ESOMAR

Time is running out—the nomination period for the annual Insight250 awards closes soon! Who are the game-changers in market research and insights? This is your chance to recognise the visionaries, innovators, and leaders shaping the industry. 🌍✨ 🏆 Nominate: https://lnkd.in/gES99r_J 📅 Deadline: 31 March 2025 Join us in celebrating excellence in insights! #MarketResearch #DataDriven #Innovation #ESOMAR #Insights250 mTab Crispin Beale

What an incredible journey at #MIE25! ✨ Hosted by the Data & Insights Network at the stunning new Rijtuigenloods in Amersfoort, this event was a fantastic opportunity to connect with brilliant minds and fresh voices shaping the future of our industry. ESOMAR took center stage yesterday with two inspiring presentations:   Barbara du Perron (bric) and Ewoud van Bennekom (Specialized) explored how extended reality (XR) is transforming consumer research in Virtual Reality, Real Impact: The Present and Future of XR in Consumer Research. Xabier Palacio shared key trends and innovations in Shaping the Future of Market Research: Insights, Innovations, and Integrity, emphasizing the role of ethics in the industry’s evolution. Both sessions sparked thought-provoking conversations, leaving the audience inspired and ready to embrace the future of research. 🚀 A huge thank you to everyone who joined us! Your energy, insights, and passion continue to drive our industry forward! #GenerativeAI #DataAnalytics #Innovation #Compliance #FutureOfData #ESOMAR #Networking #DataAndInsights #CX #Marketing #MIE25 #data #insights #marketing #analytics Tjitske Buurman Linda Sluis-Glasbergen Andreina Varone António Almeida Aline Lugiman Lya Fernandez

⏰Last chance to join us on 20 March for a free online webinar: AI-Driven Concept Testing & Refinement 🚀 Traditional concept testing can be slow, subjective, and ineffective. AI and NLP unlock deep insights from open-ended responses, predict success, and remove guesswork—helping you make smarter, data-driven decisions with confidence. 💡Discover how leading brands like Coca-Cola, Nestlé, and Carlsberg leverage AI-driven testing to refine concepts efficiently and drive consumer engagement. Learn more and register now here: https://lnkd.in/ec3wuE5e #AI #ConceptTesting #MarketingInsights #DataDriven #ConsumerEngagement #Webinar #ESOMAR Cambri Angela Canin Christine Hou 侯雨欣 Thomas Berthelsen

Day 2 at #MIE25 is here, and it’s packed with even more excitement! 🎉 Yesterday, we had an incredible Masterclass with Caroline De Bondt, PhD and Sophie Van Neck from Human8, alongside Prisca Metz from L'Oréal. They explored Beauty Talks – Redefining Consumer Empathy in the Digital Age, delivering truly insightful discussions. 💡 We loved connecting with so many of you—thank you for stopping by! If you haven’t yet, come visit us today at Booth 1 and say hi! 👋 📍 Must-attend sessions today: 🕛 12:10 in Bilendi Zaal – Virtual Reality, Real Impact: The Present and Future of XR in Consumer Research with Barbara du Perron (bric) & Ewoud van Bennekom (Specialized). 🕑 14:00 in the Markteffect Trailer Room – Shaping the Future of Market Research: Insights, Innovations, and Integrity with Xabier Palacio. Looking forward to another inspiring day! 🚀 #GenerativeAI #DataAnalytics #Innovation #Compliance #FutureOfData #ESOMAR #Networking #DataAndInsights #CX #Marketing #MIE25 #data #insights #marketing #analytics Data & Insights Network Tjitske Buurman Linda Sluis-Glasbergen

¡Únete a ESOMAR Connect Panamá! 🚀 Te invitamos a formar parte de este evento exclusivo en Panamá, diseñado para reunir a los mejores profesionales del marketing y la investigación de mercados. Será la oportunidad perfecta para hacer networking, compartir conocimientos y debatir sobre las tendencias emergentes en el mundo de la investigación del consumidor. 📍 Lugar: The Westin Panama, La Rotonda Avenue, Panamá, Provincia de Panamá 📅 Fecha: 26 de marzo ⏰ Hora: 18:00 - 21:00 🔗 Regístrate ahora y asegura tu lugar en este evento exclusivo: https://lnkd.in/efeVAXaw #ESOMARConnect #Marketing #InvestigaciónDeMercados #Networking #Tendencias Jorge Frech Andreina Varone

