2.0 film reposted this
I am very proud and extremely happy about our latest work ‘Where is the soul of BMW?’ Together with Jung von Matt, Knut Burgdorf and Parasol Island, we embarked on an emotional journey through the history of BMW (and our own), searching in digital archives and creating a wonderful collage film. The soul of the brand - characterised by iconic design, pioneering innovations and thrilling performance - can be found in all models, regardless of the engine. And it lives more than ever from its unique connection between car and driver. Benson Boone provides even more goosebumps in our commercial with his hit ‘Beautiful Things’. BMW Group Jung von Matt director Knut Burgdorf David Leinweber Parasol Island GmbH Moritz von Schrötter Denis Guth Lisa K. Schmack Andrea Baur Stéphane Koeppel Fabio O. Fab Leigh Fisher Dominique Tran Vinzent Eno Groitl Leon Becker-Detert Sophie Lotsch Louisa Rabe 2.0 film Rok Gilly Vid Spindler Clara Jumpertz HØJKANT Jungslund & Lichtenberg Creative GmbH Danny Jungslund Jonathan Lichtenberg Julius Meyerhoff Ole Wiedemann Felix Niehoff Bettina Scheele Yahya Stapic Loulou Dundas United Entertainment Group Bastian Ried Walta Hagos uvm.