eStoreBrands

The Countdown is On! In less than two weeks, we’ll be at the much-anticipated My Digital Shelf Digital Grocery Summit UK on October 23rd at Park Plaza Victoria, London! We're proud sponsors and excited to connect with you. Join us for a day of knowledge sharing, expert speakers, and unmatched networking opportunities. We’re thrilled to have Francis Nicholas, David Halls, and David Westmacott from our team, ready to dive into your challenges, share key industry insights, and discuss how we can help boost your Brand’s eCommerce growth. Still on the fence? Check out the full agenda at mydigitalshelf.co.uk and see why this is an event you won’t want to miss! We’re looking forward to seeing you there!  🤝 #digitalshelf #grocerysummit #ecommerce

We are thrilled to announce that our Content Management Hub -  eStoreContent, has achieved an outstanding 8️⃣8️⃣% Net Promoter Score (NPS)! 🎉 This score is especially meaningful to us as it reflects feedback from both brands and retailers using our solution. A big thank you to our eStoreContent clients for your trust and for rating us so highly! There are many elements that our users love in eStoreContent, including its vast customization options that allow brands to tailor the content to specific category and retailer needs. So, if you’re curious about what makes our eStoreContent so highly rated by its users, let’s talk > https://lnkd.in/dzqgjusx #ContentManagement #PIM #DAM #eCommerce #NPS #DataQuality 

Garbage in, garbage out. Have you ever wondered where your Digital Shelf Analytics provider gets their data from? Many Digital Shelf solutions base their analytics and insights on data they don’t gather themselves, outsourcing this effort and relying on data purchased from somebody else. In essence, they are just data middlemen. This carries several risks: ● Little to no control over data quality - and, often, data quality issues ● Inconsistencies across different sources ● Delayed data delivery ● Limited control over where Brand data (eg. search keywords, SKU lists with new product launches) is being transferred to That’s why, at eStoreBrands, we don’t rely on third-party sources for something as important as data quality. We manage the entire data-gathering process in-house, from individual data points to actionable dashboards within our tools. We apply over 70 verification algorithms to detect potential breaches. Our in-house Data Quality Team collects, cleans, tests, and ensures the integrity of the data delivered to Brand clients - daily. All this allows us to: ● Have full control over the data quality ● Adapt to e-retailer changes in days rather than weeks ● Tailor the data we deliver to meet the specific needs of Brands (markets, product groups) ● Keep Brand’s data confidential ● And, ultimately, deliver industry-leading data quality at 99%+ If you’re interested in seeing the difference our data quality can bring to your Brand’s digital shelf performance, let’s talk → https://lnkd.in/dbHFA-7i

Delivering the right Data Quality requires a multi-dimensional approach. “In Digital Shelf Analytics, many brands look at data quality by measuring it with just one simplified KPI,” says our Head of Technology, Filip Mierkiewicz. “But in reality, to ensure you can rely on the data when making Digital Shelf-related decisions, you need to pay attention to several components.” So, what should Brands look at when assessing their Digital Shelf Solutions? Here are some key elements: ✅ Timeliness: Are you basing your decisions on the most recent information? Is your data published on time? How long does it take to publish new data - a day, two, a week? ✅ Completeness: Is the product information delivered with all the details you need? ✅ Accuracy: How precise is your data? How often do you have to face error-driven restatements? ✅ Accessibility: Can your team access the data quickly and without interruptions? ✅ Security: How well-protected is your data? ✅ Credibility: Can you verify the proof of performance files? And there’s even more to data quality than this. Want to ensure your brand has the most reliable data for decision-making? Let's talk about how we can help with our industry-leading data quality.

You get what you measure. That’s why at eStoreBrands we're not only tracking several KPIs measuring data quality that we deliver to our Brand partners, but we’re also transparently sharing them. Every Brand working with our eStoreCheck platform is provided with a dashboard that displays the key data quality related metrics. In this way, our Brand partners are sure they can trust this data when they make decisions impacting their Digital Shelf actions and, ultimately, eCommerce sales. If you’re not receiving this data quality transparency from your Digital Shelf Analytics provider, or you’d like to see how industry-leading data quality can enable better Digital Shelf decisions - contact us. #dataquality #digitalshelf

