Step into the permanent retail space we reimagined for ZARA SA in Rotterdam Split into two zones—one showcasing the urban and athletic collections, the other a social area with a digital display and two opposing tribunes for seating, the space is tied together by grid of hanging light panels. Read all about the project here: https://lnkd.in/eMXEPrgc #spatialdesign #experientialdesign #retaildesign #zara #interiordesign
Random Studio
Designdiensten
Amsterdam, Noord Holland 12.662 volgers
How can we make the digital a living part of our physical world? We are a Certified B Corporation®
Over ons
Random is an experience design studio and Certified B Corporation® based in Amsterdam and Paris. We explore how technology can be integrated into the very foundations of a space; as part of our physical world, engaging us to explore, play and wonder. Our holistic, research-led approach can be applied to products, experiences and platforms where spatial and digital design are integrated.
- Website
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http://www.random.studio
Externe link voor Random Studio
- Branche
- Designdiensten
- Bedrijfsgrootte
- 11 - 50 medewerkers
- Hoofdkantoor
- Amsterdam, Noord Holland
- Type
- Particuliere onderneming
- Opgericht
- 2005
- Specialismen
- Experiential Installations, Retail Concepts, Prototypes, Product/Platform Development, Digital Products, Retail Experiences, Visual Design, Omnichannel, Spatial Concepts, Digital Partnership en Interior Architecture
Locaties
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Primair
Gillis van Ledenberchstraat 112
Amsterdam, Noord Holland 1052 VK, NL
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174, Quai de Jemmapes
Paris, Île-de-France 75010, FR
Medewerkers van Random Studio
Updates
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From design to reality for ZARA SA Men's retail space in Rotterdam The urban collection features sleek, articulated displays with glass, stone, and stainless steel, while the athletic collection embraces a more industrial feel with black steel scissor fixtures and rubber details. Read more about the project on our website: https://lnkd.in/eMXEPrgc #spatialdesign #experientialdesign #retaildesign #zara #interiordesign
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We were invited to create a special retail space within ZARA SA ‘s biggest store, in Rotterdam, the Netherlands. Occupying a large part of the first floor, our permanent design for Zara Men creates a hybrid space-within-a-space. Both collections stand out with their own distinct material palette and fixtures. More via this link: https://lnkd.in/eMXEPrgc #spatialdesign #experientialdesign #retaildesign #zara #interiordesign
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We were commissioned to bring to life the 40 years of the rebellious spirit of Nike Jordan, with a retail experience concept that reimagines history. At the heart of Center Court, we imagined 'the portal'—a red and white vortex inspired by the iconic Banned ad, pulling you through an alternate reality. The collage grid weaves together images of a culture we might never have known... Find the full experience in Jordan stores around the world right now! #nike #retaildesign #spatialdesign #experiencedesign #jordan
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How can complex data become an emotionally resonant brand experience? Air Company challenged us to transform intricate data and a complex lab process into an engaging exhibition for Climate Week NYC. We seized the opportunity to create a space for connection and storytelling. By merging our studio’s diverse talents—from strategists to creative technologists—we crafted an immersive narrative that guides visitors intuitively. This animation reveals an early concept showing the impact of carbon dioxide Air Company captures in just one hour. Learn more about the exhibition here https://lnkd.in/ehFJTA2y
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Over the past few months, we’ve collaborated with Levi’s Global Brand Experience team to create the in-store extension for the Levi’s® REIIMAGINE campaign featuring Beyoncé. As part of this work, we brought the campaign’s iconic elements to life across both physical and digital content for the Levi’s retail fleet. Our pool hall-inspired designs, featuring bespoke neon sculptures are now taking over all 16 windows of Selfridges in London, KaDeWe in Berlin, as well as select Levi’s flagships and stores globally. #experiencedesign #levis #retaildesign #spatialdesign
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Over the past few months, we’ve collaborated with Levi Strauss & Co.'s Global Brand Experience team to create the in-store extension for the Levi’s® REIIMAGINE campaign featuring Beyoncé. As part of this work, we brought the campaign’s iconic elements to life across both physical and digital content for the Levi’s retail fleet. Our pool hall-inspired designs, featuring bespoke neon sculptures are now taking over all 16 windows of Selfridges in London, #KaDeWe in Berlin, as well as select Levi’s flagships and stores globally. #experiencedesign #levis #retaildesign #spatialdesign
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How can experience design inspire a more sustainable future? For Lexus during Design Miami, we partnered with solar artist Marjan van Aubel to create an immersive installation in the sculpture garden of the Institute of Contemporary Art, Miami. Showcasing Lexus’ latest Electric Vehicle Concept, the installation invited visitors to experience the brand’s vision for a more sustainable tomorrow. By blending art and technology, this collaboration sparked meaningful conversations about the role of design in shaping the future of mobility. More about the project here: https://lnkd.in/egqvMeAz Video by Steve Benisty #Lexus #DesignMiami #Innovation #ElectricVehicle #experientialdesign #ArtAndDesign
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How can branded third spaces be relevant to the creative community? For example, MINI's Brand Space A/D/O in Brooklyn served as a creative hub. Part of their program included an exhibition space hosting immersive experiences designed to tell their brand story in a way that involved and appealed to the creative community. One of these was our MINI Electric Experience—a sculpture emphasizing the emotion of the journey over the destination. Other functions of MINI's branded third space included an event space, workspace, design shop, and café/restaurant. By investing in third spaces, brands can reach new audiences and connect with them in unexpected ways. nARCHITECTS transformed the former industrial space into the creative hub A/D/O by MINI Read more about the MINI Electric Experience on our website: https://lnkd.in/dF8V_N9i #brandbuilding #reputationbuilding #community #experientialdesign #thirdspaces #thirdspaces
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How can brands shape the conversation around sustainability through culture? As the auto industry moves toward carbon neutrality, Lexus saw an opportunity to connect with the art and design community — the tastemakers influencing the future — during Design Miami. To bring Lexus' vision to life in the sculpture garden of the Institute of Contemporary Art, Miami we collaborated with Solar Artist Marjan van Aubel to create an experiential installation featuring a three-dimensional interpretation of Lexus' innovative electrification model. The structure was uniquely constructed using organic photovoltaic cells, commonly used in solar energy applications. By engaging with the location’s creative audience, the brand shared their vision in a way that sparked dialogue around innovation, sustainability, and what’s next. Full project here: https://lnkd.in/egqvMeAz #Lexus #DesignMiami #Innovation #ElectricVehicle #ArtAndDesign
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