Journey

How will shifting trends reshape the spa experience in 2025? Our latest data reveals changes in spa booking behaviour: 📉 Lead times for individual treatments are the shortest in four years as guests embrace spontaneous wellness. 📆 The average lead time for spa stays has reached 41 days. A competitive booking landscape encourages guests to secure their spots early. 🌙 Peak booking hour? 8 pm - 37% of spa bookings happen outside of working hours, proving that a seamless 24/7 online booking experience is essential. 💷 Spa extras revenue grew by 20% in 2024. Guests are willing to spend more on personalisation and add-ons. As people increasingly see wellness as an essential part of life, operators who adapt, whether through dynamic pricing, real-time availability, or tailored experiences, will be best placed to maximise revenue. 🔗 Read more in our exclusive feature with European Spa: https://lnkd.in/eK-EbXCG #SpaData #SpaTechnology #SpaTrends

30:01 Return On Ad Spend - The power of a strong digital marketing partnership. "We work closely with the team at The Calcot Collection managing paid social and Google Ads, crafting engaging email campaigns, keeping their website running smoothly, and providing ongoing strategic support as a trusted extension of their team." - Rebecca Stanley, Account Manager. Our services include: 🗣️ Digital marketing - Managing paid social campaigns across Meta platforms and optimising Google Ads accounts. 📧 Email marketing – Crafting and delivering impactful email campaigns. 💻 Website management & hosting – Providing seamless website updates and performance monitoring. 🤝 Ongoing strategic support – Acting as an extension of their in-house team, we offer proactive marketing guidance, campaign planning, and creative collaboration to help them achieve long-term success. #HotelPartners #DigitalMarketing #Websites #Performance

Lisa Buttle and Laura Meeson will be heading to the Old Course Hotel, Golf Resort & Spa on Thursday, 27 March for the UK Spa Association Spring Scottish Networking Event. Are you attending? Let us know in the comments, we’d love to meet you there. #UKSpaAssociation #SpaIndustry #Networking #LuxuryHospitality #HotelSpa

Journey is officially a Google Premier Partner  🎉 The highest tier in the Google Partners programme, placing us in the top 3% of agencies in the UK and making us the only hotel marketing agency in England to be a Premier Partner. What this means for our clients: ✅ You benefit from the latest Google Ads features ✅ Get a team that’s certified and ahead of the curve A big shoutout to our incredible team for their dedication and expertise 🙌 #GooglePartners #GoogleAds #DigitalMarketing #HotelMarketing

We’re excited to announce Journey is live on the Mews Marketplace. Our latest integration with MEWS brings financial connectivity to hotels, spas, and resorts using Journey’s Experience Management System. Integration spotlight: The MEWS financial interface now available with guest financials and room charges automatically reflected in MEWS. This eliminates manual processes and provides real-time visibility on guest spend. Find us on the market place: https://lnkd.in/enE9y5cm A big thank you to the MEWS team for their collaboration. Mal Rennie, Simon Bullingham, Corentin Josse #JourneyxMEWS #HospitalityTech #Integrations #HotelInnovation

Mal Rennie and Louise Ryan had a great few days at ITB Berlin this week ✈️ . At Stripe's stand Mal delivered a fantastic presentation on Journey’s unified technology; "look, book, pay, stay", highlighting how we solve the fragmented guest journey. And it was great to meet up with our friends and partners, Oracle Hospitality, Mews, Paul Evans - POStech Ireland and so many more. Lots of exciting opportunities to come! #ITB #FutureOfHospitality #Partners

Are payments the weakest link in your guest experience? How guests pay for their hotel stay, whether a room, spa treatment or dinner has changed dramatically. From digital wallets to ‘buy now, pay later’ options, guests expect seamless, secure, and hassle-free transactions. Yet, many hotels still struggle with outdated payment processes that frustrate guests and create admin headaches for staff. The result? Missed revenue opportunities and a greater risk of losing guests to competitors who make payments effortless. It’s time for hotels to rethink their payment strategy. In our latest blog, we look at five key reasons why hoteliers should modernise their payment systems including guest expectations, security, automation, data insights, and how a unified solution like Journey Pay can streamline operations. Read the full blog here: https://lnkd.in/dnyjBaCg #HotelTechnology #GuestExperience #Payments #Revenue #JourneyPay #Stripe

We’re heading to ITB Berlin, where we’ll look at how hotels can create a seamless online guest experience. As partners of Stripe we’ll be presenting on their stand, Mal Rennie will share insights on: 🔹The biggest booking frustrations guests face 🔹 Why payments play a critical role in conversion 🔹 How hotels can streamline the journey from search to stay If you’re attending ITB, come and see us there. 📍 ITB Berlin | Stripe Stand | Fixing the Broken Guest Journey 📅 Tuesday 4 March, 2.30pm #ITBBerlin #HotelTech #GuestExperience #Stripe #HospitalityInnovation

Have you seen our new whitepaper? Hospitality has evolved. Today’s guests expect more than just a room, they seek tailored, unforgettable experiences that make their stay truly memorable. Hotels need to rethink their approach and retail experiences, not just rooms. Those that do are seeing significant boosts in profitability. Our latest whitepaper, "Beyond the Room," reveals how to tap into this and thrive in the era of experience-driven hospitality. What’s inside? ✅ Real-world examples of hotels boosting revenue through experience retailing ✅ Actionable strategies to create a fully “shoppable” hotel ✅ Insights into modern guest expectations and personalisation 📥 Download the whitepaper now: https://lnkd.in/exbUnfji #HotelProfitability #ExperienceEconomy #HospitalityInnovation #BeyondTheRoom #Journey #LuxuryTravel #GuestExperience #TravelTrends

Want to bring your guest experience to life online? Meet the people driving your hotel’s success. We work as an extension of your team, creating digital experiences that turn first impressions into direct bookings. With performance at the core of every strategy, we help you convert more guests and maximise revenue. #LuxuryHotels #HotelMarketing #DirectBookings #Performance