Data Quality commitments within contracts SLAs are frequently discussed between Brands and Digital Shelf data providers. Whilst the industry standard is typically 95%, we promise 97% in our agreements with clients. 𝗛𝗼𝘄𝗲𝘃𝗲𝗿, 𝘄𝗵𝗮𝘁 𝘄𝗲 𝗮𝗿𝗲 𝗽𝗿𝗼𝘂𝗱 𝗼𝗳 𝗶𝘀 𝗼𝘂𝗿 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝘁𝗼 𝗲𝘅𝗰𝗲𝗲𝗱 𝘁𝗵𝗲𝘀𝗲 𝗻𝘂𝗺𝗯𝗲𝗿𝘀, 𝗮𝗰𝗵𝗶𝗲𝘃𝗶𝗻𝗴 𝗶𝗺𝗽𝗿𝗲𝘀𝘀𝗶𝘃𝗲 𝟵𝟵%+ 𝗱𝗮𝘁𝗮 𝗾𝘂𝗮𝗹𝗶𝘁𝘆 𝗹𝗲𝘃𝗲𝗹𝘀. This is because, at eStoreBrands, we are committed to delivering industry-leading data quality. Contact the team to learn how industry-leading data quality can enhance your Brand’s Digital Shelf performance > https://lnkd.in/dbHFA-7i #dataquality #digitalshelf

We know many brands struggle with the poor data quality they receive from their digital shelf analytics providers. At eStoreBrands, we are committed to delivering industry-leading data quality because it is the foundation for any brand to make the right decisions. We’ve just reviewed our data quality results for August, and we’re proud to see they’re once again well above industry standards: 📈 Data on Time - 99.3% 📈 Data Completeness- 99.6% 📈 Data Accuracy - 99.9% Book a consultation with our team to learn how industry-leading data quality can enhance your brand’s performance on the digital shelf > https://lnkd.in/dbHFA-7i #dataquality #digitalshelf

Ever wondered which brands are crushing it on Amazon Prime Day—and why? This time, we touched on the Toys & Games category and looked at how the top players approached their discount strategies across the UK, USA, and Germany. We know today’s shoppers love discounts, but do the deepest discounts always win? Not necessarily. This latest Amazon Prime Day revealed a winning pattern in the Toys & Games category: a carefully curated set of promo products and discounts. While brands like Disney and Nerf offered deep discounts (up to 79% and on average deeper than the category) on fewer, selected products, brands like LEGO and Crayola played a different game. On Amazon.com, LEGO’s average discount was 22% and Crayola’s was 29% (which is at or below the category average). However, both brands featured more products on promo compared to other toy brands (as many as 77 for LEGO and 24 for Crayola), catering to diverse interest groups, price points, and buyer needs. The result? LEGO dominated the Best Sellers list across markets, especially in Germany, where over half of the Top 100 Best Sellers were LEGO products. Meanwhile, Crayola was the most popular brand in the US Best Sellers and the second most popular in Germany. What surprises you most about these Prime Day trends? Share your thoughts below! #AmazonPrimeDay #RetailStrategy #DigitalShelf #BrandStrategy

Together with our trusted partner SGK, we would love to invite you to watch our latest webinar where Francis Nicholas and Scott Doherty from SGK discussed how compelling content drives ecommerce sales. 🎬 Access the webinar recording here: https://lnkd.in/dAv8cZEE What you will learn: ▶️ How to tailor your content across different verticals, shopping categories, and platforms, from e-commerce sites to quick commerce apps. ▶️ Tools and methodologies to evaluate and optimize your content’s effectiveness, ensuring it resonates with your target audience. ▶️ The fundamental role content plays in driving traffic and conversions, and how to create SEO-optimized content that stands out. ▶️ Specific content metrics that matter for your industry and how to track and improve them for optimal performance. ▶️ Real-world case studies and successful content strategies from top brands in premium beauty, toys, electronics, and more. If you want to explore this topic further feel free to connect with Francis and Scott.

eStoreBrands is thrilled to announce a strategic partnership with SGK, a global leader in brand, pack and content production. This collaboration brings together eStoreBrands' cutting-edge digital shelf technology and SGK's extensive expertise in content solutions and brand strategy. By combining our strengths, we can provide brands with a seamless omnichannel experience that spans digital and physical touchpoints. By partnering with SGK, eStoreBrands' clients will be able to tap into their expert branding strategies, cutting-edge packaging designs and compelling content creation teams located all over the globe. SGK’s industry-leading expertise ensures client’s brands stand out in the marketplace, driving consumer engagement and loyalty.     Meanwhile, SGK's customers will gain access and insights from eStoreBrands' best-in-class product content syndication and eCommerce optimization solutions. This synergy will unlock new opportunities to drive sales and build stronger brand equity in the digital realm. We're excited about the possibilities this partnership unlocks and look forward to collaborating with SGK to deliver innovative, integrated solutions that captivate consumers at every brand interaction. #eCommerceInsights #Branding #IntegratedSolution #BusinessGrowth