Are you ready for the MIE'25 event, hosted by the Data & Insights Network, at the new Rijtuigenloods in Amersfoort starting today? 🎉 Come visit the #ESOMAR Team at booth 1! We’d love to connect and exchange ideas with you! 👋 📢 Join us later today at 14:00 in D&IN 2 Room for the Masterclass: Beauty Talks – Redefining Consumer Empathy in the Digital Age, featuring Caroline De Bondt, PhD and Sophie Van Neck from Human8, alongside Prisca Metz from L'Oréal. We can’t wait to see you there! 🚀 #GenerativeAI #DataAnalytics #Innovation #Compliance #FutureOfData #ESOMAR #Networking #DataAndInsights #CX #Marketing #MIE25 #data #insights #marketing #analytics Tjitske Buurman Linda Sluis-Glasbergen

Join the ESOMAR Academy Course “Unstructured Data: Unsolicited Customer Opinion” on April 8-10 and explore how social media listening & Gen AI are reshaping market research!🚀 In this exclusive three-day training, you’ll gain hands-on skills to: ✅ Gather & tag online conversations across languages ✅ Extract meaningful insights & turn them into business recommendations ✅ Leverage AI for content automation, micro-audience targeting & data tagging ✅ Integrate online opinions with traditional research for a holistic approach ✅ Master AI-driven strategies to stay competitive in the digital age 💡 Learn from top industry experts and gain immediately applicable skills to transform your research methods. 📢 Spots are filling fast—reserve yours now!  Don’t miss out! Register today 👉 https://lnkd.in/ea7XFx8k #MarketResearch #AI #SocialMediaListening #CustomerInsights #ESOMAR #DataAnalytics #GenAI #ResearchInnovation #UnstructuredData #Marketing #ESOMARAcademy Amy Collins Michalis A. Michael Brandon Heim António Almeida Lucile Bergar Monique Johnson Olga Byckova Annechien de Groot

Join us on 20 March for a free online webinar: AI-Driven Concept Testing & Refinement 🚀 Traditional concept testing can be slow, subjective, and ineffective. AI and NLP unlock deep insights from open-ended responses, predict success, and remove guesswork—helping you make smarter, data-driven decisions with confidence. 💡Discover how leading brands like Coca-Cola, Nestlé, and Carlsberg leverage AI-driven testing to refine concepts efficiently and drive consumer engagement. Learn more and register now here: https://lnkd.in/ec3wuE5e #AI #ConceptTesting #MarketingInsights #DataDriven #ConsumerEngagement #Webinar #ESOMAR Cambri Angela Canin Christine Hou 侯雨欣 Thomas Berthelsen

🌟🇵🇪 No te pierdas ESOMAR América Latina 2025 en Lima del 1 al 3 de abril! 🇵🇪🌟 Nos complace ofrecer un taller exclusivo para los delegados registrados en nuestro evento el martes 1 de abril: “¿Y si? Desbloqueando la creatividad y convirtiéndote en un estratega en un mundo de disrupción”. Dirigido por Pilar Bermudez y Laura Gómez, esta sesión explora cómo anticipar la disrupción, abrazar la creatividad y desarrollar estrategias resilientes. A través de técnicas de previsión, pensamiento creativo y resolución colaborativa de problemas, los participantes aprenderán a navegar en la incertidumbre y a impulsar la innovación. Los espacios son limitados y se asignan según el orden de inscripción. Para garantizar tu lugar, envía un correo a  events@esomar.org. Reserva tu lugar antes del 17 de marzo a las 11:59 p.m. CEST y benefíciate de la tarifa estándar.🚀 Regístrate ahora: https://lnkd.in/eaNK85cW #ESOMARLatam25 #InvestigaciónDeMercado #ESOMAR #mrx #Research #Insights #Networking Urpi Torrado Rosario Mellado Priscila A. Patrícia Beber Rafael Cespedes Ezequiel Erdei Vanessa Guima Andrea Micolta López Monique Johnson Annechien de Groot Amy Collins António Almeida Brandon Heim

𝗧𝗵𝗲 𝗰𝗼𝘂𝗻𝘁𝗱𝗼𝘄𝗻 𝘁𝗼 𝗦𝗮𝗺𝗽𝗹𝗲𝗖𝗼𝗻 𝟮𝟬𝟮𝟱 𝗶𝘀 𝗼𝗻! ⏳ Next week, SampleCon attendees will gather at The Langham, Pasadena to tackle the industry’s biggest challenges. Whether you’re passionate about data quality, transparency, or innovation, this is the place to be. 💡 Meet ESOMAR there! Bob Birdsell will be attending and would love to connect with fellow professionals. Looking to chat about ESOMAR’s latest initiatives and how we’re helping to shape the future of insights? Reach out to Bob in advance (https://lnkd.in/gXW3hYkT) or find him on-site. https://lnkd.in/gdjYMZcN #SampleCon2025 #SampleCon25