Merlien Institute

Merlien Institute

Market Research

A world-class B2B events organiser and think-tank for market research, insights and innovation professionals.

About us

Merlien Institute is a leading events and publishing company with a mission to efficiently respond to the information and networking needs of insight, marketing research and innovation professionals. In fact, we pride ourselves with the ability to scout for the newest technologies and introducing them at our events. Established since 2008, we are committed to the broadening the exchange of best practices through a multitude of information generation and networking channels including small and large scale events, exhibitions and powerful publishing channels. Merlien Institute's leading conference and publication brands include: - MRMW® na.mrmw.net - QUAL 360® www.qual360.com - CIEX® www.ciex-eu.org

Industry
Market Research
Company size
11-50 employees
Headquarters
Singapore
Type
Privately Held
Founded
2008
Specialties
qualitative research, mobile research, marketing research, online research, event management, custom events, smart data, big data, consumer insight, chemical innovation, UX Research, UX, conferences, and virtual conferences

Locations

  • Primary

    1 Scotts Road

    #24-10, Shaw Centre

    Singapore, 228208, SG

    Get directions

Employees at Merlien Institute

Updates

  • View organization page for Merlien Institute, graphic

    3,621 followers

    The Event You Can’t Miss! 🌍 Global decision-makers are gathering at QUAL360 Europe to discuss the latest qualitative research techniques and updates! Join 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐥𝐞𝐚𝐝𝐞𝐫𝐬 𝐟𝐫𝐨𝐦 𝐍𝐞𝐬𝐭𝐥𝐞́, 𝐋𝐕𝐌𝐇, 𝐍𝐨𝐯𝐨 𝐍𝐨𝐫𝐝𝐢𝐬𝐤, and many more to kickstart your qualitative research upgrade for the new year! 🎟️ Don’t wait—𝐞𝐚𝐫𝐥𝐲 𝐛𝐢𝐫𝐝 𝐫𝐚𝐭𝐞𝐬 𝐚𝐫𝐞 𝐬𝐭𝐢𝐥𝐥 𝐚𝐯𝐚𝐢𝐥𝐚𝐛𝐥𝐞, but only a few spots left! Plus, we have an exclusive 𝐝𝐢𝐬𝐜𝐨𝐮𝐧𝐭 just for you. Click the newsletter link below to claim it!

    The world's premier conference dedicated to qualitative research is back—bigger and better!

    The world's premier conference dedicated to qualitative research is back—bigger and better!

    Merlien Institute on LinkedIn

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    3,621 followers

    🎤 Panelist announcement for MRMW MENA 2024! We're excited to have Ram Jalan, Director of Digital Transformation, Customer Journey Evolution, and AI Innovations at DAMAC Properties joining us as a panelist! He’ll dive into the critical role of social hierarchies in market research and how they impact data collection, decision-making, and respondent behavior in the region. Don’t miss out on this insightful discussion! 🌟 Engage with leaders from Tesla Innovation, Mondelēz International, Majid Al Futtaim, and Department of Culture and Tourism – Abu Dhabi at MRMW MENA 2024. 📅 Event: December 10–11, 2024, Dubai 💼 Register now: https://hubs.ly/Q02V3NcK0

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    3,621 followers

    🚀 Get ready for MRMW MENA 2024! We're thrilled to have Nuran Mekky, Group Head of Customer Lifecycle Management at Gargash Group joining MRMW MENA 2024. Nuran will offer valuable insights into mastering customer lifecycle management and driving exceptional customer experiences. ✨ Take the opportunity to connect with industry leaders from brands like Mondelēz International, Sharjah Cooperative Society, Spotify, and RTA. 📅 Event: December 10–11, 2024, Dubai 💼 Register today: https://hubs.la/Q02V3JHY0

  • View organization page for Merlien Institute, graphic

    3,621 followers

    🚀 Speaker announcement for MRMW MENA 2024! We’re excited to have Manjeri Ramakrishnan, Head of Digital Enablement at Abdul Latif Jameel joining us at MRMW MENA 2024! Manjeri will be sharing insights on the latest trends in digital transformation and how it is shaping the future of market research and consumer engagement. ✨ Network with industry experts from brands like Mars, e&, Tesla Innovation, and RTA at MRMW MENA 2024! 📅 Event: December 10–11, 2024, Dubai 💼 Register now: https://hubs.la/Q02V3Kwq0

  • View organization page for Merlien Institute, graphic

    3,621 followers

    🚨 Last Chance Alert! 🚨 Don’t miss out on #QUAL360 APAC- Asia’s #1 Qualitative Research Conference, happening only on November 7-8! 🎉 ✨ Why Join? Meet the best in qualitative research, learn the latest updates in qualitative research techniques, and spark innovative ideas that can shape the future! 🔗 Check the offer below and grab your promo code to save on your registration! 

