TreeToTextile

At TreeToTextile we have just started our commercial journey, and we are happy to finally be able to present our new website to the market! This marks an important step in our journey of becoming a fiber producer, presenting our bio-based cellulose fiber with low climate impact.    Collaboration is key to how we develop our business, and without collaboration with our owners, research partners, team members, and suppliers, we wouldn’t be where we are today. A special thank you to our digital agency Rippler Communications, Open Studio Stockholm for our brand identity, and Christopher Hunt for photos and video clips. We are looking forward to an exciting journey together on our mission of supplying Better fibers to all.   Welcome to the future of fibers! www.treetotextile.com

Collaboration is key! We're happy to closely collaborate with our owners in evaluating samples of our various fiber applications. The unique properties of our Nyense™ fiber give the fabric a soft, natural hand-feel, with high pilling resistance and high color absorption when dyed. We are continuously working on improving the performance in production, and when blended with other fibers. Thank you to the H&M Group for your continuous support in developing Better fibers to all, here represented by Martin Ekenbark, Gagan Bansal and Suhas Khandagale and our own Ida Alnemo.

Joining forces with Lenzing Group for next-generation cellulose fibers “Today is an exciting day for TreeToTextile and a great example of the collaboration needed to address the environmental challenges of the textile industry. Our mission is to provide Better fibers to all, and we hope our pioneering partnership will serve as an inspiration to others," comments Dr. Roxana Barbieru, CEO of TreeToTextile. Read the full press release: https://lnkd.in/d6vAKeEm #betterfiberstoall #TreeToTextile

Thank you H&M Group New Growth & Ventures team for two fantastic Entrepreneurs’ days, where our own Dr. Roxana Barbieru, MBA , Ida Alnemo and Åsa Östlund, took part. Great to participate in a forum of peers, all striving to drive positive change in the industry through different types of innovations!

What do U.S. consumers say? We conducted an online consumer assessment study for the U.S. market to explore interest in purchasing t-shirts and bed linens made from our innovative fibers, and to see how they compare to textiles made from other materials. As global online shopping continues to grow, the ability to describe the unique qualities of different materials becomes increasingly important. The results confirm a strong market interest. On our website we provide a brief overview of what sets our fiber apart, and the key findings from the study. You can download the full study here: https://lnkd.in/gmJqphBM

Today, we had the pleasure of hosting a study visit from She Entrepreneurs, a Svenska institutet leadership program for impact-driven female entrepreneurs from the Middle East, North Africa, and Türkiye.   It was an honor to be part of a program that provides tangible tools, insights, and connections for participants to grow their businesses, increase their social and environmental contributions, and develop both as entrepreneurs and as leaders.   The interest and enthusiasm energized our discussions on integrating sustainability into the industry and emphasized the importance of collaboration. We all need to join forces to shape a brighter future together.   Thank you for visiting! #SwedishInstitute #TreeToTextile

TreeToTextile nominated for Publishingpriset 2024! We are proud to announce that our website has been nominated in the web category for the Swedish Publishing Prize 2024. This recognition reflects our ongoing commitment to innovation and sustainability within the textile industry, as well as our efforts to communicate our mission clearly and effectively to a global audience. A special thank you to our partners at Rippler Communications for their expertise and support in creating a digital platform that helps us share our vision with the world . We look forward to the final results on November 5th! For further information, visit Publishingpriset website : https://lnkd.in/drj-eXUM #Publishingpriset2024 #TreeToTextile #Betterfiberstoall  

We were honored to host a delegation from the Korea Press Foundation (KPF) as part of their “Climate Mitigation and Adaptation” program, where we had the opportunity to engage with representatives from DONGA SCIENCE , The Korea Economic Daily, News1, 머니투데이 Moneytoday, and other leading Korean media outlets.    It was a privilege to be a part of the program alongside Swedish industry leaders such as Tetra Pak, Hitachi Energy, SSAB, H2 Green Steel, and Volvo Cars, coordinated by Business Sweden under the Sweden+Korea Green Transition Alliance. During the discussions, we highlighted how our innovative cellulose fiber can help reduce the textile industry's environmental impact. We all need to contribute to sustainable solutions for a resilient planet.   Thank you for visiting, it was a pleasure to host you.   #greentransitionalliance #betterfiberstoall

Thank you Pascale Moreau for reminding us of your interview with Ida Alnemo, sharing her thoughts on the importance of Collaboration and how even small companies such as ours, have an important role to play in the transformation of the textile industry. 🌱 💡

Time flies! It's already been a year since we proudly received the ITMF Start-up Award. This year's winners include Syre and RE&UP Recycling Technologies, among others. Every innovative solution is crucial for driving the much-needed change in the textile industry. #Betterfiberstoall