Helen Green Design

Why Interiors That Transcend Trends Always Win When scheming for a project, I always ask myself the same questions: I like this piece, but will it still stand the test of time? Will we love it in ten years, or will it feel tired and passé? These are the guiding principles behind every space we create at Helen Green Design. For us, timeless design isn’t about playing it safe — it’s about crafting interiors with enduring relevance, where quality, practicality, and beauty remain constant, even as styles shift and tastes evolve. Why Timelessness Matters In an industry often driven by novelty, it’s easy to be swept up by the allure of the latest trends. But as tempting as it is to introduce of-the-moment finishes or avant-garde silhouettes, I’ve learned that the most successful interiors are the ones that feel as considered and elegant decades later as they did on the day of completion. Read more https://lnkd.in/eS4qRXNJ

AI as a Creative Tool: Crafting Custom Artwork for a Battersea Project Lately, I’ve been asked more and more: how do we integrate AI into our creative work? Will AI replace creative roles? Is the design industry under threat? My answer is simple—I embrace this technology with joy and excitement, finding ways to incorporate it into the design process rather than replace anything or anyone. Just as the digital era introduced tools like Photoshop and digital photography—enhancing creativity and giving rise to new artistic genres—AI offers a new set of possibilities that, when used wisely, can enrich rather than diminish our creative work. The integration of AI into design is often met with scepticism, particularly from those who fear it stifles creativity. However, my recent experience using image-generating software for a project in Battersea proves the opposite—AI, when used thoughtfully, can be a powerful creative tool rather than a creator in itself. Read more https://lnkd.in/dJ2e5BHQ

Allect Design Group Shortlisted for Best Responsible Luxury Business of the Year As we conclude Butterfly Week in collaboration with Positive Luxury, we are thrilled to announce that Allect Design Group has been shortlisted for the prestigious Best Responsible Luxury Business of the Year award. This esteemed recognition celebrates a luxury business that has made unparalleled strides in reshaping its operations towards full sustainability over the past 12 months. The award honors companies that have seamlessly integrated sustainability across all facets of their business - from product design and supply chain management to ethical social practices and responsible packaging. More than just an internal commitment, nominees must demonstrate a measurable positive impact on nature, people, and profit, setting an inspiring benchmark for others in the industry. Read more https://lnkd.in/eMF4x3G4

Helen Green Design, as part of Allect, is proud to publish our first sustainability report and we invite you to explore our journey and engage with us as we strive to make long lasting positive change. As we navigate the challenges and opportunities of a rapidly changing global landscape, we recognise the importance of integrating sustainable practices into every aspect of our operations, from our supply chains to our project delivery and from our daily energy use to our community partnerships. This report catalogues our sustainability efforts over the past year, highlighting our progress towards reducing our environmental impact and promoting social responsibility. Seamlessly incorporating these guiding pillars into our projects, across out multidisciplinary collective design group and importantly in conversation with clients and industry peers. With this 'ripple effect' taking hold, we will continually build and better these initiatives and celebrate progress over perfection. #ButterflyWeek #Changemakers #PositiveLuxury

Allect Design Group ESG Lab is excited to collaborate with likeminded suppliers, industry peers and our talented colleagues. If you are committed to responsible sourcing and innovation, please reach out. Thanks to SEDILIA, Tai Ping, Sirimiri, Jennifer Manners Design, Altfield London, Domustiles, Fitzroy of London for their inspiring and engaging workshops! #ButterflyWeek #Changemakers #PositiveLuxury

Transforming Luxury: Helen Green Design and the Butterfly Mark Luxury and sustainability are no longer separate ideals—they are essential partners in shaping the future. Since August 2022, the entire Allect family, including Rigby & Rigby, Helen Green Design, and Lawson Robb, has been united in a mission to drive meaningful change within the luxury design industry. Our commitment has led us to earn the prestigious Butterfly Mark, awarded by Positive Luxury to brands that set higher and higher standards for both people and nature. The Butterfly Mark: A Symbol of Real Change The Butterfly Mark represents more than just a certification; it is a seal of trust that signifies our unwavering dedication to responsible luxury. Attaining it required a rigorous, expert-led assessment aligned with international agreements, global frameworks, and emerging legislation. This ensures that our efforts in social and environmental impact are not just promises but measurable actions that truly make a difference. Read more https://lnkd.in/eV5MyYPw

Real change takes dedication. Inspired by the Large Blue Butterfly’s revival, the @positiveluxury Butterfly Mark represents brands committed to social and environmental responsibility. Proud to be part of this movement for three years! #ButterflyWeek #Changemakers #PositiveLuxury

Driving Meaningful Change: The Allect ESG Lab In 2024, we established the Allect ESG Lab, an employee-led collective dedicated to advancing sustainability within our business. Comprising 17 committed volunteers—representing 30% of our workforce—this multidisciplinary group includes professionals from interior design, architecture, private clients, creative, and construction divisions. Their combined expertise fosters collaboration, accountability, and innovation, strengthening our approach to sustainability. From Discussion to Implementation The ESG Lab meets monthly to explore new initiatives, which are then presented at quarterly ESG meetings with the C-suite for consideration and funding. Discussions cover a broad range of topics, from waste management and community engagement to workplace culture and event planning. These conversations have led to tangible changes, including the introduction of enhanced six-month maternity leave, HR policy updates, and greater participation in community projects. Read more: https://lnkd.in/dj6EBtfc

Helen Green Design Appointed to Design Apartment in Clarges Helen Green Design has been chosen to design a lateral apartment in the luxurious Mayfair serviced apartments, Clarges. We are super proud to have been chosen to work on an apartment in one of the newest high-end schemes. #mayfair #curzonstreet #london

Helen Green Design in Conversation with PHILIA Helen Green Design is delighted to announce that Studio Director, Alexandra Jurkiewicz has featured in PHILIA, with a Q&A on everything from career defining moments, to upcoming projects. The article reads: As the Studio Director of Helen Green Design, Alexandra Jurkiewicz has a long-standing career with extensive experience within the luxury interior design. Her knowledge of interior design, architecture, project management and delivery are inherent to her experience of working on projects within superprime residential and mixed-use sectors. Alexandra’s passion for design began at a young age, and she pursued a MA degree in Fine Arts and Interior Design from Academy of Fine Arts. After graduation, Alexandra began her career as a Junior Designer at Roselind Wilson Design, where she quickly rose through the ranks to become a Senior Designer within 4 years. In 2019, Alexandra joined Helen Green Design as a Lead Designer, where she has since took a role of the Creative Lead. In this role, Alexandra runs the studio and oversees all aspects of design, from conceptualization to execution, as well as is responsible for maintaining the studio’s high standards of quality and creativity. Alexandra’s design philosophy is centered around creating spaces that are both functional and beautiful, with an emphasis on clean lines, sustainable materials, and luxurious finishes. She believes that a successful design should not only look good but also feel good, and she strives to create spaces that are welcoming, comfortable, and inspiring. Read more https://lnkd.in/eb-p6nDm