    Final chance to join industry giants like Coca-Cola, Meta, and Mars at Asia's  most transformative qualitative market research event!

    Final chance to join industry giants like Coca-Cola, Meta, and Mars at Asia's most transformative qualitative market research event!

    Merlien Institute on LinkedIn

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    3,621 followers

    🚀 Speaker announcement for MRMW MENA 2024! We’re thrilled to welcome Dominique Whitman, Customer Success Director at Meltwater to MRMW MENA 2024! Dominique will explore the latest market research trends and share insights into driving customer success across various industries. ✨ Join top innovators from brands like Kellogg Company, Majid Al Futtaim, Sharjah Cooperative Society, and Spotify at MRMW MENA 2024! 📅 Event: December 10–11, 2024, Dubai 💼 Register now: https://hubs.la/Q02V3kXK0

  • View organization page for Merlien Institute, graphic

    3,621 followers

    The countdown is on—just 10 days left until QUAL360 APAC 2024 in Singapore! Don’t miss your chance to join the leading minds in qualitative market research and insights. Connect with industry experts from top companies like Snapdeal , Dyson, Reckitt, Gojek, Fairprice, and many more. This is your moment to elevate your knowledge, expand your network, and gain actionable insights that will drive your success. Register now before it's too late! https://hubs.la/Q02Tfl9b0 📅 November 6-7, 2024 📍 Singapore

  • View organization page for Merlien Institute, graphic

    3,621 followers

    Speaker announcement for MRMW MENA 2024! We’re excited to introduce Kausar Jahan, Lead UX/Product Design at the Road & Transport Authority, as a panelist for our discussion on predictions for the future of insights. Kausar will discuss the impact of current economic trends, including inflation and rising interest rates, and evaluate how the emergence of AI, ChatGPT, Web 3, automation, and the metaverse will transform our work. Additionally, the discussion will cover the implications of the global talent shortage on the MENA region and explore growth opportunities in insights. ✨ Connect with influential brands like Mondelēz International, Kellogg Company, Tesla Innovation, and Mars at MRMW MENA 2024! 📅 Event: December 10–11, 2024, Dubai 💼 Register now: https://hubs.la/Q02VPh370

  • View organization page for Merlien Institute, graphic

    3,621 followers

    ⏳ 12 days to QUAL360 APAC! Mavis Tan, Consumer Sensory Insights Senior Manager at Givaudan, is set to tackle one of the most pressing issues in today's digital research landscape: fraud prevention. As part of the panel on Combating Fraud: Sharing Experiences and Best Practices, Mavis will discuss: 💻 The rise of synthetic data and its impact on online research 🛡️ How to identify and prevent fraudsters in digital qual 💬 Are incentives making fraud easier or harder to detect? 📊 Creating standardized guidelines to protect the integrity of your research. Join us for valuable insights on keeping your research secure in an increasingly digital world. 💼 Connect with industry leaders from Globe, Dyson, Meta, HP, and more. 📅 November 6-7, 2024 📍 Singapore Don’t miss out – register now: https://hubs.la/Q02TN3V-0

  • View organization page for Merlien Institute, graphic

    3,621 followers

    ⏳ 12 days to go until QUAL360 APAC! 🎤 Anna Lee Anda, UX Research Leader at Zendesk, will take the stage to explore one of the hottest topics in the industry: balancing traditional qualitative research with AI-driven methods. In this panel discussion, Anna will delve into: 🔍 How AI is currently being used in qualitative research 🤖 Can AI ever match the depth of in-person research? 💡 Why are companies returning to traditional qual, and how does immersion create deeper insights? This is your opportunity to hear from experts on finding the right balance between cutting-edge AI tools and tried-and-true human methods. 💼 Network with leaders from Givaudan, Singtel, Dyson, Flipkart, and more! 📍 November 6-7, 2024 📍 Singapore Register now: https://hubs.la/Q02TN73N0

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