Better Future

Samen met een delegatie van de Business Open Duurzaam Utrecht staan dit jaar bij de Impact Fair NL bij de Royal Jaarbeurs! Een leuke gelegenheid om samen met andere ondernemers uit de buurt te verbinden. Je vindt ook bij het Duurzaam Business Open pavilion, samen met: Roy Sijgers van Green Badger - Mindset & Sales Martina van Eldik van INC advicaten Gijs Werschkull van Kiem Catering & Restaurant Gys | Utrecht Hanna Schutter van Enactus Utrecht Paul Thuijs van Claassen, Moolenbeek & Partners Krista Peeters van Het Conceptenhuis Jeanne Hofmans van Mood4Good en nog meer lokale ondernemers... Kom je even langs? :) 📆 Wanneer? 3, 4 & 5 april 📍 Waar? Royal Jaarbeurs Utrecht, stand 415 Je kunt hier nog tickets met korting vinden: https://lnkd.in/eSgNuDU6 Daria Ofman Lieke Veldhuis Loeke Anema Annemarie de Jong Boris Alberda, Vincent Kerdel, Business Open Nederland

What does your company’s future look like—if you had to shape it with your hands? Last week, we kicked off our first strategy session with RRAworks To get the creativity flowing and getting them to shape before overthinking, we handed the team toys and challenged them to prototype their vision of the company in five years. The result? Fresh perspectives, creative ideas, and a shared vision that was seen and felt, not just discussed. Because when you step outside the usual frameworks, creativity flows—and that’s where real strategy begins. #ThinkOutsideTheBox #CreativeStrategy #FutureVision #BetterFuture #Strategy

We did it! 🎉 Proud to share that Better Future has been recertified as a B Corp, and not just that—we improved our score! Congratulations as well to Yumeko and THNK School of Leadership. This certification reflects the way we work, the choices we make, and the impact we strive for. Every day, we push ourselves and our partners to use business as a force for good. And seeing that effort recognized—again—makes me incredibly proud. It's a great community to be part of. A huge shout-out to the Better Future team and Lieke Veldhuis in particular for making this happen. Onward and upward! 💙 #BCorp #BetterFuture #BusinessForGood #Impact #femaleled Daria Ofman Loeke Anema Larissa Araripe Rand Boris Alberda Vincent Kerdel

What happens when you push past your assumptions, intentionally or with a little nudge? For Nordin Hajjari, it meant inviting his CEO to dinner, never expecting that the CEO would actually accept. And presenting to students at career fairs, speaking to a different audience. The result? A ripple effect that reshaped hiring, business, and leadership itself. Because real change doesn’t start in boardrooms—it starts when we step out and truly see each other. Curious? Read on Henk-Jan van Roekel François Monchen CCO Jacobine Gratama Esther Kok CFP® Patrick van der Vegt Wim Ravestein Jacqueline van der Voort Wendy Winkelhuijzen Maarten Edixhoven Van Lanschot Kempen Suleyman Gogus Frederique Veldhuis Larissa Araripe Rand Mariola Wolters Tim Lobker Dirck Slabbekoorn Jonna Wiersma Jannelieke Aalstein Gordon Sana @stephanie danopoulos Kim de Ridder WEAR Lisette Magis and everybody else who joined on this journey

What happens when we challenge our own assumptions? When Nordin Hajjari joined an expedition with Better Future, he expected another corporate diversity exercise. Instead, he found himself on a bike in Rotterdam, exploring the city and his assumptions alongside colleagues in ways he never imagined. From an unexpected encounter in a mosque to redefining representation at career fairs, Nordin shares how stepping outside his comfort zone sparked real change, both personally and within Van Lanschot Kempen. Read the full story here: https://lnkd.in/gsagUW57 #FutureProof #Leadership #BetterFuture #SpeakingOfAssumptions #CareerGrowth

