Are you sitting uncomfortably? Good. Uncomfortable is where the magic happens. We are Ignis: an independent, integrated agency, with a counter-conventional approach to solving the brand, category and consumer challenges of today and tomorrow. We call this “Upstart”. It’s what we do, and it’s who we are. A little bit scrappy. A lot creative. And really into creating brands and businesses that people actually want in their lives. For further information please contact: Andy Hinsliff andy@ignis.co.uk 0044 207 385 6677
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374 North End Road
London, England SW6 1LY, GB
Ignis reposted this
Be Curious. Everyday. Simple really.
Curiosity lies at the heart of creativity. An unending desire to understand why, then to find a different way. Being Curious is what makes us Upstart, guarantees an open mind. To see how the category currently behaves and find a way to cut through, go beyond. To be an ignite, you must be inherently curious. #values #becurious #upstart
Curiosity lies at the heart of creativity. An unending desire to understand why, then to find a different way. Being Curious is what makes us Upstart, guarantees an open mind. To see how the category currently behaves and find a way to cut through, go beyond. To be an ignite, you must be inherently curious. #values #becurious #upstart
What a tour. 40 Universities in 4 weeks. Almost 100,000 students sampled. Pepsi Freshers Tour Complete. An amazing team effort, thanks for the support David Parkinson Anya Dell Nathan Dalby James McGrath Holly Cuthill Lewis Parker Richard Martin Sophie Thomson Charlie Moore James Carter Georgia Adderley Benjamin Griffiths and our amazing staffing partners Firefly Staffing #brandexperience #sampling #freshers
Obligatory agency halloween content post. #scarystuff 👻
So proud of our events team for their stellar Freshers campaign delivery.
What a Freshers 2024 we've had....!! The team have been up and down the country to 40 universities, delivering +93,000 samples and had +11,000 plays of our brand engagement activations. Pepsi, Tango & Rockstar have shown up brilliantly with a key demographic for our brands, and the feedback we've had has been incredible. Last year, we thought we'd gone big but this year has blown it out of the water and we're already planning ahead to Freshers 2025! A big thanks to the Britvic plc team of Holly Cuthill, James McGrath, Lewis Parker, Richard Martin, Sophie Thomson, Hannah Bennett, Georgia Adderley, Charlie Moore, Anya Dell & David Parkinson for making it happen along with the incomparable Ignis who we couldn't have done it without. The biggest thank you however goes to our partners TUCO Ltd, Chartwells UK, BaxterStorey, Aramark UK, Elior UK & Sodexo UK and Ireland for giving us the opportunity to activate our brands in your customers. #Freshers #Activation PepsiCo Kenton Sloss Mike Harding Ben Parker Emma King Adam Russell Jacqueline Makin Matt Wilson
This summer we were fortunate enough to be tasked with injecting some fresh impetus into a brilliant brand. Looking to drive rate of sale and consideration in the Hospitality / On-Trade channel, alongside some amazing recipes and serves we launched a new campaign for Britvic plc Mixers playing on our unrivalled heritage and provenance. Many thanks for the guidance and support from a passionate Britvic team: Sandeep Kaur B Carly Sims Sherri Fensom & Ceri Pullen #TrueBrit
As an Employee Owned business, our values sit central to who we are as an organisation. The first of these we want to explore a little more is BE HAPPY. We want our people to be able to bring their best selves to both work and at home. To find that work life balance between loving what you do, and quality time spent with others. We work hard, we strive for excellence and we are absolutely passionate about what we do. Be Happy.
This summer we helped bring the sunshine to UK Festival goers, both on site and on their journey there. We brought refreshing cans of Peach and Lemon Lipton Ice Tea to help spread a little sunshine. Many thanks to the Lipton team Rachel F. David Walker Juliet Joseph for all the support on the campaign. #sunshineservedhere #experiential #festivals #sampling #shoppermarketing
As our recently launched new values demonstrate, our people mean everything to us, our people are our business, therefore we are absolutely delighted to have been shortlisted for the EO Transition of the Year in the prestigious UK Employee Ownership Awards! The awards, hosted by the eoa and sponsored by Howden, recognise businesses and individuals who drive effective EO practices and empower employee owners to unlock Great EO impacts. “To be able to celebrate our 1st anniversary of Employee Ownership in this way, is recognition of the sterling work put in by the whole team. I couldn’t be prouder.” Said MD and founder Stephanie Whitaker “Congratulations to ignis on being shortlisted for EO Transition of the Year. Being shortlisted by an expert EO judging panel is truly an accomplishment worth celebrating,” said eoa Chief Executive James de le Vingne Fingers crossed for the results at the EOA Annual Conference in November.