Flock Associates

Have you signed up yet? Media Masterclass - 7th November 2024 👇 We're thrilled to announce that we are joining forces with Lewis Silkin to provide the advertising community with a free media masterclass, led by our senior consultant Claire Walters. By the end of this session, you'll be equipped with the knowledge to successfully drive media performance within your organisation. What can you expect from the session? ✍ 💡 Latest best practice for remunerating your media agency 💡 What matters when establishing long term client & agency relationships 💡 What commercial and operational excellence looks like 💡 How to set up contracts to deliver successful partnerships. Secure your free spot: https://lnkd.in/e_NX9XRV 📍 7th November 2024, Lewis Silkin, London SE1 Spaces are on a first come, first serve basis and we ask that only client side brands sign up on this occasion 🙏 #Media #MediaPlanning #MediaBuying #Marketing #Advertising #Masterclass #Adlaw #MediaAgency

With forecasted inflation in media rates, have you got a handle on your agency fees? 📈 Bonnie Chu, Principal Consultant at Flock gives her hot take 👇 With the expected rise in media rates, brands would be well positioned to optimize their agency fees to help mitigate this cost pressure. The recent WFA Outlook report highlights that the upcoming inflation in rates poses a significant challenge for the next two years. https://lnkd.in/ecNgy3ZJ Getting a handle on your agency spend, evaluating how your fees sit against industry benchmarks, and comparing your agencies side by side are all insights that can be used to empower your decisions strategically. Our agency scoping tool allows you to unlock all of this data in our automated, easy to navigate platform. This is the tool every marketing procurement team needs. Find out more / schedule a demo here: https://lnkd.in/eH3bg5PB or drop Bonnie a DM. #AgencyScoping #AgencyFees #MarketingConsultancy #Media #MediaRates #MarketingProcurement

We are pleased to have been able to assist Bimbo Bakeries USA and their agencies forge bright new partnerships. https://lnkd.in/eerdde_j #Pitch #AgencyPitch #MarketingConsultancy

Free agency rate benchmarking, for a limited time only 👇 Our agency fee benchmarks are best in class, with over $1.8 billion in live, negotiated fees. For a limited time only, we’re offering free rate benchmarking, using data from our Agency Scoping Tool. Find out if your agency rates are above or below our benchmarks by filling out a short form. Click the link below to get started! https://lnkd.in/eUhCgf_V Choose from select roles, disciplines and regions only. #AgencyFees #AgencyScoping #Marketing #CreativeAgency #MediaAgency #Advertising #Procurement #MarketingProcurement

You're invited to our exclusive roundtable event, celebrating the launch of our inaugural procurement trends and insights report. 📍 6th November 2024, Central London Discover and discuss: ⚡ New marketing trends driving procurement skills ⚡ Category savings trends ⚡ Agency remuneration trends ⚡Agency ecosystem trends ⚡ Impact of AI and other technologies ... and much, much more! All featuring exclusive, never before seen analysis from our vast library of procurement data. If you're interested please email kemi.bowley@flock-associates.com to RSVP. We ask that only client side brands sign up on this occasion 🙏 thanks for your understanding.

Struggling to find a fair, automated, future facing appraisal for your agency? Our Flock Agency Appraisal Tool is now even better and 40% more cost effective. We've invested in technology and AI to rapidly upgrade our tool and create more efficiencies that lower the costs for you. Our new tool upgrades include: 💻 New dashboards, reports and filters ⚙ AI qualitative assessments 📊 Even deeper benchmarks 🎚 New ways to construct your appraisal. So, if you are labouring over manual agency appraisals, or using an old fashioned out of date appraisal book in to see the latest demo! https://lnkd.in/d-XGNnJ9 #Marketing #Advertising #CreativeAgency #MediaAgency #AgencyRelations #AgencyAppraisal #MarketingConsultancy #CMO #Procurement #MarketingStrategy

Another Flocker joins the nest 🦅 Introducing Cormac Loughran, our growth obsessive Global Sales Lead. Get to know Cormac a little better: 💐 He is a loving father to his beautiful flowers (daughters), Peony and Lily 📈 Cormac has completed the full marcomms career path: media owner, client, creative and media agencies, martech platform and marketing consultancy 🚴♂️He is cycling obsessive and has completed several stages of the Tour de France, completed trans Alps from Geneva to Nice, Trans Pyrenees from Atlantic to Med, Land’s End to John O’Groats. Impressive! We're very excited to welcome another Flocker to our growing team! If you would like to connect with Cormac about our tools, solutions and advice drop him a DM: 👤 Cormac Loughran #MarketingConsultancy #Marketing #DigitalMarketing #Advertising #Media #MarketingTransformation

It's Day 1 of Advertising Week and our Flockers are in attendance and ready to connect! Drop a DM to our New York team Bonnie Chu Sydney H. Vivian Kaufman if you'd like to connect / share insights over the week. 📍Advertising Week, New York, October 7 - 10 Advertising Week New York #AdWeek #AdvertisingWeek #Marketing #Creativity #MarketingStrategy #AI #MarketingConsultancy

Media Masterclass - 7th November 2024 👇 We're thrilled to announce that we are joining forces with Lewis Silkin to provide the advertising community with a free media masterclass, led by our senior consultant Claire Walters. By the end of this session, you'll be equipped with the knowledge to successfully drive media performance within your organisation. What can you expect from the session? ✍ 💡 Latest best practice for remunerating your media agency 💡 What matters when establishing long term client & agency relationships 💡 What commercial and operational excellence looks like 💡 How to set up contracts to deliver successful partnerships. Secure your free spot: https://lnkd.in/e_NX9XRV 📍 7th November 2024, Lewis Silkin, London SE1 Spaces are on a first come, first serve basis and we ask that only client side brands sign up on this occasion 🙏 #Media #MediaPlanning #MediaBuying #Marketing #Advertising #Masterclass #Adlaw #MediaAgency

Excited to welcome our new Global Sales Lead, Cormac Loughran to the Flock as mentioned in this week's movers and shakers from Campaign UK. Cormac comes to Flock Associates with deep expertise within growth, business development and marketing with over 20 years senior leadership experience in global blue-chip corporates including HMV, Kingfisher, Dentsu, Ebiquity, Publicis and PE/VC backed businesses. Cormac’s expertise will be invaluable as we continue to meet the needs of our clients and push our tools to new heights. Welcome to the nest! #MoversAndShakers #Marketing #MarketingConsultancy #MarketingTransformation https://lnkd.in/eTTS_Etk