SuperReel Productions

🎥 We are very excited to share the beginnings of our studio at the University of Southampton Science Park. We've been very lucky to employ the skills of expert set designer, maker and director Simon Plumridge. His work is done, but we have some finishing touches to make it perfect for filming founder interviews, testimonials, video podcasts and product demos. 🌟Thoughtful lighting, enhanced acoustics & versatile set furniture still to come. We're hoping to have it up and running in December. 🌟Get in touch to find out more #southamptonsciencepark

Here's a little behind the scenes peak at our recent Winchester City Mill shoot for the National Trust, a real beauty with some classic science in action. Believe it or not, it's 1000 years old! We had the lovely presenter Eki Maria along for the day, and zipped round investigating how it all works, courtesy of the volunteer millers. The key here was some careful planning and understanding of the mill beforehand. The shoot was on 2 cameras, lots of gimbal work for movement, plus slow motion handheld and even some tripod all mixed in. With a great deal of ground to cover and we had to pick our battles, in fact this film will go hand in hand with a longer voice-over lead piece. But for this one we had to isolate the golden nuggets for each scene. Audio-wise, you guessed it, there's a lot of noise there from the water but with decent mic's only a little noise reduction has been needed in post, and it's nice to leave the natural sounds of the mill in there. We've a drone and b-roll afternoon to supplement this one yet, so we can't wait to get stuck in again...

  ⭐ Do you have a filmed interview coming up? Here are a few of tips to make sure your interview is a success! Remember, it is not a test! You are being interviewed for the expertise you already possess.   For our clients, interviews are the archetypal company or product endorsement. Delivering information, telling the story, humanising technology and complex products and services.   Producing an interview beautifully is an art, but being in it, in front of camera, can be just as hard to master. From company owners and employees to customers during a case study production. Some of our tips..   🎥 Chat to the interviewer beforehand Set your mind at ease that you’re not being interviewed by a monster or a moron by speaking to them before the interview day. We are always happy to chat with contributors, and it helps the shoot run smoothly!   🎥 Don’t worry about what the questions will be Your interviewer will let you know the broad topics you will be covering, so you’ll be confident there’s nothing heading in from left field, and no one’s out to trick you.   If you have been given a list of questions don’t prepare specific answers or stress yourself out trying to remember these answers, and then tie yourself in knots as you stumble all over it, to repeat….It is not a test!   🎥 Keep the language simple Don’t get too bogged down with industry jargon or the big buzzwords. For one they may date. Just be yourself, you have been asked to do this for a good reason – because they like and trust who you are – and the worst thing you can do is come across as fake or overly practiced.   The other issue of course, is alienating the large percentage of the viewership who will have no idea what you’re talking about!   You are being interviewed for the expertise you already possess, so be confident.

🌟 Every shoot teaches us something……. These BTS shots were taken at Arts University Bournemouth earlier this month, where Dayfold Ltd, Foilco, G . F Smith & LUSH are working in partnership with the University to deliver a new curriculum module as part of the graphic design course. Three things we’ve learned from the shoot……. 🎥 Forward thinking print companies take recycling very seriously! 🎥 Taking the time to capture the great things your business is doing within the community can not only help boost your brand but build on a dynamic & supportive company culture. 🎥 Having a talented and reliable crew helps the shoot run smoothly and ensures we get the best shots (well maybe we knew this one already 🙂) The shoot will be complemented by another day in March. The students were tasked with creating design ideas for Lush packaging, and it’ll be very interesting to see what they do....... #graphicdesigners #videomarketing #videoproduction

🌟 Happy New Year to all our clients, crew and partners. We are looking forward to a collaborative, interesting and exciting 2024!!