Apadmi

Join us for our final mixer of the year for an informal evening of insight and networking with leading brands and organisations on how mobile experiences are shaping loyalty and unlocking value. We'll be kicking the evening off with a keynote talk from Jonathan Haywood, former Director of Digital, Loyalty and CRM at Holland & Barrett. There will also be chance to connect with experts for discussions on how to better understand customers, improve your data, generate loyalty and increase value. Join leading brands and retailers on Thursday November 14th to hear how they’re setting themselves up for MX success moving into 2025. There are limited spots available - please register your interest to attend below 👇

Gamification in the Poundland Perks app is already driving engagement and creating habit for both customers and colleagues alike! 🎯 It's brilliant to see the app in action after both Poundland and Apadmi's teams worked incredibly hard to create a product that would unlock digital value for the much-loved retailer. This partnership has been so impactful thanks to Poundland's passion for delivering unrivalled value for customers meeting Apadmi's engineering and integration expertise to create a truly impactful mobile experience. Find out more about our perky partnership here: https://lnkd.in/eBGnakKT

As a Manchester-born business, it is incredibly important for us to remain involved and connected with the local tech community - and we are delighted to have done just that with two talks for Manchester Tech Festival this week. Yesterday, our Managing Director Matthew Hunt and Head of Product at NHS Blood and Transplant Laura Ellis-Morgan, took to the stage to share how the tech we have developed together helps save lives. Today, our Group Marketing Director Jake Sargent and Chief Innovation Officer Adam Fleming shared how customising conversations with AI can drive measurable impact and efficiency for both business and customer. This was a brilliant opportunity to be able to show the wider tech community the real impact that exceptional mobile experiences can have on both businesses and end-users. You can find out more about the value we've unlocked through tech innovation for organisations both in Manchester and across Europe here: https://lnkd.in/eh9pHmSX

"As a Chair coming in, the combination of a strong portfolio of clients, hyper growth, technically complex services which can deliver high levels of customer satisfaction; Apadmi has all the right criteria." Apdami's new Chair Paul Brennan shares why he's joined the team, what made the business stand out to him, and how the world of mobile experience is evolving. 👇 https://lnkd.in/eTeRYMNh

No we're not joking, Alison! 📲 The new Poundland Perks app has landed and is already making huge waves, shooting to the top of the App Store Charts in the first 24 hours. The new Poundland app, delivered in collaboration with Apadmi's mobile experts, was recently spotted on This Morning's 'Best apps to save cash'. The presenters praised the excellent value the mobile experience offers customers, with over 150 money-saving coupons available, and a loyalty offering that beats even the long-established loyalty programmes on the market. Apadmi is proud to have developed, tested, optimised and launched the new app in partnership with Poundland & Dealz, ensuring that the platform would deliver a best-in-class experience for customers. Find out more about our collaboration here: https://lnkd.in/eBGnakKT #retailapp #customerloyalty #customerexperience [Video from This Morning/ITV]

Apadmi's Chief Strategy Officer Marcus Hadfield recently spent two days at The BIG Handshake (TBH) in Amsterdam alongside a number of smart, generous CRM and loyalty experts from all over Europe. Marcus shares his own thoughts from the event; why loyalty isn't just a tactic, platform or scheme, and identifies the massive opportunities that brands need to grab hold of in order to grow their value. Sink your teeth into his personal takeaways, and don't shy away from letting us know whether you agree with his thoughts, or have your own ideas on the future of loyalty 👉 https://lnkd.in/eKaPxAhq #customerloyalty #digitalproducts #thebighandshake

🌟The new Poundland & Dealz app took the #1 spot on the free app charts in less than 24 hours🌟 Apadmi's mobile experts have been busy behind the scenes supporting Poundland in developing and optimising a new mobile experience, which is already proving to be a huge hit with customers! The Poundland Perks app provides a combination of personalised offers, perks points and interactive games and has driven 100,000s of sign-ups in the first few days. Apadmi's Client Services Director Keeley Lee shared, "We are delighted to see the initial impact the Poundland Perks app has had on the wider business and its customers. To see the collaborative effort across the team be so positively received is fantastic." Find out more about our perky partnership here: https://lnkd.in/eBGnakKT

We are delighted to announce the appointment of experienced business leader Paul Brennan as our new Chair of the Board to support Apadmi's wider business growth. This is an exciting next step as we continue to deliver next-generation mobile experiences for some of Europe’s leading brands, including Asda, Domino’s Pizza UK & Ireland Ltd, TalkTalk, Co-op and the NHS. Apadmi's CEO Garry Partington shared, "We are delighted to welcome Paul as our new Chair. As we continue our journey of expansion, Paul’s depth of knowledge in steering organisations through organic and acquisition growth will be invaluable." Find out more here: https://lnkd.in/eF678swd

Are you prioritising digital accessibility as a business? Following on from our recent Accessibility Forum, we've compiled a whitepaper exploring the current state of play, through to tackling the investment challenge, understanding user needs and taking action. Download the full report now to understand how you can offer a more inclusive mobile experience for a wide range of customers in 2024 and beyond: https://lnkd.in/efUk2jRg #digitalaccessibility #mobileproducts #mobileapps

Loyalty's friendliest meetup The BIG Handshake (TBH) took place in Amsterdam last week, and this was a brilliant opportunity to lift the lid on the future of loyalty. With major brands such as Holland & Barrett, Central Co-op, Nike and IKEA taking to the stage alongside leading loyalty experts like Marigold, Antavo Loyalty Cloud, and Apadmi, there was a wealth of useful discussion. With only 11% of attendees believing their customer loyalty program fully engages customers, and more than 60% feeling like their offering could be doing a better job - there is clearly headway still to be made in the space. We take a look at the key topics, trends and takeaways here: https://lnkd.in/exS-z-RV