leaders training with 42 participants from 17 countries, many of them from Portugal and Romania, where business’ interest in B Corp is rapidly growing! The #BLeaders training equipped participants with a clear understanding of the B Corp movement and Certification, as well as the pathways for companies of different sizes and industries. They gained familiarity with the B Impact Assessment – a free impact management tool, and learned how to apply it to their business practices. This diverse and passionate group included 42 participants from B Corps and aspiring B Corps, bringing expertise in sustainability consulting, tourism, education & program management, and tax & law. Current B Leaders Zane Valujeva and Corina Radu shared their insights on navigating the CSRD and their journey as a B Leader. 👀 Are you from a country where the #BCorp movement is still in its early stages and interested in deepening your expertise? Sign up for our next B Leaders training:  https://lnkd.in/d4GPCZ5C Learn more about Emerging B Corp Markets here 👉 https://lnkd.in/ddQte623 

Balancing profit with purpose and sustainability? Now that's very mindful, very demure… 😉💚🌿 Younger generations are making their expectations clear: they demand accountability, transparency, and action from the brands they support. It's no wonder that awareness of #BCorps is on the rise among younger consumers. And with #GenZ representing 30% of the global population, it’s essential for businesses to engage meaningfully with this audience. Every Man Jack gets it—real engagement occurs where culture thrives, and for this generation, that’s on social media. By embracing trends, they connect with younger consumers while effectively communicating their values. And the #BCorp brand is central to their strategy, empowering them to communicate their mission with clarity and purpose “B Corp is all-encompassing. There are so many things we want to talk about: our supply chain, sustainability, how we treat our employees. It lends credibility to all these different things that are very hard to communicate individually.” - Ellie Off, VP of Marketing at Every Man Jack. Curious about how B Corps are meeting the expectations of today’s consumers? Check out the full report for more: https://bit.ly/4ePmgae #Sustainability #ConsumerTrends

Have you ever seen a product with the B Corp mark on it and wondered what is special about it? It’s not just the product—it’s the business that makes a difference. Each #BCorp has gone through a rigorous certification to ensure they’re meeting the high standards of social and environmental impact. 🌍 With 2,000 B Corps now across Europe, thousands of businesses are committed to making a positive difference—for their workers, their customers their communities, and the planet. It’s about more than profit—it’s about purpose. Behind every certified product is a business that’s dedicated to building a better world. Together, we’re proving that businesses can do good and thrive. 👏 Let’s celebrate these changemakers. Will your business be next? #BCorp2000Europe #BetterBusiness #JoinTheMovement ➡️ Learn more about how your business can become part of the B Corp community: https://bit.ly/3R7JtsQ

Who joined the B Corp community in Europe recently? 🚀 Today, we welcome another cohort of companies that chose the B Corp certification as the starting point of their continuous journey of impact improvement, joining the community of more than 2,000 B Corps across Europe. Welcome to the #BCorp movement, everyone! 🇩🇰 Original Coffee, Birger Christensen Collective 🇫🇮 Lumene Group 🇫🇷 Aviaco France, GoodPeopleWander, Sopht, LE CHEMISEUR®, Sparkling Partners - B Corp™, Hungry and Foolish - Agence de Création Indépendante, Mirazur, Kusmi Tea, Little Worker, Calicosy, Le Collectionist, Café du Cycliste, Bollé Brands, UPSA 🇩🇪 Schröder+Schömbs PR, onesome, ecolytiq, Adel & Link Public Relations, BearingPoint 🇮🇪 General Paints Group, Wicklow Wolf Brewing Company | B Corp™, SustainabilityWorks Ireland, JANDO 🇪🇸 Good Rebels, evercom, Valores & Marketing, Prewaste, Ternua Group 🇨🇭 Aderco, Kunik de Morsier architectes 🇹🇷 SuCo 🔍 Check out all B Corps worldwide 👉 https://bit.ly/3kiYYC2

B Corp brand awareness is strong, and growing! 🌍📈 Over the past 18 years, consumer awareness of the #BCorp brand has grown around the world, with 1 in 4 consumers now familiar with B Corps. In our latest report we explore how this awareness is cultivated, highlighting generational patterns, regional trends, and the impact of the brand on consumer behavior. Key highlights include: 💡 In the U.S., 50% of consumers under 25 are familiar with B Corps, proving the movement’s growing influence on the next generation of leaders and shoppers. 💡 The number of B Corps in a country is the strongest driver of brand awareness, demonstrating the power of a united community. 💡 Brand awareness translates into real action—shaping buying decisions and increasing engagement with investors and policymakers alike. Curious about what drives awareness and how it's impacting consumer behavior globally? 🔗 Read the full report: https://bit.ly/4ePmgae #ConsumerBehavior #SustainabilityTrends #BCorpCertified