N2O

Oh, what a day at the IPM Awards 2024! ✨ We’re thrilled to have picked up not one, not two, but EIGHT awards, including the coveted…. (drum roll 🥁) Bob Suppiah Award!!!! The award is bestowed upon an IPM member organisation that exemplifies true engagement and unwavering dedication to IPM's core values - Protect, Promote, and Progress. We are so proud to be honoured with such a prestigious recognition 💙 To top it off we also won... Tesco Christmas Grottos: 🏆 Best Experience at or Near Point of Purchase 🏆 Best Staffing and Event Support Service P&O Cruises: 🏆 Travel, Leisure and Tourism 🏆 Experience at or Near Point of Purchase Dr Pepper: 🏆 Best Creative and Innovative Execution 🏆 Beverages Tesco Finest: 🏆 Best Trial or Acquisition Campaign It was such a fantastic day; thank you to our incredible clients at P&O Cruises, Tesco & Coca Cola for all their continued support 🙏. As always, thank you to our incredible team for creating first-class experiences—they wouldn’t be possible without you. And what a fantastic event, IPM really know how to host an exceptional awards show 🙌🏼 The Institute of Promotional Marketing (IPM) Tesco P&O Cruises The Coca-Cola Company #ipmawards #brandexperiences #experientialmarketing #awardwinningcampaigns #IPM

What a simply stunning experience to show off the science of skincare! 💚 We’re thrilled to partner with the incredible team at Simple for their exciting campaign, introducing the Simple Repairing Rich Cream in three major shopping centres, including Westfield White City. Through a fully branded, interactive pop-up experience, we helped shoppers discover the product benefits and learn why Simple is the go-to for skincare lovers. Shoppers got to test their skin’s hydration, explore the science behind the cream with expert beauticians, and really see its magic in action. Plus, social media influencers livestreamed on the activation’s digital screens, creating buzz and drawing even more people into the excitement. This experiential campaign really had it all! A huge thank you to Simple for trusting to bring this skincare experience to life. Check it out here! 👇 Unilever N2O Molly M. Eleanor Hanley Dani McLean (nee Dance) #simple #experientialmarketing #retailmarketing #brandmarketing #brandexperience

We’re excited to share that we’ve been shortlisted in multiple categories for the FMBE Awards 2024! These nominations reflect the creativity, innovation, and dedication of our team and our amazing clients. It’s an honour to be recognised alongside such talented peers, and our thanks go to the FMBE Awards for highlighting the outstanding work across our industry and celebrating the teams and campaigns making a difference. We’re especially thrilled to be shortlisted for Brand Experience Agency of the Year 2024. For the full shortlist, check here: https://t.ly/CcRTz We look forward to celebrating with all the incredible agencies and campaigns at the awards ceremony in January. The Coca-Cola Company Tesco Superdrug Unilever P&O Cruises Made by Mitchell #fmbe #awards #brandmarketing #retailmarketing #experientialmarketing

🖤 Hop aboard the Fanta x Beetlejuice Beetlejuice Afterlife Train experience! 🖤 We have collaborated with Fanta to bring a ghoulishly fun experience to life this Halloween - one you won’t want to miss! For four days, from 30th October 2024, Fanta invites you to take a trip to the afterlife with a Beetlejuice-themed immersive pop-up at Westfield Stratford City, London - what better time to do it than spooky season itself! The experience entices guests through four themed rooms packed with thrilling jump scares, mind-bending puzzles, and ghoulish photo ops to engage the audience with a frighteningly good time. Why not come down and see if you can make it out of the afterlife yourself – if you dare! The Coca-Cola Company #fanta #cocacola #afterlifeexperience #experientialmarketing #brandexperiences

Did you know that only 12% of marketers in the industry are non-white?🖤🤎 Representation, diversity and inclusion is so incredibly important. At N2Ocial, we collaborate with incredible content creators (like Tiana and Zainab here), exemplifying our clients’ commitment to racial equality with their social media campaigns. But the facts show that there’s still work to do. According to MSL, Black influencers earn, on average, 35% less than their white counterparts for similar work, even though their presence positively impacts a brand’s perception. Research shows that inclusivity is a powerful driver for growth. Kantars 2024 Brand Inclusion Index found that 75% of global consumers are influenced by a brand’s reputation for diversity and inclusion, while inclusive advertising leads to a 16% boost in sales and increased customer loyalty. Proving inclusivity in marketing is the way forward. With this in mind, Tiana and Zainab imparted some sage advice for any young, black individuals looking to take the leap in content creation or similar industries. Take a look at what they had to say ⬇️ #blackhistorymonth #contentcreators #socialmediamarketing #influencermarketing

Why is representation so important? 🖤🤎 Continuing our support of Black History Month, our N2Ocial talent shared their thoughts on why representation of diverse voices in social media and influencer marketing is vital for brands in 2024. Take a look at what they had to say below ⬇️ Visit our N2Ocial website to meet these amazing influencers and find out more: https://lnkd.in/eit9WiUp #blackhistorymonth #contentcreators #socialmediamarketing #influencermarketing 

Ever wondered what an (award-winning) digital, experiential marketing campaign looks like? 🚢 Meet the P&O Cruises “Holiday Like Never Before” experience. It made a splash in shopping centres nationwide, attracting new-to-brand guests who’d never considered a cruise holiday by overcoming their reservations to cruising without them even realising! 🌊 Dive in and explore the full case study here: https://lnkd.in/eNtFJEQF #pandocruises #experientialmarketing #digitalmarketing #travelmarketing

Did someone say snacks?! 🤩 We absolutely loved collaborating with Mars on its recent brand awareness campaign. The mission was to boost awareness and sales of the new M&M’s Minis and M&M’s Minis Cookies, showing that small snacks can pack a mighty punch. Our solution? A custom ice cream stand, of course. Where we treated shoppers to ice cream topped with M&M’s Minis – a perfect fit for the summer heat at the time (which we’re definitely missing now!). The stand disrupted the shopper journey, caught everyone’s eye and sparked curiosity with snack loving adults. In addition to boosting sales, it made M&M’s Minis the talk of the aisle! A huge thank you to Mars for letting us roll out this campaign and to our creative team for creating such a beautiful stand to attract consumers. If you want to learn more about how you can showcase your brand in Tesco, find out more here: https://lnkd.in/e7-vuXiH Mars Tesco N2O Marie Thomas Katie McCarthy #mandms #tesco #marswrigley #retailmarketing #instorebrandexperiences

Today, we’re talking about all things Experiential Marketing at the IPM Experiential Community meeting.💥 Our very own Nigel Clifton chaired the committee as we hashed out how to define experiential marketing over coffee and croissants. With experiential marketing success notoriously tricky to measure, we've made it a mission to set the industry standard for proving it works, how it impacts client objectives, and how to find and train the best upcoming talent in this arena. It’s been awesome collaborating with the industry’s best to push experiential marketing forward. Watch this space to see how we’re making it into a must-have service for brands. #experientialmarketing #ipm #n2o #industryleaders #marketingservices

Happy Black History Month! 🖤🤎 To celebrate and understand the impact of black heritage and culture, we asked some of our fabulous N2Ocial content creators to tell us what Black History Month means to them and why representation and diversity are so important in influencer marketing. Check out what they had to say below ⬇️ #blackhistorymonth #contentcreators #socialmediamarketing #influencermarketing