Our Better Future Super Women!!! Today, we honor the incredible achievements, resilience, and contributions of women around the world—from breaking barriers in the workplace to leading communities and driving innovation. But the fight for gender equality is far from over. This isn’t just a women’s issue, it’s a human issue. Equality means stronger economies, healthier societies, and a better future for everyone. So this International Women’s Day, let’s do more than acknowledge achievements. Let’s amplify voices, challenge the systems that hold women back, and take up space unapologetically. Support women. Hire women. Vote for women. Because a more equal world benefits us all. #InternationalWomensDay #IWD2025 #EqualityForAll #StrongerTogether #BetterFuture

The professional playground has been opened! We kicked off with the 3rd cohort of the Art of Facilitation. Together we are creating a space to play, experiment, reflect, learn, and hone our facilitation skills. Keep an eye out for our page if you want to join our next cohort! #BetterFuture #ArtofFacilitation #ProfessionalPlayground

Meet Vincent! Vincent is a dedicated financial professional with a strong background in business administration. With a positive attitude and an open mindset, he seamlessly aligns his work with the needs of various stakeholders. He thrives on structure and completeness, ensuring that financial data is accurate and transformed into valuable insights. Whether it’s calculating project costs for invoicing or maintaining precise financial records for budgeting and reporting, Vincent takes pride in delivering clarity and reliability. Beyond his role in finance, Vincent has a green thumb. He enjoys maintaining the gardens of his parents and a few loyal clients. His favorite plants are native shrubs and trees. Though he does not have a specific favorite, he believes that a well-balanced landscape creates a beautiful, natural palette. His motto? “Pruning promotes growth”—a principle that applies just as much to finance and business as it does to gardening. In his free time, Vincent loves to explore the outdoors in his camper van, always on the lookout for new adventures. Whether it’s skiing, mountain biking, hiking, swimming, or climbing, he’s happiest when surrounded by nature and physical challenges. #BetterFuture #NewTeamMember #Strategy #Impact #Leadership

Why does a new civil oath matter? In a time when rules alone aren’t enough, a new civil service oath challenges government workers to think, act, and lead with integrity. In this editorial, Daria Ofman explores why this shift matters now more than ever. “Thought and action should never part ways” states one of my heroes, Hannah Arendt. Her clarity strikes me even more in times like this, where opinions are too loud and extreme and sincere dialogues are rare. As Better Future embarks on more transformational work with government organizations in the coming year, I read about the new civil service oath, that took effect this January. Being a lawyer by education and a compassionate activist by heart, it had my full attention. The old Dutch civil servant’s oath was introduced in 1929, and, in summary stated: I have obtained this position lawfully, will keep information confidential, and will abide by regulations. The emphasis was on following the rules; doing things right. Yet we all know that this is not enough. We need courageous individuals that also dare to question: are we doing the right things? The new oath was written with exactly that in mind. It now states: “I work in the public interest for our society and am fully committed to this.” It also empathizes a commitment to fairness, integrity and respect, strangely enough not a given, in civil service oaths across Europe. It is written in a more modern and human language—one that shifts from ‘I promise to follow the rules’ to ‘I promise to serve what is better for my country’. Which might imply sometimes not following the rules. This oath invites self-reflection and challenges civil servants to consult their own moral compass. Rather than blindly following, or even hiding behind rules, it actively encourages people to think for themselves. For Hannah Arendt, that’s where courage comes in: thinking. Far from easy, and very necessary. I know, an oath alone will not change a culture, let alone an entire public system overnight. Shaping behavior, values, and institutional norms requires constant work. I do believe it is a meaningful step in the right direction. I find it hopeful to see this reform taking place now, precisely when our democratic institutions need the people shaping it to think and act with conviction. We are honored to support and collaborate with civil servants who dedicate themselves to doing the right things, things that take courage. I’m looking forward to taking a lot of civil servants out of their office, creating places where good people meet, connecting groups that rarely meet, nurturing the courage to think and act in fairness and integrity. Thought and action should never part ways. Daria #BetterFuture #Editorial #Oath #Courage

How do you turn a vision into action? The session on Tuesday was all about sharpening the mission and vision of the Center for Global Child Health and taking the first steps toward a strong, impactful strategy for the years ahead. Exciting things! #BetterFuture #Health #ChildHealth #Impact