Things are looking a little blurred around here 👀 Stay tuned—our brand evolution is almost here. #RebrandLoading
Allow us to reintroduce ourselves.... I only rarely get to talk about SMG as our work is often in support of all of our partners. However, we have some exciting news coming up... and it's especially exciting for me as a marketer at heart. In just 48 hours, on October 16th, we’ll be unveiling something truly special — a bold new look that reflects the incredible creativity we’ve always had inside our walls, now brought to life for the world to see. Our decision to rebrand wasn’t just about refreshing our appearance. It's about positioning ourselves for the future — a future where the world of commerce media is evolving faster than we could have ever dreamed of. Over the past 18 months, retail media has exploded, and as the original pioneers in what was back then “shopper media,” we’ve always been ahead of the curve. Now, we’re making sure we’re not only keeping pace with our partners, but pushing the boundaries for the next 10+ years. This rebrand is about more than just a new look; it’s about ensuring that our external identity matches the groundbreaking creativity and innovation we deliver every day. We’ve always been the challenger agency, and now, with a renewed vision, we’re ready to continue shaping the future of connected commerce marketing. For those who are present, our official reveal will happen at Retail Media Summit UK — the biggest retail media event of the year. You’ll be able to see our new brand in action, and we can’t wait to share it with you. For more than 16 years, we’ve partnered with major retailers and powered global brands, simplifying the complexity of the ever-changing retail media landscape. As we embark on this next chapter, our mission remains the same: to deliver impactful campaigns, create seamless shopping experiences, and drive growth for all involved. Stay tuned — the best is yet to come. #SMG #RetailMediaSummitUK #CommerceMedia #NewBeginnings