Alto Marketing

🧔 “𝗜 𝗻𝗲𝗲𝗱 𝘀𝗼𝗺𝗲 𝘀𝗰𝗶𝗲𝗻𝘁𝗶𝗳𝗶𝗰 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘂𝗽𝗽𝗼𝗿𝘁, 𝗰𝗮𝗻 𝘆𝗼𝘂 𝗵𝗲𝗹𝗽?” 👨🔬 “Sorry, I’m a scientist. Marketing isn’t my strong suit!” 👩💻 “Sorry, I’m a marketer. Science isn’t my strong suit!” 👨🔬👩💻 “Sorry I’m… oh wait, scientific marketing? That’s our strong suit!” As a specialist scientific marketing team with 30+ years of combined lab experience and 100+ years of combined industry-specific marketing experience, we’ve got you covered on both science 𝘢𝘯𝘥 marketing! Our time in the lab means we understand your customers' challenges and how you can help them, while our industry marketing knowledge means we can identify and execute the most effective communication methods to target, engage and convert your prospects. Plus we're a full-service agency, so whether you're looking for support with 𝗖𝗼𝗻𝘁𝗲𝗻𝘁, 𝗣𝗥, 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆 - or even a 𝗳𝘂𝗹𝗹𝘆 𝗶𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, aligned with your objectives and incorporating all of the above. And the best part? We can be whatever you need us to be! Whether that's an outsourced marketing team, or just a helping hand every so often when resourcing is tight. So, if you’d like to learn more about our services and how we can help you achieve your marketing goals, visit our website or book a free consultancy call with us! Visit our website👉 https://lnkd.in/ecPYqX6v Book a free consultancy call👉 https://lnkd.in/eruiZBSq #scicomms #scientificmarketing #lifesciencemarketing

𝗘𝘅𝗰𝗶𝘁𝗶𝗻𝗴 𝗕𝗿𝗲𝗮𝗸𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗶𝗻 𝗜𝗕𝗗 𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵! A groundbreaking study has identified a key genetic contributor to Inflammatory Bowel Disease, uncovering the role of the ETS2 gene.🧬 This discovery opens up new possibilities for targeted treatments and brings hope to millions affected by IBD worldwide. Read our latest blog to learn more about this pivotal finding and its implications for future therapies. 👇 https://lnkd.in/eAHqqD8H #scicomms #ibd #lifesciences

We were having a look back through our blog archives and stumbled across this blog, exploring the field of healthy aging & the cutting edge research which offers promising insights into extending our years! Have a read👇 https://lnkd.in/eCGR8k6V #scicomms #healthyaging #lifesciencemarketing  

Alto Marketing presents…The Science of Meteors! August is an exciting time of year for astronomers, with the Perseid meteor shower reaching its peak activity between the 9th and the 14th! Here at Alto Marketing, this got us thinking about meteors and how they may have played a role in the origins of life on Earth! One of the essential biological mechanisms for all life on this planet is replicable nucleic acids, i.e. DNA and RNA. Without them, life simply could not exist, as the genes that these complex molecules combine are necessary for protein synthesis and the construction of living cells, across all kingdoms of life. So, how does this relate to meteors? Well, the origin of nucleotides, the monomers that make up nucleic acid polymers, and nucleosides — the un-phosphorylated precursors to nucleotides — is yet to be determined. One hypothesis is that meteorites (the name for a meteor that has landed on the Earth’s surface) may have carried them to Earth [1]! Pyrimidine and purine nucleobases have been detected in carbonaceous chondrite meteorites. These are ‘stony’ meteorites that account for 3% of all meteorites, yet their name is a misnomer as they only contain 2% carbon by mass in organic matter [2]. Studies using thermochemical equilibrium models and one-dimensional thermodynamic planetesimal (slow-growing dust and ice formations) models have been able to calculate the concentrations of nucleobases in these meteorites. It is possible for water to exist as a liquid within meteorite planetesimals, and these studies have suggested that radiogenic heating and aqueous chemistry in these regions could lead to the synthesis of prebiotic organic matter, such as nucleic acids. These cosmochemical pathways provide a unique insight to the formation of the solar system around 4.6 billion years ago, and how the early stages of life may have developed on Earth [3]. We hope you’ve enjoyed this skyward look at meteors and the potential origins of life on Earth. Now get your wishes ready and look out for those ‘shooting stars’! At Alto Marketing, we provide stellar promotion of the latest advances in science and healthcare! If you have products and services that need promoting, we’d be over the moon to hear from you: https://lnkd.in/e5JRree2 Check out our blog: https://lnkd.in/dhvp8ffp #scicomms #perseid #meteor #sciencecommunications #lifesciencemarketing

The deep sea is one of the least understood and most vulnerable ecosystems on our planet. It's an exciting research area with lots of possibilities and discoveries to be made. And recently, scientists have uncovered a novel process of oxygen production deep within the ocean, challenging our conventional understanding of marine life. The discovery of "dark oxygen," which is generated by metal interactions on the sea floor, reveals complex and unexplored ecosystems - opening new avenues for research. Discover how this finding impacts marine ecosystems, renewable energy, and ocean conservation concerns. Dive into the full story on our blog now! ⬇ With special thanks to Samantha Weetman for the great read! https://lnkd.in/gGXAGQHK

21 again! 🎉 🥂 August marks Sarah Perceval's 21st year anniversary at Alto! She's out lasted the release of Finding Nemo, Love Actually and Mr Brightside by The Killers.. thats quite an achievement! 🏆 From her excellent PR writing skills, to her great sense of humour and loving personality, Sarah sits at the heart of the Alto team, and we're all lucky to get to work alongside her every day! 💚

Some great commentary from Technology Networks following the news that the EMA recently rejected an FDA-approved Alzheimer's drug.

We were looking back through some feedback recently and came across this wonderful testimonial from a client that was too good not to share ❤️

We've been working on some exciting cell and gene therapy content recently, and it reminded us of this Alto blog from last year that talked about the story of Teddi Shaw. The little girl was the first person in the UK to receive a one-off treatment, called Libmeldy, after she was diagnosed with an inherited and life-limiting condition known as MLD. At a cost of £2.875m, this gene therapy is the most expensive medicine ever approved for the NHS but it really does offer a second chance at life. Read the blog to find out more about Teddi's story and future initiatives to improve newborn screening for rare diseases, and also to learn about the different types of gene therapy.

If you've been keeping up with our recent posts, you may have seen that the Alto team got together for our summer party & quarterly meet a couple of weeks ago!🌞 Take a look at our fun recap video to see what we got up to! 👇  #teamday #scicomms