Earthmark

🔍 Cut through the noise with real data. Make informed decisions easy for your customers. Earthmark uses verified data to create simple scores which are plugged into places people already browse, shop and compare. ---- This is done in three steps: 1) AGGREGATE Automated data collection on a brands' current performance (scope 1-3 emissions, waste and energy usage), future commitments (science-based emissions reduction targets) and third-party scoring (existing eco-labels and certifications). 2) RATE Fair comparison is key so brands are categorised according to their size and sector. Industry-recognised frameworks and pathways are used, like the eco-efficiency scale and net zero alignment, to create simple 1-5 scores (Earthmarks). 3) INTEGRATE Partnering with e-commerce platforms, sites and publishers, Earthmarks are sent via API or CSV and appear in existing customer journeys. ---- Environmental data, regulations and frameworks are complex. Earthmarks are dynamic. We aren’t here to reinvent the wheel; we’re here to bring relevant information together and present it in a simple way to people where they need it, when they need it. 👉Find out more: https://lnkd.in/eCKk4sQM #DataDriven #ClimateIntelligence #SustainableShopping

🤝 CJ We’ve renewed and expanded our partnership with CJ, the world's largest affiliate marketing network! Earthmark will now have access to a broader group of publishers in the UK, US, and Europe. Together, we are empowering publishers and advertisers to embrace a new way of shopping, where people can make more informed decisions, with reliable environmental performance data seamlessly embedded into existing user journeys. Linda O'Connell, Senior Vice President UK&I at CJ: "Earthmark helps us to strengthen our relationships with advertisers and publishers by offering a simple solution to a big problem that many of our partners see in their user base.” Are you a CJ partner? Enjoy discounted rates. Start your journey today: https://lnkd.in/ecMpcKpj. Or, reach out to your account manager to find out more. 🔗 Read the full statement: https://lnkd.in/eaJ-333y #Partnership #Sustainability #AffiliateMarketing

Elevate your marketplace with Earthmark! Join the leaders in simplifying environmental performance. Empower your consumers and boost real business metrics like conversions and order values. 👉Find out more: https://lnkd.in/dpzGFg-F #Sustainability #Marketplace #Ecommerce

🏸🤾♀️ Sustainability in sport 🤺⚽ In this summer of sport, with the Euros and the Olympics, we've been treated to football, trap shooting, handball, fencing, diving... you name it. But something else caught our eye. It's the focus that major events are placing on sustainability. 🇩🇪 Euros 2024 aimed to be ‘the most sustainable European Championship of all time’. 🇫🇷 Paris 2024 aims to be the 'greenest' Games in history. But what exactly is being done and what does it mean in real terms? We've done some digging around. Read our blog to find out more 👉 https://lnkd.in/eFCC86id

🤝 Awin Global Introducing our new partnership with Awin, a global leader in affiliate marketing! This partnership is set to introduce Earthmark to a wide network of publishers, furthering our mission to bring transparency to environmental performance. By collaborating with Awin, we aim to empower more businesses and consumers with reliable, easy-to-understand environmental data. Stay tuned for more updates on how this collaboration will drive sustainable growth and innovation in the affiliate marketing space. 👉 Read more: https://lnkd.in/gXPRmQsD #Partnership #Sustainability #AffiliateMarketing

‘Green economic growth’ and, specifically net zero is seen as one of the biggest economic opportunities globally. Governments and businesses are clocking on and, especially in the UK with recent government changes, business leaders are likely to see some changes when it comes to achieving net zero. But, what could that look like? Read our blog to find out more: https://lnkd.in/deRPEgFj

What does the UK election mean for businesses? In what’s been seen as a “landslide for the green economy”, businesses are looking for the new Labour government to follow through on their pro-business pledges. With pressure on the new government for ‘green’ economic growth from huge brands and businesses, there’s plenty to unpack about what this could really look like in the future. We’ve dug into what businesses could expect to see from this in our blog. Take a look right here: https://lnkd.in/e9fui2iY

How do you know a brand really does walk the walk? Whether you’re a consumer, a stakeholder or an employee, you want to know that a brands’ commitment to the environment is more than just lip service. Earthmark gives you the facts. We collect and aggregate data from robust sources, bringing you up-to-date, reliable environmental performance scores, so you know at-a-glance whether their values are aligned with yours. We provide Earthmarks for thousands of brands in places people already browse, shop and compare. And, we're seeing how effective it is for brands to simply communicate their environmental performance when and where it matters. So, if you want to find out more, or discover how Earthmark can support you, get in touch today.

What does the UK election result mean for the climate? This is week one for the new UK Government, led by The Labour Party. They won the election with climate action and green investment at the heart of their campaign, promising to make Britain a clean energy superpower. So, how will they do it? ⚡ Establish publicly owned Great British Energy 💸 Invest £8.3bn to invest in clean energy 🟢 Deliver a “green prosperity plan” 🚫 Halt new oil and gas licences By delivering all of this, Labour promises to: • Shift the UK to a clean economy • Decarbonise the UK by 2030 • Gain energy independence • End high bills “for good” • Create 650,000 jobs The first 100 days in charge are often a test of priorities. And, with the ban on onshore wind lifted yesterday, they’re off to a promising start. With the Green Party gaining the most seats in their history (4), Labour are likely to be kept true to their promises to deliver for the country, accelerating climate action, and restoring UK climate leadership.

Out-of-the-blue shout outs are our favourite kind! Thanks to 33Seconds and Rob Greenfield from Earthtopia, who work with the United Nations, WWF and The Earthshot Prize to inspire engagement, interest and action for the climate to 500k+ followers on Instagram and TikTok. It's about climate optimism rather than doomism. On the recent pressure for marketers to move away from fossil fuel companies, Rob puts it perfectly: 🗣️ "The flip side to saying ‘no’ to the bad guys is supporting the good and helping game-changing products and services reach audiences, achieve mainstream adoption and have a tangible impact." We're honoured to be featured as a tangible way for businesses and people to keep the environment top of mind in everyday decision-making with a simple, data-led scoring system plugged into places people already browse, shop and compare. 👇